Social Media for Business (part II)

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Social Media orientation presentation for business owners not already using the main Social Networking platforms to market their business.
Part II Focuses on Twitter for Business

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Social Media for Business (part II)

  1. 1. Social Media for Business Part II - Twitter Mallow Open Coffee #OCCM
  2. 2. <ul><li>- what the tweet? </li></ul><ul><li>my business belongs to the new Information Society - does yours? </li></ul>Elaine Rogers - Seefin Coaching
  3. 3. What is Twitter? <ul><li>Website: www.twitter.com </li></ul><ul><li>Location: San Francisco, California, US </li></ul><ul><li>Founded: March 21, 2006 by Jack Dorsey, </li></ul><ul><li>Biz Stone, and Evan Williams </li></ul><ul><li>Funding: $160M </li></ul><ul><li>Twitter is a social networking and micro-blogging service that allows users to post their latest updates. </li></ul><ul><li>An update is limited by 140 characters. </li></ul><ul><li>You can also reply to updates, RT(forward) updates, DM(direct message) a tweep, link to websites </li></ul>
  4. 4. 145 Million Users, 300,000 Apps Source: sysomos via techcrunch.com “ Live TV” of Social Media
  5. 5. Ireland v’s the World Source: Google Adplanner
  6. 6. Daily Irish Visitors to twitter.com Source: Google Adplanner
  7. 7. How many Twitter accounts? <ul><li>Dell has over 80 Twitter accounts </li></ul><ul><ul><li>Holding Conversations </li></ul></ul><ul><ul><li>Connecting with customers </li></ul></ul><ul><ul><li>Increasing sales </li></ul></ul><ul><ul><li>Raising awareness </li></ul></ul><ul><li>Begin small with one account and basic updates </li></ul><ul><li>Offer relevant information that interest people </li></ul><ul><li>Each account serves a specific purpose </li></ul>
  8. 8. twitter.com gets a make-over
  9. 9. 3rd Party Twitter Clients - 100s <ul><li>Dabr, Hootesuite, Tweetdeck, Seesmic </li></ul><ul><li>Mobile Clients: </li></ul><ul><ul><li>Twitter for iPhone </li></ul></ul><ul><ul><li>Echofon </li></ul></ul><ul><ul><li>Tweetdeck </li></ul></ul><ul><ul><li>Hootesuite </li></ul></ul>
  10. 10. Thank You!! @seefincoaching <ul><li>Just Google Elaine Rogers! </li></ul><ul><li>What else do I do? </li></ul><ul><li>www.smartsolutions.ie </li></ul><ul><li>@smartsols_ie </li></ul>
  11. 11. Why Twitter? <ul><li>Why use Twitter, why wouldn't you? </li></ul><ul><li>Any Questions... </li></ul>
  12. 12. Thank you!! Mallow Open Coffee #OCCM

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