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Ontario Council of Organizations Serving Immigrants – ED Forum,[object Object],Social Entrepreneurship and Innovation –,[object Object],November 2nd, 2009 – 4:00pm to 6:00pm,[object Object]
Social Entrepreneurship and Innovation,[object Object],We are a world of wall builders, partitioners, and dividers of space.  We long for the security of safe places.  We construct these barriers in a vain attempt to control the elements, to keep the rain from dampening the fire, the wind from covering ours lives with the inevitable dust.  Many of the walls we build are essential to our survival.  Many, however, are not.  By fortifying the unnecessary walls, we in business (for profit and not-for-profit)..huddle in the systems we have closed.  The consequences: thinking decays and novelty vanishes.,[object Object],Open Boundaries- Howard Sherman and Ron Schultz1998,[object Object]
Test ,[object Object],1. Are You a Self-Starter?,[object Object],If someone gets me started, I keep going all right. ,[object Object],I do things my own way. Nobody needs to tell me to get going. ,[object Object],Easy does it. I don't put myself out until I have to. ,[object Object],2. How Do You Feel About Other People? ,[object Object],Most people bug me. ,[object Object],I like people. I can get along with just about anybody. ,[object Object],I have enough friends and I don't need anybody else. ,[object Object],3. Can You Lead Others? ,[object Object],I can get people to do things if I drive them.,[object Object],I can get most people to go along with me without much difficulty. ,[object Object],I usually let someone else get things moving.,[object Object]
Test,[object Object],4. Can You Take Responsibility?,[object Object],I'll take over if I have to, but I'd rather let someone else be responsible. ,[object Object],There's always some eager beaver around waiting to show off. I say, let him. ,[object Object],I like to take charge of and see things through. ,[object Object],5. How Good An Organiser Are You?,[object Object],a.	I like to have a plan before I start. I'm usually the one who lines things up. ,[object Object],b.	I do all right unless things get too complicated. Then I may cop out. ,[object Object],c.	I just take things as they come. ,[object Object],6. How Good a Worker Are You? ,[object Object],a.	I can't see that hard work gets you anywhere. ,[object Object],b.	I'll work hard for a time, but when I've had enough, that's it. ,[object Object],c.	I can keep going as long as necessary. I don't mind working hard.,[object Object]
Test,[object Object],7. Can You Make Decisions? ,[object Object],I can if I have plenty of time. If I have to make up my mind fast, I usually regret it. ,[object Object],I can make up my mind in a hurry if necessary, and my decision is usually O.K. ,[object Object],I don't like to be the one who decides things. I'd probably blow it.,[object Object],8. Can People Trust What You Say? ,[object Object],I try to be on the level, but sometimes I just say what's easiest. ,[object Object],They sure can. I don't say things I don't mean. ,[object Object],What's the sweat if the other fellow doesn't know the difference?,[object Object],9. Can You Stick With It? ,[object Object],If I make up my mind to do something, I don't let anything stop me. ,[object Object],If a job doesn't go right, I turn off. Why beat your brains out? ,[object Object],I usually finish what I start. ,[object Object],10. Can You Keep Records?,[object Object],Records are not important. I know what's need to be known without keeping records. ,[object Object],I can, but it's more important to get the work out than to shuffle numbers. ,[object Object],Since they are needed I'll keep records even though I don't want to. ,[object Object]
Test ,[object Object],1. Are You a Self-Starter?,[object Object],If someone gets me started, I keep going all right. ,[object Object],I do things my own way. Nobody needs to tell me to get going. ,[object Object],Easy does it. I don't put myself out until I have to. ,[object Object],2. How Do You Feel About Other People? ,[object Object],Most people bug me. ,[object Object],I like people. I can get along with just about anybody. ,[object Object],I have enough friends and I don't need anybody else. ,[object Object],3. Can You Lead Others? ,[object Object],I can get people to do things if I drive them.,[object Object],I can get most people to go along with me without much difficulty. ,[object Object],I usually let someone else get things moving. ,[object Object]
