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Serena Software
Orchestrating the Software Release Process
• Mission critical software based systems
and products
• Internal customers and business enablement
• External customers a...
The Software Release Process Can Be Complex
SERENA SOFTWARE, INC.2
• Distributed
• Mainframe
• Cloud/SaaS
• Mobile
• Globa...
>50% of Companies are Dissatisfied with Key
Portions of Their Release Management Process
3
50%
SERENA SOFTWARE, INC.
The Release Process Involves Handoffs Across
Multiple Teams
SERENA SOFTWARE, INC.4
Release
Control
System
Development Oper...
Handoffs and Complexity Create Release
Challenges
5
Release
Control
System
Development Operations
Operate &
Service
Busine...
Which Ones Apply To You?
Do software releases create
surprises?
Is there a desire for better
traceability, visibility, and...
A Good Release Process Needs a Release
Control System
7
Visibility & Tracking
Central release calendar, process
metrics, d...
Quality, predictability
Repeatable, consistent procedures
Throughput
Maximize content through a
release window
Productivit...
Serena Provides Both Release Control
and Automation
9
Release Automation SystemRelease Control System
“We have standardize...
Serena Has Proven Release Management Success
10
• Release dependencies were
tracked manually. Made
scheduling 80 releases ...
Release Management Improvements Generate
Hard Dollar Savings
11
Quality and Collaboration
3-10% savings
3-15% savings
4-25...
Serena’s Portfolio of Software Solutions Allows a
Lifecycle Perspective
SERENA SOFTWARE, INC.12
IT Process Automation
Deve...
Service Requests / Request-For-Change (RFC) System
Customer Example: Large Financial Enterprise
Release Management
SERENA ...
2,500 Active Enterprise Customers
350 from the Fortune 1000 and Global 500
14
Banking
Insurance
Info/Telco
Mfg & Retail
He...
Summary
• Release management is critical to
your business
• Most customers are dissatisfied with
their release process
• S...
Thank You
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Serena Software Overview - Orchestrating the Release Process

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Serena Software helps enterprise IT organizations orchestrate key processes, including release management (part of DevOps), application development (aka ALM), IT service management (ITSM), and more.

Watch this short introduction to the company and how we help our customers achieve amazing application success.

Published in: Technology, Business
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Serena Software Overview - Orchestrating the Release Process

