Creative Week One Pager

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Creative Week One Pager

  1. 1. Creative Week 2013 -- Quick Info Guide A seven-day region-wide celebration and showcase of all we create in Iowa’s Creative Corridor. Our Objectives: ‣ Showcase and celebrate innovation and creative success across the region ‣ Build pride in our place through awesome experiences ‣ Build buzz for our place through inspiring events and fantastic media ‣ Engage and help connect the region’s emerging and established leaders, creative class and innovative/creative companies How it Works: ‣ Organizations across the region produce events celebrating their innovation success during the week of Oct 19. ‣ We promote these events to the whole region and beyond. ‣ We add some super fun surprise & delight to make it an amazing week. Be Part of It: Ways to engage with Creative Week 2013: ‣ Register an event to be promoted as part of Creative Week ‣ Volunteer to produce the Week ‣ Sponsor the Week ‣ Partner to promote the Week ‣ Plan to attend (take the whole week off now, you’ll be glad you did!) First Year Success Benchmarks: ‣ 25+ events across geographies, generations, sectors and silos ‣ 1+ event in every county ‣ 100,000 impressions/touches through promotion throughout the region ‣ National media mention of the Week ‣ Viral sharing of Creative Week photos/blogs/video ‣ 90%+ of sponsors, partners, volunteers and participants report great value ‣ 5000 attendees to events throughout the week ‣ Cross-corridor connections made and a sense of place cemented

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