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SXP DAY 1

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DAY 1

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SXP DAY 1

  1. 1. Welcome Henrik Scheel Founder & CEO henrik@startupxp.com
  2. 2. Human progress through time You are here. Time Progress
  3. 3. Being an entrepreneur is no longer a choice
  4. 4. I D E A E Q U I T Y P R O D U C T F O U N D I N G T E A M L O C AT I O N D E L E G AT I O N C O N F I D E N C E F O C U S E VA L U AT I O N R I S K T I M E H O R I Z O N G R O W T H H A C K I N G F I N A N C I N G C U LT U R E O P E R AT I O N S M A N A G E M E N T L E G A L B U S I N E S S S T R AT E G Y E X E C U T I O N S C A L I N G M A R K E T I N G D E S I G N C O M P E T I T I O N R E C R U I T I N G P I V O T I N G C O M M U N I C AT I O N F O C U S G R O U P S G O I N G P U B L I C V I S I O N D ATA P E R S I S T E N C E F L E X I B I L I T Y
  5. 5. So… Who is this dude ?
  6. 6. What people think...
  7. 7. What it really is..
  8. 8. Engineer Innovator Entrepreneur DK USA
  9. 9. Startups? LEAN? Hackathons? Ideas?
  10. 10. Identify USER Define Problem Create solutions Develop Business Model Improve Business Model Validate Business Model Prototype & Pitch Programthisweekend Tomorrow Tonight Market Research + Validation 1.0
  11. 11. 15 Entrepreneurship... is an eXtreme sport
  12. 12. Steve Jobs Apple Elon Musk Tesla, SpaceX Julia Hartz Eventbrite Anne Wojcicki 23andMe
  13. 13. Good ideas don’t care where they came from!
  14. 14. EVERY BIG PROBLEM IS A BIG OPPORTUNITY! - VINOD KHOSLA
  15. 15. OK let’s get started!! Only one rule..
  16. 16. NO EXCUSES!
  17. 17. BUILDING THE RIGHT TEAM
  18. 18. 31 Who Are You?
  19. 19. TheHacker Strongpassionfortechnology Focusesonproductandcontrolsthebackend Specifictechnicalskills Typicallyengineeringorcomputersciencedegree
  20. 20. The Hustler Can sell anything to anyone Identifies opportunities for innovative business models Breaks down any barriers Builds his/her professional network and manages it wisely Recognizes trends and sees patterns
  21. 21. The Artist Focuses on “Front-End” User Interface (UI) and User Experience (UX) Understands how design affects the user experience Creative and curious Sees many perspectives Observes with an open mind
  22. 22. TEAM CREATION Hacker Hustler Artist
  23. 23. 1MinuteMAX
  24. 24. Starting 11:15
  25. 25. Rafael
  26. 26. And what’s your … Kryptonite? Super powers?
  27. 27. Buddy Teams
  28. 28. Stage 1 DEFINE“What problem am I compelled to solve?”
  29. 29. PROBLEM Fall in love with the PROBLEM ..Not your solution!!
  30. 30. What is the pain when organizing books?
  31. 31. What’s annoying about the airline seat in front of you? ‘Knee Defender’ Fights for Space
  32. 32. What’s pain using this product?
  33. 33. The problem with this design ?
  34. 34. Q Drum
  35. 35. Global Grand Challenges
  36. 36. You should have personal experience with the pain If you don’t then get it! EXPERIENTIAL PAIN
  37. 37. PAINSTORMING
  38. 38. Teenage obesity Lack of exercise Unhealthy food unmotivated Find it boring without a buddy Don’t know how to eat healthy No access to good food Can’t afford good food Don’t like healthy food Don’t know how to cook good food Don’t know how to work out
  39. 39. PROBLEM voting
  40. 40. Problem Statement How can we help X specific user segment solve X specific problem ?
  41. 41. alan
  42. 42. Starting 1:05
  43. 43. Social connectivity has become increasingly important
  44. 44. Peer to Peer Knowledge Sharing Quora •  Q&A site with peer reviewed responses Stack Overflow •  Questions and answers site for programmers Wikipedia •  The free encyclopedia that anyone can edit.
  45. 45. Uber Waze Location based services Yelp
  46. 46. With the combined functionality of smartphones, an ecosystem of applications has emerged, with many more possibilities ahead. Music Camera Applications Video Internet email GPS Wifi and 3G Mobile
  47. 47. The Sharing Economy 67
  48. 48. Scott Summit 3D Printing
  49. 49. Quantified Self
  50. 50. Stage 1 create
  51. 51. How to get good ideas? Are you creative? Genetic or Skill?
  52. 52. The importance of creative confidence David Kelley Co-Founder; IDEO & Stanford D-School
  53. 53. - Thomas Edison If you want to succeed,double your failure rate! - Thomas Watson, founder IBM
  54. 54. Attitude is everything! Innovation is a team sport
