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Doorway pagese : how to deal ?

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Doorway pages are web pages that are created for spamdexing. Let's start understanding what is doorway pages, how to identify them and fix them.

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Doorway pagese : how to deal ?

  1. 1. Doorway Page
  2. 2. Doorway pages are web pages that are created for spamdexing. Aannnyyy! ! What is it ???
  3. 3. Difficult ?Difficult ? lets make it easier!
  4. 4. • Having multiple domain names or Pages targeted at specific Regions or cities that funnel users to one page Doorway Pages An Example
  5. 5. • Substantially similar pages that are closer to search results than a clearly defined, browseable hierarchy. Doorway Pages An Example
  6. 6. Pages generated to funnel visitors into the actual usable or relevant portion of your site(s) Doorway Pages An Example
  7. 7. Doorway Pages An Example
  8. 8. Doorway Pages How to deal with it…
  9. 9. • Is the purpose to optimize for search engines and funnel visitors into the actual usable or relevant portion of your site? Doorway Pages How to deal with it…
  10. 10. • Are the pages intended to rank on generic terms yet the content presented on the page is very specific? Doorway Pages How to deal with it…
  11. 11. • Do the pages duplicate useful aggregations of items (locations, products, etc.) that already exist on the site for the purpose of capturing more search traffic? Doorway Pages How to deal with it…
  12. 12. • Are these pages made solely for drawing affiliate traffic and sending users along without creating unique value in content or functionality? Doorway Pages How to deal with it…
  13. 13. • Do these pages exist as an “island?” Are they difficult or impossible to navigate to from other parts of your site? Doorway Pages How to deal with it…
  14. 14. • Are links to such pages from other pages within the site or network of sites created just for search engines? Doorway Pages How to deal with it…
  15. 15. Doorway Pages Time to Take an action ….
  16. 16. • Don’t Have Any Empty Pages Doorway Pages Time to Take an action ….
  17. 17. • Remove Pages That Are Hard To Find Doorway Pages Time to Take an action ….
  18. 18. • Avoid Multiple Websites Doorway Pages Time to Take an action ….

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