Social Media in the Job Search - #naca2011

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Presented at the National Association of Campus Activities National Convention February 22, 2011 in St. Louis, Missouri.

co-presenter: Becca Obergefell.

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  • Press F5 or enter presentation mode to view the poll\r\nIn an emergency during your presentation, if the poll isn't showing, navigate to this link in your web browser:\r\nhttp://www.polleverywhere.com/multiple_choice_polls/MTU1MDUxMzQ4NwIf you like, you can use this slide as a template for your own voting slides. You might use a slide like this if you feel your audience would benefit from the picture showing a text message on a phone.
  • Press F5 or enter presentation mode to view the poll\r\nIn an emergency during your presentation, if the poll isn't showing, navigate to this link in your web browser:\r\nhttp://www.polleverywhere.com/multiple_choice_polls/MTExNzMxNzgxMQIf you like, you can use this slide as a template for your own voting slides. You might use a slide like this if you feel your audience would benefit from the picture showing a text message on a phone.
  • Press F5 or enter presentation mode to view the poll\r\nIn an emergency during your presentation, if the poll isn't showing, navigate to this link in your web browser:\r\nhttp://www.polleverywhere.com/multiple_choice_polls/MTA4MDgyNTU2MAIf you like, you can use this slide as a template for your own voting slides. You might use a slide like this if you feel your audience would benefit from the picture showing a text message on a phone.
  • Press F5 or enter presentation mode to view the poll\r\nIn an emergency during your presentation, if the poll isn't showing, navigate to this link in your web browser:\r\nhttp://www.polleverywhere.com/multiple_choice_polls/LTE0NzI3NzA0ODMIf you like, you can use this slide as a template for your own voting slides. You might use a slide like this if you feel your audience would benefit from the picture showing a text message on a phone.
  • Include a Picture! Don’t Be Shy: Although you are job searching, this is also a social networking site. Besides, no matter what hang-ups you have about your looks — interviews are still face-to-face! Professionally branded picture, please. Assuming you have a similar professional photo on your LinkedIn profile, make your life easier and utilize the same professionally branded picture here on Twitterville.
  • Express your personalityKeep it professionalUse searchable languageCreate a branded “One Line Bio” and make it recruiter-friendly. Recruiters use search when looking for potential employees so think like them when crafting your bio. Aside from the link to your resume mentioned above, make your location familiar by using the name of the metropolitan area where you are looking for work and make sure you use often-searched-in-resume-database terms such as credentials, job title and industry.
  • Don’t Protect Your Tweets: How will others determine if you are tweeting interesting and vital information? Are you asking us to follow you before we even know what you are tweeting about? Besides, what are you hiding?Be Selective with Your Tweet Topics: Remember that every tweet you compose becomes a Google page and will remain in cyberspace forever, so don’t talk about things that will come back to ruin your reputation or employability.
  • Press F5 or enter presentation mode to view the poll\r\nIn an emergency during your presentation, if the poll isn't showing, navigate to this link in your web browser:\r\nhttp://www.polleverywhere.com/multiple_choice_polls/MTUxNjIwMDY4NQIf you like, you can use this slide as a template for your own voting slides. You might use a slide like this if you feel your audience would benefit from the picture showing a text message on a phone.
  • Be sure your LinkedIn profile is an up-to-date and accurate reflection of you.  It should be less complex than a résumé, but still offer a substantial amount of information regarding your strengths and capabilities. Make sure there is a good photo of you as well.
  • Questions?
  • Press F5 or enter presentation mode to view the poll\r\nIn an emergency during your presentation, if the poll isn't showing, navigate to this link in your web browser:\r\nhttp://www.polleverywhere.com/multiple_choice_polls/LTIyODI3MjE4NgIf you like, you can use this slide as a template for your own voting slides. You might use a slide like this if you feel your audience would benefit from the picture showing a text message on a phone.
  • Connection
  • Social Media in the Job Search - #naca2011