Test,[object Object],4. Can You Take Responsibility?,[object Object],I'll take over if I have to, but I'd rather let someone else be responsible. ,[object Object],There's always some eager beaver around waiting to show off. I say, let him. ,[object Object],I like to take charge of and see things through. ,[object Object],5. How Good An Organiser Are You?,[object Object],a.	I like to have a plan before I start. I'm usually the one who lines things up.,[object Object],b.	I do all right unless things get too complicated. Then I may cop out. ,[object Object],c.	I just take things as they come. ,[object Object],6. How Good a Worker Are You? ,[object Object],a.	I can't see that hard work gets you anywhere. ,[object Object],b.	I'll work hard for a time, but when I've had enough, that's it. ,[object Object],c.	I can keep going as long as necessary. I don't mind working hard.,[object Object]
Test,[object Object],7. Can You Make Decisions? ,[object Object],I can if I have plenty of time. If I have to make up my mind fast, I usually regret it. ,[object Object],I can make up my mind in a hurry if necessary, and my decision is usually O.K. ,[object Object],I don't like to be the one who decides things. I'd probably blow it.,[object Object],8. Can People Trust What You Say? ,[object Object],I try to be on the level, but sometimes I just say what's easiest. ,[object Object],They sure can. I don't say things I don't mean. ,[object Object],What's the sweat if the other fellow doesn't know the difference?,[object Object],9. Can You Stick With It? ,[object Object],If I make up my mind to do something, I don't let anything stop me. ,[object Object],If a job doesn't go right, I turn off. Why beat your brains out? ,[object Object],I usually finish what I start. ,[object Object],10. Can You Keep Records?,[object Object],Records are not important. I know what's need to be known without keeping records. ,[object Object],I can, but it's more important to get the work out than to shuffle numbers. ,[object Object],Since they are needed I'll keep records even though I don't want to. ,[object Object]
Social Entrepreneurship,[object Object],Application of entrepreneurial attitudes to social sector:,[object Object],Change is the norm,[object Object],Embrace change,[object Object],Seek change,[object Object],Client focused,[object Object],Shift resources from low to high productivity,[object Object],Calculated risks,[object Object],Create something new,[object Object],Strive for Transparency,[object Object]
Social Innovation,[object Object],Application ofprinciples of innovationto social sector:,[object Object],” …..broadly classified in two categories: ,[object Object],those that see innovation as the final event - 'The idea, practice, or material artifact that has been invented or that is regarded as novel independent of its adoption or non adoption' (G. Zaltman, R. Duncan and J. Holbeck, Innovations and Organizations, Wiley, 1973) and ,[object Object],those who see it as a process 'which proceeds from the conceptualization of a new idea to a solution of the problem and then to the actual utilization of a new item of economic or social value.' (S. Meyers and D.G. Marquis, Successful Industrial Innovations. National Science Foundation,1968). We adopt that latter definition...use the terms innovation and innovation process interchangeably.”,[object Object],Innovation = execution,[object Object]
Social Enterprise,[object Object],[object Object]
Non-profits have focused primarily on addressing their communities’ social and/or environmental issues
Productive enterprises cross boundaries, by using a business model to address social and/or environmental issuescontinued…,[object Object]
Social Enterprise,[object Object],[object Object]
Like any business, a social enterprise needs to sell products or services to paying customers, in a financially-sustainable manner.
Any legal form of organization can be or operate a social enterprise.
A social enterprise can be an initiative within a larger organization or be a free-standing business,[object Object]
Social enterprises apply entrepreneurial approaches to address social and/or environmental issues and create positive community change.
An enterprise, owned at least in part by a non-profit organization, that uses entrepreneurial methods to accomplish social and/or environmental goals and providing its profits to its owner(s) for use in continuing their core missions.
