Is India Ready For Aseptic Technology


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Is India Ready For Aseptic Technology

  1. 1. INSIGHT & OUTLOOK Beverage processingIS INDIA READYFOR ASEPTICTECHNOLOGY Rakesh Rao where the fresh milk is treated thermally in order to reduce the harmful bacteria No doubt aseptic technology is changing the dynamics ofF ollowing the global trends, and keep a product in an aseptic container, Indian beverage manufacturers inside which, the milk or food can be kept beverage processing globally are looking for processing safe for a long time without refrigeration. with consumers demanding alternatives, which can preserve This can increase the efficiency of product more natural products. Inthe natural flavour and taste of products. distribution and storage in remote or rural India, due to absenceAs a result, they are experimenting with areas, thus helping to bring safe and good of large-capacitytechnologies such as aseptic processing. food to the majority of the population.” processing line, lack“Nowadays, more and more people demandfood and beverages in good condition in Need to scale up operations of awareness, etc,remote locations. Aseptic processing has Though many consider aseptic technology to demand for asepticbeen one of the state-of-the-art and more be a better solution for beverage production, processing isrequired alternative in food and beverage low consumption of processed beverages in still low. So willprocessing to offer an extended product India compared to developed countries makes the situationlife. When food or beverage is filled into it unviable for beverage manufacturers. “We change inaseptic package under aseptic process have been offering some aseptic solution for near future,technology, this processed food will be Indian beverage processors. The minimum let’s findable to keep its properties, flavour and required capacity to set up a line is aroundnutritional values longer than any other 5,000–6,000 units/hour to make an optimum out.packaged food,” observes Cesar Rodriguez, cost to conversion ratio. Unfortunately, theCEO, MachinePoint Group. average production capacity of some of the Take the example of dairy industry. Indian food and beverage producers, whoIndia has been the leading producer of have spoken to us about their needs, had Compared to other processing methods,milk around the world, and several of the been lower than this minimum production aseptic technology requires qualifiedmilk producers or farms are in rural areas, speed,” opines Rodriguez. Hence, it is personnel to run the operation. “There is,where part of the population are living difficult to find suppliers of aseptic fillers for undoubtedly, an increasing demand fromwith few resources. “If we consider that smaller capacities. the market for aseptic packaging. Butthe climate in India is almost tropical, In addition, the awareness about aseptic Indian manufacturers have to be aware ofthe fresh milk is a difficult product to technology is low among Indian beverage the fact that to set up an aseptic operationtransport, since it needs refrigeration and manufacturers. At the same time, there are requires a significant investment and strictcold chain distribution system in order no incentives from the government for using maintenance procedures. Finally, it isto reach the people in good condition as latest technologies. But this can be changed, demanding in terms of staff with adequatewell as conserve the milk properties and believes Rodriguez. He suggests, “The technical skills, which makes training anvitamins longer,” he points out. government should announce financial and important factor,” opines Roland Nicolas, Experts suggest that aseptic processing manufacturing incentives and lower taxes Dairy & Aseptic Business Developmentcan offer reliable solution in such situation. for processors using aseptic technology, to Director, Serac – which recently startedRodriguez elaborates, “One alternative can make it more attractive and affordable to marketing in India for food and dairy aseptic processing and filling system, medium-sized producers.” And that is why companies like Serac give 52 Modern Food Processing | March 2012
