SEO Copywriting Tips 3 more ways to tell if your sales copy sucks
The tone and feel is off base - Think about your reader when you’re writing your copy - what would you say if you spoke wi...
You don’t provide any real information because “you want people to call you.” -  Guess what? People probably won’t call yo...
You add a bunch of keyphrases “just in case.” - It won’t help. - It will turn off your readers. - Did I mention that it wo...
Thank you! Want more SEO copywriting goodness? SEOcopywriting.com
Questions? Here’s how to reach me Heather Lloyd-Martin CEO, SuccessWorks SEOCopywriting.com [email_address] Twitter: @heat...
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3 more ways to tell if your sales copy sucks

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Realizing there are several more ways to tell that your sales copy sucks, here Heather addresses three more characteristics that mark bad sales copy – and then shares on how to go about fixing them so that your sales content pops off the page. Watch the video here: http://www.seocopywriting.com/content-marketing/direct-reponse-copywriting/transform-sucky-sales-copy/

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3 more ways to tell if your sales copy sucks

  1. 1. SEO Copywriting Tips 3 more ways to tell if your sales copy sucks
  2. 2. The tone and feel is off base - Think about your reader when you’re writing your copy - what would you say if you spoke with them in person? - A more “formal” tone and feel does not make you sound smarter.
  3. 3. You don’t provide any real information because “you want people to call you.” - Guess what? People probably won’t call you. - Always showcase your value, expertise and benefits.
  4. 4. You add a bunch of keyphrases “just in case.” - It won’t help. - It will turn off your readers. - Did I mention that it won’t help?
  5. 5. Thank you! Want more SEO copywriting goodness? SEOcopywriting.com
  6. 6. Questions? Here’s how to reach me Heather Lloyd-Martin CEO, SuccessWorks SEOCopywriting.com [email_address] Twitter: @heatherlloyd

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