SEO Fundamentals<br />Site Structure or Link Architecture<br />Presented by: Asif Anwar<br />
About the Presenter<br />SEM Account Manager for Blueliner Marketing, LLC<br />Learning about SEO since the meta age, i.e....
Why Site Structure?<br />Ensure the proper navigation for visitors<br />Make sense of you contents to Googlebot<br />Pass ...
Building Authority<br />Please read my article: <br />Authority Begins at Home – Onsite Link Building is Better than Offsi...
Simple Site Architecture<br />
Compound Site Architecture<br />
WordTracker Video<br />
PR Sculpting & Content Siloing<br />Follow<br />Nofollow<br />Follow<br />Follow<br />Follow<br />Disapproved by<br />Matt...
Additional Resources<br /><ul><li>How to plan your site structure for maximum traffic (Video): http://www.wordtracker.com/...
How to plan your site structure with keyword research: http://www.wordtracker.com/academy/site-structure-planning-seo
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Site Structure or Link Architecture - SEO Fundamental Workshop at BASIS

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This presentation discusses how you site structure and link architecture can improve your SEO. Also discusses how you can plan your site structure.

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  • Hi Asif,


    Can i get your opinion on my off page link structure please?

    Here is my idea's which i would like you to plan the link structure.

    Would it be better if i point my seo links to my youtube video's then point the youtube video's to my money page on Amazon?

    I'm thinking of creating a Youtube video for each of my keywords i.e. Meat Injector, Flavor Injector, Turkey Injector, Marinade Injector

    Then link the Youtube video's to my links below.

    Main links for product site:
    http://www.amazon.com/gp/product/B00HLGJR50
    http://www.amazon.com/Meat-Injector-Flavor-Turkey-Marinade/dp/B00HLGJR50/ref=cm_cr_pr_product_top

    Reviews links on product site:
    http://www.amazon.com/Meat-Injector-Flavor-Turkey-Marinade/product-reviews/B00HLGJR50/
    http://www.amazon.com/review/R10XZ6YD49L6P1/ref=cm_cr_pr_perm?ie=UTF8&ASIN=B00HLGJR50
    http://www.amazon.com/review/R3RQYQ88CIWAC8/ref=cm_cr_pr_perm?ie=UTF8&ASIN=B00HLGJR50
    http://www.amazon.com/review/R1ZBGPTQJJF95G/ref=cm_cr_pr_perm?ie=UTF8&ASIN=B00HLGJR50
    http://www.amazon.com/review/R1RD741M415MD5/ref=cm_cr_pr_perm?ie=UTF8&ASIN=B00HLGJR50

    Social Links:
    http://www.youtube.com/watch?v=pvxLnggGors
    http://www.zimbio.com/member/MyBargains
    https://twitter.com/MyBargainsUSA
    http://my-bargainsusa.tumblr.com/
    https://www.facebook.com/pages/My-Bargains/634330413283219
    Also Google+ account

    Press Releases:
    2 releases’s are written but not yet published.

    Other site (low importance for optimisation)
    http://www.my-bargains.net/

    Regards,

    Michael Ricketts
       Reply 
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Site Structure or Link Architecture - SEO Fundamental Workshop at BASIS

  1. 1. SEO Fundamentals<br />Site Structure or Link Architecture<br />Presented by: Asif Anwar<br />
  2. 2. About the Presenter<br />SEM Account Manager for Blueliner Marketing, LLC<br />Learning about SEO since the meta age, i.e. 2001<br />Started Professional SEO in 2003<br />Started Multilingual SEO in 2005<br />Started PPC in 2008<br />Started Social Media Marketing in 2007<br />ASIF ANWAR<br />@SEOExpertBD<br />/asifanwarpathik<br />www.seoppcsmm.com<br />
  3. 3. Why Site Structure?<br />Ensure the proper navigation for visitors<br />Make sense of you contents to Googlebot<br />Pass relevance of the topic and ensure semantic link flow <br />Create authority of a page<br />
  4. 4. Building Authority<br />Please read my article: <br />Authority Begins at Home – Onsite Link Building is Better than Offsite<br />http://www.seoppcsmm.com/post/1985896298/google-auhority-factors-onsite-link-building<br />
  5. 5. Simple Site Architecture<br />
  6. 6. Compound Site Architecture<br />
  7. 7. WordTracker Video<br />
  8. 8. PR Sculpting & Content Siloing<br />Follow<br />Nofollow<br />Follow<br />Follow<br />Follow<br />Disapproved by<br />Matt Cutts<br />Nofollow<br />
  9. 9. Additional Resources<br /><ul><li>How to plan your site structure for maximum traffic (Video): http://www.wordtracker.com/academy/plan-your-site-structure-for-maximum-traffic-video
  10. 10. How to plan your site structure with keyword research: http://www.wordtracker.com/academy/site-structure-planning-seo
  11. 11. Part 1 & 2. Creating Content Silos to Increase Keyword Ranking of Larger Sites with Bruce Clay: http://www.youtube.com/watch?v=ue5e7fpuflU and http://www.youtube.com/watch?v=cs92eGH9RmA
  12. 12. BIMPA Group in Facebook: https://www.facebook.com/groups/bimpa/</li></li></ul><li>Thank You for Your Time<br />Now, go and have a struggling time, because prosperity brings more struggles<br />

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