  1. 1. Serena Software Orchestrating the Software Release Process
  2. 2. • Mission critical software based systems and products • Internal customers and business enablement • External customers and revenue generation Software Releases Drive Business Differentiation 1 SERENA SOFTWARE, INC.
  3. 3. The Software Release Process Can Be Complex SERENA SOFTWARE, INC.2 • Distributed • Mainframe • Cloud/SaaS • Mobile • Global locations • Outsourcing • Partner integrations • Open source Collaborative Development Platform Diversity • Government regulations • Audits • Internal policy • Process standards ComplianceXX
  4. 4. >50% of Companies are Dissatisfied with Key Portions of Their Release Management Process 3 50% SERENA SOFTWARE, INC.
  5. 5. The Release Process Involves Handoffs Across Multiple Teams SERENA SOFTWARE, INC.4 Release Control System Development Operations Operate & Service Business Request & Define Develop QA Build Unit Test SIT/ UAT Pre- Prod Prod Release Path-to-Production
  6. 6. Handoffs and Complexity Create Release Challenges 5 Release Control System Development Operations Operate & Service Business Request & Define Develop QA DevOps movement highlights need to overcome communication issues and different goals across Dev and Ops Many variables and combinations in release packages Poor release visibility and traceability Uncertainty on contents, timing, and steps followed Ad-hoc and manual methods to communicate release attributes
  7. 7. Which Ones Apply To You? Do software releases create surprises? Is there a desire for better traceability, visibility, and repeatability? Do software releases require too many meetings? Do functional groups have a hard time sharing key release information? Is there pressure to release applications more frequently? Is there a desire to get more through a given release window? 6 SERENA SOFTWARE, INC.
  8. 8. A Good Release Process Needs a Release Control System 7 Visibility & Tracking Central release calendar, process metrics, dashboards Compliance Work management with routing rules, approvals, logs Collaboration and Coordination Shared and centralized work items Flexibility Customize workflow for individual enterprise needs Multiplatform Support Distributed and Mainframe Investment Protection Integration with existing tools SERENA SOFTWARE, INC. Release Control System
  9. 9. Quality, predictability Repeatable, consistent procedures Throughput Maximize content through a release window Productivity and Velocity The system is always ready to work Flexibility Per environment configuration Simplicity Intuitive and visual programming approach Traceability Artifact repository for single source of truth on release assets Release Automation is the Foundation for an Efficient and High Quality Path-to-Production 8 Release Automation System
  10. 10. Serena Provides Both Release Control and Automation 9 Release Automation SystemRelease Control System “We have standardized and automated our end-to-end coding and release management process to reduce human errors. IT Director Global 500 Pharmaceuticals Company Error Reduction “Serena has improved management of code releases from dev through production, reducing delivery time by 25%. IT Specialist Fortune 500 Telecommunication Services Company Reduced Time from Dev to Deploy “We now have a standardized, managed and efficient software release tool which has made our customers very happy. System Administrator Fortune 500 Computer Services Company Release Management Satisfaction “ ““ SERENA SOFTWARE, INC.
  11. 11. Serena Has Proven Release Management Success 10 • Release dependencies were tracked manually. Made scheduling 80 releases per quarter across 8 QA environments challenging • Created better visibility into available environments, release schedules • Helps QA tackle the high volume of releases • SIT & UAT delays cost the business £1.6m in man-hours in 2012; defective releases cost £1.4m in 2012 • Headquarters demanding more auditability across release process • Allowed company to rapidly move application code across environments • Enabled better control over the end-to-end release process • Integrated with HP ALM, SNOW, and Serena mainframe software • Provides status updates to Dev as release goes through QA, UAT, Production Global Financial Services Company $25B+ revenues US On-line Brokerage $2B+ revenues Swiss Insurance Company $33B+ revenues “Differentiation is strength in release management, giving Serena the most complete DevOps story” SERENA SOFTWARE, INC.
  12. 12. Release Management Improvements Generate Hard Dollar Savings 11 Quality and Collaboration 3-10% savings 3-15% savings 4-25% savings Productivity Speed & Automation Less rework and coordination cycles Parallel development and testing Faster release completion Assumptions Number of FTEs 96 Cost per FTE $150,000 Savings per FTE 10-50% Function Staff Release FTEs Development 200 40 (20%) QA 80 40 (50%) IT Operations 40 8 (20%) Rel Managers/PMO 12 8 (66%) Total 328 96 Savings from Better Release Management (for Release FTEs) Annual Hard Dollar Savings (Illustrative) 96 X@ $150k 10-50% = $1.4M – 7.2M savings! 10-50% savings!
  13. 13. Serena’s Portfolio of Software Solutions Allows a Lifecycle Perspective SERENA SOFTWARE, INC.12 IT Process Automation Development Operations Operate & Service Business QARequest & Define Develop Application Lifecycle Management Release Management ITSM
  14. 14. Service Requests / Request-For-Change (RFC) System Customer Example: Large Financial Enterprise Release Management SERENA SOFTWARE, INC.13 Release Control Defect Tracking Requirements Management Release Automation Source Code Repository Mainframe Distributed IT Process Automation / Workflow Management Development Operations Operate & Service Business QARequest & Define Develop
  15. 15. 2,500 Active Enterprise Customers 350 from the Fortune 1000 and Global 500 14 Banking Insurance Info/Telco Mfg & Retail Healthcare Government SERENA SOFTWARE, INC.
  16. 16. Summary • Release management is critical to your business • Most customers are dissatisfied with their release process • Serena offers the leading release solution • Release process improvements drive hard dollar savings and customer facing success SERENA SOFTWARE, INC.15 CRITICAL PROCESS SOLUTION SAVINGS
  17. 17. Thank You

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