    1. 1. Social Media’s Impact on Your Job Search<br />Becca Obergefell<br />Mike Severy<br />UNC Pembroke<br />#SMJobSearch<br />
    2. 2. Becca Obergefell@OberBecca<br />#SMJobSearch<br />
    3. 3. #SMJobSearch<br />
    4. 4. Mike Severy@MikeSevery<br />#SMJobSearch<br />
    5. 5.
    6. 6.
    7. 7.
    8. 8.
    9. 9. Presentation Style<br />#SMJobSearch<br />
    10. 10.
    11. 11.
    12. 12. Life is short.<br />Talk fast.<br />
    13. 13.
    14. 14.
    15. 15.
    16. 16.
    17. 17. Really?<br />
    18. 18. 1 2 3<br />
    19. 19. #SMJobSearch<br />
    20. 20. Audience Details<br />#SMJobSearch<br />
    21. 21.
    22. 22. Don’t forget: You can copy-paste this slide into other presentations, and move or resize the poll.<br />
    23. 23. Don’t forget: You can copy-paste this slide into other presentations, and move or resize the poll.<br />
    24. 24.
    25. 25. Using Social Media in your Job Search<br />#SMJobSearch<br />
    26. 26.
    27. 27. Professional<br />Engagement <br />
    28. 28. Don’t forget: You can copy-paste this slide into other presentations, and move or resize the poll.<br />
    29. 29. Facebook<br />#SMJobSearch<br />
    30. 30.
    31. 31.
    32. 32. Treat Facebook like a coffee shop, <br />NOT your living room.<br />Bret Simmons<br />
    33. 33. Public Profiles<br />
    34. 34. Professional Information<br />
    35. 35. CompanyProfiles<br />
    36. 36.
    37. 37.
    38. 38. Don’t forget: You can copy-paste this slide into other presentations, and move or resize the poll.<br />
    39. 39. Twitter<br />#SMJobSearch<br />
    40. 40. Professional<br />Engagement <br />
    41. 41.
    42. 42.
    43. 43. Keep your Twitter name professional or career relevant<br />Like…<br /> @FiamaAcosta<br /> @PRSarahEvans<br />Or Alternatives…<br /> @Kathy_Petras<br /> @OberBecca<br />
    44. 44. Keep your Twitter name professional or career relevant<br />@_SusietheXXXX<br />@PardonMyRealz<br />@tootitnbootit<br />
    45. 45. Twitter Picture<br />Who would you hire?<br />VS.<br />
    46. 46. Twitter Bio<br /><ul><li>160 characters
    47. 47. who I am
    48. 48. what I do
    49. 49. things that I enjoy
    50. 50. Include a link</li></li></ul><li>
    51. 51. Search for your career and personal interests<br />wefollow.com<br />
    52. 52. What should I tweet about?<br />
    53. 53.
    54. 54. Oops….<br />IncognitoJobSearcher:<br />@IncognitoJobSearcher<br />UnawareFriend:<br />Smith!!<br />@UnawareFriend<br />IncognitoJobSearcher:<br />@IncognitoJobSearcher<br />UnawareFriend:<br />
    55. 55. Oops….<br />
    56. 56. Ask for help or advice about a professional question.<br />
    57. 57. Tweet about a useful:<br />blog post, video, website, <br />book, product or service<br />
    58. 58. Link to photos of projects, places, etc. of things you want to share.<br />
    59. 59. Search employment postings<br />
    60. 60.
    61. 61. #NACA2011<br />#SMJobSearch<br />#SAChat<br />#SAJobs<br />
    62. 62. Twitter Chats<br />scheduled times to tweet using hashtags <br />#u30pro<br />#SGAchat<br />#BarkOutLoud<br />#LawJobChat<br />#SportsPRChat<br />Find more chats here:<br />http://tinyurl.com/TwitterChats<br />
    63. 63.
    64. 64. #LEI10<br />Leadership Educators Institute<br />University of South Florida<br />Tampa, Florida<br />December 6, 2010<br />
    65. 65. #NACA2011<br />NACA National Convention<br />St. Louis, MO <br />February 21, 2011<br />
    66. 66.
    67. 67.
    68. 68.
    69. 69. Don’t forget: You can copy-paste this slide into other presentations, and move or resize the poll.<br />
    70. 70. LinkedIn<br />#SMJobSearch<br />
    71. 71. Professional<br />Engagement <br />
    72. 72. Facebook <br /> for <br /> Professionals<br />
    73. 73.
    74. 74.
    75. 75.
    76. 76. Company Profiles<br />
    77. 77.
    78. 78. Join Groups<br />- Respond to comments- Provide insight- Ask questions<br />
    79. 79. Blogs<br />#SMJobSearch<br />
    80. 80. Professional<br />Engagement <br />
    81. 81.
    82. 82.
    83. 83.
    84. 84.
    85. 85.
    86. 86.
    87. 87.
    88. 88. What are <br />you reading?<br />
    89. 89.
    90. 90.
    91. 91.
    92. 92. Don’t forget: You can copy-paste this slide into other presentations, and move or resize the poll.<br />
    93. 93. Questions<br />#SMJobSearch<br />
    94. 94. Final Thoughts<br />#SMJobSearch<br />
    95. 95. Professional<br />Engagement <br />
    96. 96.
    97. 97.
    98. 98.
    99. 99.
    100. 100.
    101. 101.
    102. 102. Becca Obergefell<br />becca.obergefell@uncp.edu<br />about.me/beccaobergefell<br />Mike Severy<br />mike.severy@uncp.edu<br />about.me/mikesevery<br />resources: uncpleadership.wordpress.com<br />

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