A social enterprise is a revenue-generating business with primarily social and/or environmental objectives whose surpluses are reinvested for that purpose in the business or in the community, rather than being driven by the need to deliver profit to shareholders and owners. ,[object Object]
Contracting with third parties to provide products & services to others who need them, but who are unable to pay
Marketing their products & services to new customers
Social purpose businesses – employing their clients in businesses, providing meaningful training, work experience & wages,[object Object]
“More than One” Bottom Line
Corporate Social Responsibility initiatives
Venture Philanthropy
Micro-enterprise and micro-finance
Social purpose businesses – employing a disadvantaged group in business, providing meaningful training, work experience & wages
Differential/discounted pricing,[object Object]
Overview of Social EnterpriseBenefits of Social Enterprise,[object Object],Diversifies funding sources,[object Object],Generates unrestricted funding,[object Object],Creates an “entrepreneurial spirit”,[object Object],Enhances understanding of clients,[object Object],Tests social value,[object Object],Adds skills and competencies to the organization,[object Object]
Traditional View,[object Object]
SocialEnterprise View,[object Object]
Common Misunderstandings / Myths,[object Object],The purpose ofsocialenterprise is to make money,[object Object],The purpose ofsocialenterprise is to employ people,[object Object],Socialenterprise will distract my organization from achieving its mission,[object Object],We will lose our non-profit status,[object Object],Socialenterprise is a new concept,[object Object],We will never need to fundraise again,[object Object],If we make too much money, funders will cut us off,[object Object]
Overview of Social EnterpriseProcess Overview,[object Object],Context Setting,[object Object],Idea Generation and 1st Screen,[object Object],Business Concept and 2nd Screen,[object Object],Business Planning Workshop,[object Object],Write Business Plan,[object Object]
Context SettingUnderstanding the Context,[object Object],External Context,[object Object],Organizational Readiness Workbook,[object Object],Internal Context,[object Object],The strategic framework,[object Object],Goals, expectations for the initiative,[object Object],Management capabilities,[object Object],Marketable assets – skills, products/services, brand/reputation & intellectual property,[object Object],Clients and other key stakeholders,[object Object],[object Object]
Trends
Opportunities
Challenges,[object Object]
Level 1 ScreenIdentifying Opportunities,[object Object]
Brainstorm 50 -100 Ideas,[object Object]
Local Entrepreneurship And Innovation
Case Study,[object Object],Three members of Northwood Management team generated the following list of earned income opportunities:,[object Object],1.	Summer Camp,[object Object],2.	Cyber School,[object Object],3.	Translation Bureau,[object Object],4.	Training- Proposal Writing/ Fundraising,[object Object],5.	Training- Home Child Care,[object Object],6.	Training-Dance / Fitness-Salsa for mothers of newly born babies,[object Object]
Earned income Opportunities brainstorming session Continues….,[object Object],Renting Space				,[object Object],Sponsorship Program	,[object Object],Day Care       			,[object Object],ESL				,[object Object],11. Placement Agency				,[object Object],Community Information Center,[object Object],Job Training			,[object Object]
Earned income Opportunities brainstorming session Continues….,[object Object],Financial GYM at reduced price		      ,[object Object],Planning	,[object Object],Consulting Non-for-profit,[object Object],17. Sensitivity Training,[object Object],18. Access and Equity training			,[object Object],19. Tourism Advisory,[object Object],20. Restaurant,[object Object],21. Apprenticeship Program,[object Object]
Northwood Screening Criteria,[object Object],Does the idea further your vision, mission, values and strategic priorities?,[object Object],	1=no, 2=partial fit, 3=full fit,[object Object],Is there a potential customer benefit? ,[object Object],	1=none, 2=some need/some customers, 3=urgent need/many customers,[object Object],Are there financial savings and how much?,[object Object],	1= increase costs, 2=break even, 3= likely savings,[object Object],What investment is required?,[object Object],	1 - greater than 100,000, 2 - Less than 100,000 3 - less than 50,000,[object Object],Is there a champion?,[object Object],	1=no, 2= neutral 3=yes,[object Object],		Scoring: each idea will have a score of 5-15,[object Object]