  2. 2. Beverage processing The government should Realising the benefits of the The demand is shifting announce financial and technology, some of the leading beverage for processing beverages manufacturing incentives manufacturers in India have already at multiple locations. This and lower taxes for installed aseptic line in their facilities. coupled with availability processors using aseptic V Gokuldas, Managing Director, HRS of packaging machinestechnology, to make it more attractive and Process Systems, states, “We offer a range at competitive prices has enabled small-affordable to medium-sized producers. of pre-heaters, pasteurisers, sterilisers scale manufacturers to look at aseptic (aseptic), coolers and chillers for products technology seriously.Cesar Rodriguez like fruit pulp, fruit juice, pulpy beverage,CEO, MachinePoint Group V Gokuldas milk & milk products, etc. These can be Managing Director, for hot fill line or aseptic processing. We HRS Process Systemslot of emphasis on training their customers’ have given over 40 lines in India in the pastpersonnel. To sum up, says Nicolas, aseptic three to four years to all major beveragepackaging admits no compromise and I am processors like PepsiCo, Coca-Cola, Parle packaging to go for. “Carton pack has beensure that the food industry in India has and their franchisee for capacity ranging so far the traditional aseptic packagingthe necessary resources to cope with these from 1,000-27,000 litre per hour (LPH). in India. But all the food and beveragerequirements. With growing demand for aseptic in manufacturers can easily realise today the beverage sector, we have provided few limits and the financial constraints of thisDemand picking up units. Recently, we supplied high-capacity type of packaging,” says Nicolas.Factors such as increasing urban population, ones to Jaipuria Group for its plant in Similarly, it helps if beverage processorsrising consumerism, etc is likely to help the Uganda and to Parle Agro in India.” select a complete solution provider. Forbeverage industry in India. “For Krones, Though aseptic processing is mostly example, dairies in India may chooseIndia is an emerging market, which has to used in high-capacity plants, technology between High Density Polyethylenebe most exactly observed – India currently providers are now offering solutions to (HDPE), which is the most commonlyhas a population of approximately 1.21 small-scale units as well. This augurs well used packaging material today, and PET,billion. All those people have needs – but for India, where SMEs dominate the food currently utilised in the beverage thing is a basic need: pure, healthy and beverages segment. Nicolas opines, Though PET offers advantages, beveragebeverages. Sooner or later, over certain “Traditionally, the aseptic filling lines are manufacturers still need to source the rightsteps of market development, we are high-capacity lines; but recently there has preforms for this application. “Addressingin India at the point of aseptic filling,” been, in many countries, an increasing this need gap, Serac, being one of the leadingsays Stefan Kraus, Product Manager demand for low-capacity equipment. players in UHT milk bottling, is able to offerFilling Technology, Krones AG, a leading Serac is now in a position to offer this a turn-key solution from blow-moulding totechnology provider for aseptic processing type of equipment, in the region of palletisation, including the aseptic filler, forand filling. With regard to the plan to 6,000 bottles per hour (BPH).” both types of materials. Serac is thereby inincrease its aseptic processing technology With growth in consumers in the tier a better position to provide some fair advicein India, he says, “First, we have to talk to II and tier III cities, the demand is shifting and then recommend the right solution,”the bottlers – to find out their needs and for processing beverages at multiple claims Nicolas.we have to look to the market requirements. locations. Gokuldas says, “This coupled with Growing market for products withAnd, step by step the business of aseptic availability of packaging machines (new or natural flavour is likely to increase thefilling will run up.” reconditioned) at competitive prices has demand for aseptic processing technology. enabled small-scale manufacturers to look And to seize this opportunity, some global There is, undoubtedly, an at aseptic technology seriously. We have suppliers have already entered the market, increasing demand from received some requests for information while others like SIG Combibloc are on these processing technologies by such keenly tracking the developments. “SIG the market for aseptic manufacturers and are working on some of Combibloc, a leading systems supplier packaging. But Indian these proposals.” of aseptic beverage cartons and filling manufacturers have to be machines, is currently not actively presentaware of the fact that to set up an aseptic Finetuning strategies in the Indian market. But we feel thatoperation requires a significant investment For Indian manufacturers to take advantage this market has tremendous potential, andand strict maintenance procedures. of aseptic technology, they have to hence we are keeping the market underRoland Nicolas understand their requirements and analyse observation for the right time to enter,”Dairy & Aseptic Business Development the benefits of using the new technology. discloses a SIG Combibloc official.Director, Serac First, they will have to decide the type of Email: 54 Modern Food Processing | March 2012