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Remote startup - building a company from everywhere in the world

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The likes of Automattic (Wordpress) and 37signals promote remote working as a way to hire the best talent, regardless of location. Programming can be done from anywhere and saving office costs is a great way to bootstrap. This talk looks at the advantages and disadvantages, tools and methodologies for building a remote company.

This talk was given by David Mytton at Digital Shoreditch London 2013.

Published in: Business, Self Improvement
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Remote startup - building a company from everywhere in the world

  1. 1. Building a company fromanywhere in the world
  2. 2. David MyttonWoop Japan!
  3. 3. Server Density Timeline
  4. 4. Server Density Timeline•April 2009: 2•Dec 2009: 3•Early 2011: 5UKUKUKCanadaCanada NetherlandsUSA•Late 2011: 7 UK Canada NetherlandsUSA Portugal
  5. 5. Server Density TimelineUKCanadaNetherlandsUSA PortugalPoland•2013: 12
  6. 6. Picture is unrelated! Mmm, ice cream.•No limits on hiringAdvantagesRelocationWorldwide talent
  7. 7. Picture is unrelated! Mmm, ice cream.•No limits on hiringAdvantages•Suits employeesFriends, family, flexibility
  8. 8. Picture is unrelated! Mmm, ice cream.•No limits on hiringAdvantages•Suits employees•ResponsibilityPromote responsibility within the team - taking the initiative
  9. 9. Picture is unrelated! Mmm, ice cream.•No limits on hiringAdvantages•Suits employees•Responsibility•CostOffice costs, commuting
  10. 10. Picture is unrelated! Mmm, ice cream.•No DistractionsAdvantagesOffice costs, commuting
  11. 11. Picture is unrelated! Mmm, ice cream.•No DistractionsAdvantages•TravelOffice costs, commuting
  12. 12. Picture is unrelated! Mmm, ice cream.•No DistractionsAdvantages•Travel•Timezone coverageOffice costs, commuting
  13. 13. DisadvantagesCollaborationMore difficult
  14. 14. DisadvantagesCollaborationKeeping everyone updatedMore difficult
  15. 15. DisadvantagesCollaborationKeeping everyone updatedIsolationHaving informal ideas or discussions
  16. 16. DisadvantagesCollaborationKeeping everyone updatedIsolationWatercoolerHaving informal ideas or discussions
  17. 17. 2012 OfficeLast year we added an office after 3 years of working remotely
  18. 18. What works best where?Remote OfficeEngineering DesignOps MarketingSupport SalesEverything? Everything?
  19. 19. 2012 OfficeVery difficult toadd remote laterImportant that we did it in this order
  20. 20. 2012 OfficeOffice onlyRemote OnlyRemote → OfficeImportant that we did it in this order
  21. 21. 2012 OfficeRemote OnlyRemote → OfficeOffice → RemoteOffice onlyImportant that we did it in this order
  22. 22. Remote mindsetCommunicationAvailabilityToolsWorking remotely is a mindset, difficult to bolt on after starting all in the same placeCommunication: have to keep everyone in the loopAvailability: not all around at the same time. Organise meetings or collaboration in advance
  23. 23. Not just chatting - activity feed
  24. 24. Very difficult toadd remote later
  25. 25. David Myttondavid@serverdensity.com@davidmyttonWoop Japan!www.serverdensity.com

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