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MIPJunior Opening Conference: Binge Watching Session – Kids success across the globe

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Animation remains the most universal and beloved way to tell kids stories. In this presentation, you'll run through the highest-rated successes from around the world. Look past the international brands who’ve already made it, and discover the best performing local shows for Kids in Asia, Africa and Latin America. Which one will go global?

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MIPJunior Opening Conference: Binge Watching Session – Kids success across the globe

  1. 1. Sources: Eurodata TV Worldwide / Relevant partners – All rights reserved KIDS SUCCESS BINGE WATCHING SESSION ACROSS THE GLOBE MIP Junior – October 14th, 2017 Avril Blondelot Content Insight Director @EurodataTV
  2. 2. Sources: Eurodata TV Worldwide / Relevant partners – All rights reserved Partnerships of over 20 years Over 100 territories covered Represented on 5 continents New territories added each year A BUSINESS CULTURE LONG-LASTING RELATIONSHIPS WITH WORLD MEASUREMENT INSTITUTES ACCESS TO A UNIQUE VOLUME OF TV DATA Eurodata TV Worldwide is the unique worldwide provider of audience ratings, content insights and market intelligence A multicultural team of over 60 people Professional experience in French and foreign TV industries (channels, operators, advertising, production companies, etc.) A culture of experts, research and marketing 7,000+ channels updated with 200 new channels per year Databases enriched on a daily basis with complementary metadata
  3. 3. Sources: Eurodata TV Worldwide / Relevant partners – All rights reserved How to read this presentation? LIVE ACTION ANIMATION ENTERTAINMENT & FACTUAL Blaze and the Monster Machines Feb. 2015 Title Date of 1st launch Nelly & Nora Producer: Geronimo Productions Distributor: BBC Worldwide Country of production: Ireland Hot factor among the best performing children’s series in the country Nelly & Nora 2nd best performing children's program in ages 4-6 in the UK (CBeebies - Jul.-Dec. 2015) Top
  4. 4. Sources: Eurodata TV Worldwide / Relevant partners – All rights reserved 1 COME TOGETHER
  5. 5. Sources: Eurodata TV Worldwide / Relevant partners – All rights reserved COME TOGETHER FAMILY MATTERS Producer: Zola Filmes Country of production: Brazil 26x24’ Producer: Outline Ajans, TRT Cocuk Country of production: Turkey #15 best performing series on TRT Cocuk in ages 5-11 (Turkey - Summer 2017) Producers: Animagrad, Glowberry Distributor: Film.UA Distribution Country of production: Ukraine 26x7’ Valentins Aslan Mom Hurries HomeJun. 2017 Jun. 2017 Top
  6. 6. Sources: Eurodata TV Worldwide / Relevant partners – All rights reserved 2 ACROSS THE UNIVERSE
  7. 7. Sources: Eurodata TV Worldwide / Relevant partners – All rights reserved ACROSS THE UNIVERSE DISCOVER A TINY WORLD Producers: Je Suis Bien Content / Disney Channel / Watch Next Media Country of production: France 52x11’ Producer: Imira Entertainment Countries of production: Spain 104x2’ #13 best performing children's program in ages 4-15 in the UK (CBeebies - Jul.-Dec. 2016) Producers: One Animation / Discovery Networks Asia Pacific / KIKA / ZDF Countries of production: Singapore, USA, Germany 52x13’ Best Bugs Zelly Go Insectibles Avr. 2017 Top #13 children's programme in ages 3-13 in Germany (KI.KA- Jan.-Jun. 2017) Top
  8. 8. Sources: Eurodata TV Worldwide / Relevant partners – All rights reserved 3 Imagine
  9. 9. Sources: Eurodata TV Worldwide / Relevant partners – All rights reserved IMAGINE CREATURES WITHIN OUR DAILY LIVES Producers: VIVEMENT LUNDI !, Tchack, Pictanovo Distributor: France Télévisions Distribution Country of production: France Producer: Synergy Media Inc. / Studio Goindol Inc. / Turner Asia-Pacific Country of production: South Korea / Australia / USA 52x2’ Producer: Shirogumi Country of production: Japan 26x5’ Beat Monsters Nyanbo!Jul. 2017 Sep. 2016 Jul. 2017 La Science des Soucis 39x5’ x3vs slot average on Cartoon Network Germany* *Comparison in terms of shr% - Channel average 14:00-14:15 - Summer 2017 vs Summer 2016
  10. 10. Sources: Eurodata TV Worldwide / Relevant partners – All rights reserved 4 WANT TO GET MORE INFORMATION?
  11. 11. NoTa Kids
  12. 12. Worldwide TV content & trends NoTa Kids: Take a look inside! Audience ratings: - Premiere results on 3 targets (all children, preschoolers, teens) - First month’s average - Channel slot average - Spot the Hit or the Flop Find out where the programme travelled Watch and download a 5’ video extract of the programme Add to a personalized playlist and export data to PDF Run through the programme credits & description Understand the programming environment (lead in, lead out and competition)
  13. 13. Sources: Eurodata TV Worldwide / Relevant partners – All rights reserved Kids 8 territories across 3 continents more than 75 TV channels covered International performance of new Kids TV launches 8 territories covered 5 genres Animation, Live-Action, Factual, Entertainment, Other All the new kids programmes tracked in an online service All types of series covered (original, finished) Focus on new series, spin-offs as well as upcoming shows Audience performance compared with channel average Around 1000 launches per year User friendly interface France, Germany, Italy, Japan, Russia, Spain, UK, US
  14. 14. Sources: Eurodata TV Worldwide / Relevant partners – All rights reserved Thank You! Avril Blondelot Head of Content Insight ablondelot@eurodatatv.com +33 6 12 96 76 47 @EurodataTV & Eurodata TV’s Kids Team KidsDETV@mediametrie.fr

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