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  1. 1. Research question What kind of behaviour change could detect in an individual with smoking addictive behaviour after an interaction with the multimedia application? Concepts Dimensions Indicators Behaviourism Models Learning Construtivism Cognitivism Models Behaviour Transtheoretical Model Elaboration Likelihood Model Multimidia application Duration (vídeos and animations) Objectives Persuassion theory Design Interface Appeal Groups ( smoking cessation Smoking Cessation Behaviour theory psychological sessions)