What is Mobile Marketing What are the benefits of using What can SellPhone Marketing How can mobile marketing
and why should you care? mobile marketing ? do for you? increase business for my
Mobile marketing is a rapidly growing The mobile marketing channel offers a variety Mobile marketing works with your existing restaurant or bar?
media channel for communicating with of benefits to advertisers: print, radio, television and billboard • Got a slow day? Send a message
customers and prospects. It is a form of • Immediacy advertising. It can be as simple as adding at 11:00 AM to let folks know what
advertising that is delivered to a highly Mobile campaigns are relatively easy to cre- a mobile “call to action” to your existing your lunch special is. Offer them a
targeted audience via their cell phone. ate and execute, with messages being deliv- advertising, or it can be at the center of discount if they show the message
This audience has given its permission to ered to recipients in a matter of seconds. your campaign. or give a “password” to their waiter.
send them your ad message because they
have an interest in what you have to sell
• Reach SellPhone Marketing will work with you • Want to get folks to stop on the way
Delivery of SMS messages to mobile phones and your marketing team to recommend home? Send a message at 4:30
and the special offers you make. is almost guaranteed, which, for example, is and create a mobile marketing campaign and let them know about the drink
Today, on a worldwide basis, there are not the case with email. the will enhance your communications specials waiting for them.
nearly 3 billion mobile phones in use - with your existing clients
• Mobility • Want to draw a crowd to a special
compared to 1.5 billion TV’s and only Customers will receive the messages on We will also help capture event? Send them a personal
1.1 billion PC’s. Nearly 85% of all mobile their mobile devices anytime and anywhere. names invitation.
handsets are mobile web capable. and
According to the Nielson Mobile Report,
cell • Got a dinner special to offer?
The cost of sending SMS messages is very
as of May 2008, “40 million mobile comparable to that of email broadcasting • Live entertainment tonight?
subscribers in the US surf the web through rates: on average you will pay around 6
a mobile phone each month.” According to phone • How about a Sunday Football game
cents to send each message. Prices drop as or a morning brunch?
the chart below, a diverse audience awaits contact
your skillfully crafted marketing messages. info. You These are just a hand full of ideas you
• Effectiveness don’t need to could use mobile marketing for. Take
The average SMS response rate is 15%, maintain a database a few minutes to give us a call and set
versus 3.5% for traditional promotional meth- of phone numbers to receive the text up an appointment. We’ll be pleased to
ods such as direct mail. messages. SellPhone handles that by meet with you to answer questions and
• Personalization assigning you one convenient “Short explain how mobile marketing will boost
Text messages or personalized content is Code,” or short-form phone number, that your bottom line.
targeted to individuals who have opted to handles all text message traffic. The “key
Call us at:
receive them. word” routes the text message to the right
response. Use multiple key words to offer 864.939.TEXT (8398)
• Cross-medium form of marketing different responses. We can provide an
The mobile channel is highly complementary array of statistical information about your Never TXT’ed?
to press, radio and TV advertising. program. To see a live demo
of how easy it is.
• Viral communication SellPhone offers several packages that
The mobile technology encourages viral Text:“DEMO” To 24453
Don’t miss out on being a part of this rapidly are designed and priced to allow you to
growing marketing trend. While you wait marketing with the built-in tools for forward- create several campaigns so you can see
to see if it works, your competition will be ing of the messages to the existing social which offers and responses work best. www.SellPhoneMarketing.com
using it to attract your customers to them. networks