  55. 55. Rules in the creative process
  56. 56. Generate Silent Brainstorm
  57. 57. SKETCH TO THINK.. 8 IDEAS IN 8 MINUTES
  58. 58. Generate Open Brainstorm
  59. 59. Creating new ideas is hard but don’t give up too soon..
  60. 60. Energizer Stay hungry stay foolish
  61. 61. Going on Vacation Gorilla Write 5 random words on individual notes
  62. 62. YES…. I made a Mistake!!
  63. 63. Generate
  64. 64. Starting at 3.30pm
  65. 65. The creative process
  66. 66. ZEN voting
  67. 67. NOW WHAT ?
  68. 68. The Startup Curve Before Startup Source: Paul Graham; avc.com Time Happiness
  69. 69. The Startup Curve Before Startup Source: Paul Graham; avc.com Time Happiness The Startup Curve Initial Enthusiasm Before Startup Source: Paul Graham; avc.com Time Happiness
  70. 70. The Startup Curve Before Startup Source: Paul Graham; avc.com Time Happiness The Startup Curve Initial Enthusiasm Before Startup Source: Paul Graham; avc.com Time Happiness The Startup Curve Initial Enthusiasm Reality Sets In Before Startup Source: Paul Graham; avc.com Time Happiness The Startup Curve Initial Enthusiasm Reality Sets In Before Startup Source: Paul Graham; avc.com Time Happiness
  71. 71. The Startup Curve Before Startup Source: Paul Graham; avc.com Time Happiness The Startup Curve Initial Enthusiasm Before Startup Source: Paul Graham; avc.com Time Happiness The Startup Curve Initial Enthusiasm Reality Sets In Before Startup Source: Paul Graham; avc.com Time Happiness The Startup Curve Initial Enthusiasm Reality Sets In TROUGH OF SORROW Before Startup Experimenting & PivotingSource: Paul Graham; avc.com Time Happiness
  72. 72. The Startup Curve Before Startup Source: Paul Graham; avc.com Time Happiness The Startup Curve Initial Enthusiasm Before Startup Source: Paul Graham; avc.com Time Happiness The Startup Curve Initial Enthusiasm Reality Sets In Before Startup Source: Paul Graham; avc.com Time Happiness The Startup Curve Initial Enthusiasm Reality Sets In TROUGH OF SORROW Before Startup Experimenting & PivotingSource: Paul Graham; avc.com Time Happiness The Startup Curve Initial Enthusiasm Reality Sets In TROUGH OF SORROW Before Startup Starts Working Experimenting & PivotingSource: Paul Graham; avc.com Time Happiness
  73. 73. The Startup Curve Before Startup Source: Paul Graham; avc.com Time Happiness The Startup Curve Initial Enthusiasm Before Startup Source: Paul Graham; avc.com Time Happiness The Startup Curve Initial Enthusiasm Reality Sets In Before Startup Source: Paul Graham; avc.com Time Happiness The Startup Curve Initial Enthusiasm Reality Sets In TROUGH OF SORROW Before Startup Experimenting & PivotingSource: Paul Graham; avc.com Time Happiness The Startup Curve Initial Enthusiasm Reality Sets In TROUGH OF SORROW Before Startup Starts Working Experimenting & PivotingSource: Paul Graham; avc.com Time Happiness The Startup Curve Initial Enthusiasm Reality Sets In TROUGH OF SORROW Before Startup Product/ Market Fit! Starts Working Experimenting & PivotingSource: Paul Graham; avc.com Time Happiness The Startup Curve Initial Enthusiasm Reality Sets In TROUGH OF SORROW Before Startup Product/ Market Fit! Scale Starts Working Experimenting & PivotingSource: Paul Graham; avc.com Time Happiness
  74. 74. MostStartupsFail
  75. 75. Whydostartupsfail? #1 Co-founders break up.. (bad communication)
  76. 76. Whydostartupsfail? #2 Not because the product couldn’t get build… ….it’s because nobody wanted to buy it!
  77. 77. Whydostartupsfail? #3 They solve interesting problems instead of IMPORTANT problems
  78. 78. Important VS Interesting PROBLEMS
  79. 79. Whydostartupsfail? #4 They build crappy products targeting everyone… ….instead of building incredibly awesome products for a well defined user segment.
  80. 80. Watering hole
  81. 81. Shut up and listen… Don’t defend yourself – just listen Write down the insights you get… Feedback is a gift!
  82. 82. The Art of Interviewing Problem Interview -  Learn about the early adopter’s problems -  Don’t talk about your solution Solution interview = TOMORROW
  83. 83. 60 minutes to launch!
  84. 84. tinyurl.com/60launch
  85. 85. Scheel.youcanbook.me
  86. 86. Identify USER Define Problem Create solutions Create Business Model Improve Business Model Validate Business Model Prototype & Pitch GoodJobtoday☺ Tomorrow Tonight Market Research + Validation 1.0 tinyurl.com/60launch

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