Salesforce University Recruiting


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Salesforce University Recruiting

  1. 1. UNIVERSITY R E C R U I T TALENT B R A N D | E N G A G E | C L O S E Steve Greene How to find and sell smart, creative and productive technical talent at America’s top Engineering schools
  2. 2. University Recruiting Goals <ul><li>Hire the best and brightest from the top Technology schools in the U.S. </li></ul><ul><li>Build an internship program that provides strategic & tactical value and provides a farm team for Full-time employment </li></ul><ul><li>Provide visibility at key universities to (business model, technologies, industry leadership, etc.) </li></ul><ul><li>Promote Salesforce as the best place to work on Earth! </li></ul>
  3. 3. Recruiting Credo <ul><li>Recruiting is an imperative for our success </li></ul><ul><li>We hire only the best and brightest – we maintain our high standard as we scale </li></ul><ul><li>We always create a positive impression of Salesforce with every candidate and the community </li></ul><ul><li>We always respect the candidates as we respect each other </li></ul><ul><li>We are honest and straight-forward with candidates </li></ul><ul><li>We always sell Salesforce </li></ul><ul><li>We value talent over experience </li></ul>
  4. 4. Recruiting Credo (continued) <ul><li>Interviews are coordinated and efficient - each person has a specific role and skills to assess in the interview </li></ul><ul><li>We are always prepared for an interview </li></ul><ul><li>We don’t waste the time of our candidates by asking the same questions over and over again </li></ul><ul><li>We do whatever we can to accommodate interviewing </li></ul><ul><li>We look for the best in each candidate </li></ul>
  5. 5. <ul><li>Carnegie Mellon University </li></ul><ul><li>University of Illinois Champaign-Urbana </li></ul><ul><li>CalPoly San Luis Obispo </li></ul><ul><li>San Jose State University </li></ul><ul><li>UC Cal Berkeley </li></ul><ul><li>Cal State, East Bay </li></ul><ul><li>Stanford University </li></ul>Target Schools
  6. 6. Recruiting Process <ul><li>On-campus Career Fair </li></ul><ul><ul><li>Interview right after Career Fair </li></ul></ul><ul><li>Advertise through University Career Posting </li></ul><ul><ul><li>Review resumes </li></ul></ul><ul><li>On-campus interviews </li></ul><ul><li>On-site interviews </li></ul><ul><li>Offers </li></ul><ul><li>Selling </li></ul>
  7. 7. On-campus Career Fair <ul><li>Takes place…well…on campus </li></ul><ul><li>Sept-Oct & Jan-Feb </li></ul><ul><li>Many of our competitors are present </li></ul><ul><li>3-5 people from SFDC should attend </li></ul><ul><li>Big SFDC marketing opportunity </li></ul><ul><ul><li>Lots of collateral and “give-aways” to sell the company </li></ul></ul><ul><li>Many don’t know SFDC – explain who we are </li></ul><ul><li>We are looking for Graduates & Interns – undergrad and grad students </li></ul>
  8. 8. On-campus Career Fair <ul><li>Briefly interview on the floor – rank & rate </li></ul><ul><ul><li>At the end of the day we rank all candidates and determine who we want to interview on-campus in the coming weeks </li></ul></ul><ul><li>Hot candidates get a full interview on-campus </li></ul><ul><ul><li>Determine if we should bring candidate back to SF for full round </li></ul></ul><ul><li>Every candidate should have a good experience with us </li></ul><ul><ul><li>Sell them on Salesforce (business model, SF location, high-growth, cool technology, QE) </li></ul></ul><ul><ul><li>Ask them what they’re interested in </li></ul></ul><ul><ul><li>Educate students on Dev, QA, Systest, EngSvcs, DevSvcs (most students know little or nothing about non-Dev) </li></ul></ul><ul><ul><li>Make everyone feel like they have an opportunity with Salesforce </li></ul></ul><ul><li>We sell all positions in all functions in all locations </li></ul>
  9. 9. Advertise - University Career Posting <ul><li>We advertise prior to the career fair </li></ul><ul><li>All candidates must post resume to a specific job advertised (even if they submitted resume at Career Fair) </li></ul><ul><li>Many of our best candidates did not come to the career fair </li></ul><ul><li>Deadline to submit – usually 1 week prior to on-campus interviews </li></ul><ul><li>We review and decide who we want to talk to on-campus </li></ul><ul><li>Students are invited to signup for a time slot for a specific position </li></ul><ul><li>Some students don’t respond, some students show up on the day of the on-campus recruiting </li></ul>
  10. 10. On-campus interviews <ul><li>Usually Takes place several weeks after the Career Fair </li></ul><ul><li>Dedicated rooms for each position </li></ul><ul><li>45 minute interviews / mostly paired </li></ul><ul><li>T-shirt giveaway </li></ul><ul><li>Some hybrid candidates: Development / QE </li></ul>
  11. 11. On-campus interviews <ul><li>Determine technical competence, passion / desire, teamwork skills, career objectives </li></ul><ul><li>Sell </li></ul><ul><li>Due to limited space you may choose to interview candidates outside of the pre-determined room </li></ul>
  12. 12. On-campus interviews Guidelines <ul><li>Introductions and interview agenda </li></ul><ul><li>Warm-up & Background Questions (what’s your major, student organizations or clubs, what’s your favorite class & why) </li></ul><ul><li>Technical Interview (mix of Java coding and testing questions) </li></ul><ul><ul><li>Warmup Technical questions </li></ul></ul><ul><ul><li>Harder Technical questions </li></ul></ul><ul><ul><li>Hardest Technical questions </li></ul></ul><ul><li>One/Two behavioral questions (i.e. what was the most challenging problem you faced in college, how did you handle it, etc.) </li></ul><ul><li>Time for them to ask questions </li></ul><ul><li>Sell (Great Culture (great benefits, 1-1-1-1, agile, yoga, Club One, free snacks/beverages), Interesting Space (on-demand industry, Apex,, Great/Smart People, Downtown SF with a view of the water) </li></ul><ul><li>Wrap-up (next step in process will be final rounds in SFDC and we will notify you within 1 week, if you have any questions contact Danette, etc) </li></ul>
  13. 13. Candidates on-site in San Francisco <ul><li>Interview on-site with a pre-defined team of paired interviewers (usually 3 sets) </li></ul><ul><li>All candidates will get a programming test </li></ul><ul><li>We do a standard debrief on all candidates </li></ul><ul><li>All candidates will go on a “site seeing event” </li></ul><ul><li>Interview is followed by dinner that evening with all students interviewees </li></ul><ul><li>We don’t walk any candidate who has come on-site for an interview </li></ul><ul><li>Keep in mind these are students with talent and little or no experience – questions should focus on their talent </li></ul><ul><li>Interview standards relative to their education level </li></ul>
  14. 14. How’d we do last year? 31 hires, 16 interns 16 Interns 31 Full time employees # Hires Source 4 UIUC 5 Cal Berkeley 6 Cal Poly 16 CMU # Hires University
  15. 15. Resources on the Wiki <ul><li>http:// </li></ul><ul><li>Useful resources for University Recruiting </li></ul><ul><ul><li>College Interview Structure - for Interviewing on-site at the University </li></ul></ul><ul><ul><li>College Interview Tips </li></ul></ul><ul><ul><li>General College Interview Questions </li></ul></ul><ul><ul><li>Specific QA College Interview Questions </li></ul></ul>