WHAT IS PINTEREST?
•Pinterest is a Pin Board style Social Photo and Video Sharing
site launched in 2009 by Cold Brew Labs Inc.
•Pinterest is the “Fastest growing Social Networking Service in
• Pinterest allows users to create and manage image collections
according to related theme.
• It allows users to browse other’s Pin Boards for Re-Pin for
their collections and Likes photos.
WHAT IS A PIN?
A pin is an image added to Pinterest. A pin can be a
dded from a website using the Pin It button, or you
can upload images from your computer. Each pin
added using the Pin It button links back to the site it
WHAT IS A REPIN?
A repin is adding an image you find while browsing
Pinterest to your own board. When you repin an
image, the user who first pinned the image will also
get credit. Repins maintain the source-link of the
image no matter how many times it’s repinned.
HOW TO REPIN AN IMAGE
There are two ways to repin an image:
When viewing a pin in thumbnail-view, mouse-over
the pin and click the Repin button.
When you're viewing a pin in full-size view, click the
Repin button at the top-left corner.
After you click Repin, choose a board. You can edit
the description of the pin and choose to share it on
Facebook and/or Twitter.
Then click Repin.
WHAT IS THE DIFFERENCE BETWEEN LIKING AND
Liking a pin adds the image to your profile’s Likes
section; the image does not get added to one of
Repinning an image allows you to categorize the
image onto one of your boards. You can edit the
description of a repin. The source-link of an image
is saved automatically, no matter how many times
SOME INTERESTING FACTS ABOUT
• Women are more favored than men on Pinterest.
IS PINTEREST IMPORTANT FOR YOUR
Pinterest is growing very fast, daily unique visitors of Pinterest
is nearly 1.5 million and spending an around 15 minutes a day
on the website.
In January 2012, Pinterest drive greater traffic to websites
than combined Google Plus, Youtube, LinkedIn.
So, Pinterest offers opportunity to Businesses and Internet
Marketers to grow their business.
Register at Pinterest
and create a username,
you can use business name as your
•At the time of setting up your Pinterest account, add a paragraph
about you, add your business name on your profile and your
business description and keyword-rich text in your About
• Add your website or blog URL in your profile.
•After creating a Pinterest account, you can create online Boards
on different topics related to your business and then you can add
videos and images to your Boards by pinning them.
•Name your pin boards according to your services and products.
Be creative to name your pin board.
•You need to keep your board names interesting but short.
• Connect your Pinterest account to your other social media sites
like Facebook and Twitter to get most visibility for your pins; it will
help you to gain your followers
• Integrate your Pinterest account with Facebook’s timeline; this is
very powerful featuring which able to post your content on both the
side at same time.
Follow other Pinterest users with related theme
and in your local area.
Put a Pinterest follow button on your
website so that visitor of your
website can follow you or your
business on Pinterest easily.
• Pin lots of quality images and videos on your board.
• Infographics are the highly popular content these days.
People likes Infographics, so develop some Infographics
related to your business and Pin it on Pinterest.
You can tag other Pinterest user in your pins it will
help to grow your network, you can use
@username to tag.
Not just pin your own
unique stuffs as well as
repin other’s pin, it will
help to increase your
Always write an informative description at the time
of Pin an image. This description will use when
other people will Re-pin it. You can use your
business name in the description for branding of
Choose keywords accordingly your business and
add in image’s description so that other people
can find your images at time of searching.
If you want to see who is pinning your images
videos, you can find it on this url
http://pinterest.com/source/yoursite just replace
“yoursite” with your website url
You can add your price on your pins, if you want
your own Pinterest shop. Just add $ symbol
followed by item’s price in your image’s
description. If you add prices to your Pin, these
pins will be featured in Pinterest’s Gift section
If you host and participate in any events like
webinars or other classes you use the material
and pictures and videos of events
You can use Pinterest Board for case studies;
Turn your text case studies into beautiful and
interesting pictures or videos people will like it
You can run a Pinterest contest for your reader.
Invite your readers to Pin links and images from
your blog post or website and inspire them. You
can offer a prize for it. You can create a board for
discounts coupons and update regular discounts
information about your business on it.
PINTEREST TOOLS AND APPS
You can find Pinterest Tools Apps at Pinterest Goodies for Pinterest
marketing. Pin It Button for Web Browser, Pinterest Apps for
iPhone, Follow Button for Websites or Blogs and Pin It Button for
Websites or Blogs are available
here Pinterest.com/About/Goodies/. If you are using Google
Chrome you install Pinterest Chrome Extention. For WordPress
blogger you can add Pinterest WordPress Plugin for your blog.