Create new services and screening,[object Object],The Following Four Earned Income Opportunities rates the highest using the filter,[object Object],1.	Sponsorship Program (3/3/3/3/3),[object Object],2.	Cyber School (3/3/3/3/3/3),[object Object],3.	Translation Bureau (3/3/3/3/3),[object Object],4.	Renting Space (3/3/2/2/3/2),[object Object],5.	Summer Camp(3/3/2/2/3/2),[object Object]
Screening Phase 2,[object Object],Create a concept statement,[object Object],Describe product,[object Object],Target audience and reason for buying it,[object Object],When, where, how?,[object Object],Product attractiveness,[object Object],Financial results,[object Object],Marketing issues and competitors,[object Object],Risk factors,[object Object],Does it fit with the organisation?,[object Object],Test with sample of external experts,[object Object]
Screening Phase 3Feasibility Analysis and Priority Setting,[object Object],Does the product have financial potential?,[object Object],How likely is the product to implemented successfully (easy or hard)?,[object Object],Is an investment required?,[object Object],Is an investment justifiable in terms of financial or mission improvement?,[object Object],Does the product advance mission,[object Object],	and strategic priorities?,[object Object]
First Set of Measures,[object Object],Product A,[object Object]
Product A,[object Object],Second Set of Measures,[object Object]
Design ,[object Object],Northwood Neighbourhood Services launched the Translation Bureau,[object Object],Social Purpose: Creating jobs for newcomers,[object Object],Low start up cost,[object Object],High return,[object Object],Expertise of 25 Years,[object Object],Champion ( experienced ),[object Object]
Research,[object Object],Our research indicated that there is a need for translation earned income opportunity,[object Object],Surprise:,[object Object],Found out a sister organization inherited a translation Social Enterprise,[object Object],What did we do?,[object Object]
Testing/Piloting,[object Object],Northwood Neighbourhood Services ,[object Object],Launched Translation Bureau,[object Object],Launched Cyber School,[object Object],Launched Summer Camp,[object Object],Launched Space Rental,[object Object]
Evaluation,[object Object],Business Generated $___,[object Object],Employed 190 Translators and Interpreters,[object Object],Built organizational capacity to regenerate income,[object Object],Developed expertise in the area,[object Object],Launched 3 other successful ventures,[object Object]
Level 1 ScreenDefinition of a “Good” Idea,[object Object],Meets a significant customer need – there is a market,[object Object],Return on Investment (ROI),[object Object],Risk can be managed,[object Object],Competitive advantage,[object Object],Price,[object Object],Performance,[object Object],Leverages a strength/asset,[object Object],Fits with mission/values,[object Object]
Level 1 ScreenLevel 1 Screening Criteria,[object Object],Does the idea further your vision, mission, values and strategic priorities?,[object Object],1=no, 2=partial, 3=full fit,[object Object],Is there a potential customer benefit?,[object Object],1=none, 2=some need/some customers, 3=urgent need/many customers,[object Object],Is there profit potential (by third year)?,[object Object],1=Breakeven, 2= $10K-$20K, 3=more than $20K,[object Object],What investment is required?,[object Object],1=major investment, 2=minor investment, 3 achieve with current resources,[object Object],Is there a champion?,[object Object],1=no, 2=neutral, 3=yes,[object Object],Scoring: each idea will have a score of 5-15,[object Object]
Level 1 ScreenFeasibility Dimensions,[object Object],Organizational Fit,[object Object],Strategic (Do we want to do it?),[object Object],Operational (Can we do it?,[object Object],Business Potential,[object Object],Market (Will others want to buy it from us?),[object Object],Financial Model (Will it meet our financial goals?),[object Object]

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