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Amplification pod slides

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Amplification pod slides

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Amplification pod slides

  1. 1. How to Use the IntelliVen Amplification Pod
  2. 2. The IntelliVen Amplification Pod HELPS CONTENT PERFORM BETTER LinkedIn Amplification Pods: • Are an efficient way to drive social media reach and brand awareness. • Help establish thought leadership, regardless of existing accolades. The way you interact with each new post makes a huge difference.
  3. 3. Interaction impacts how content is scored for promotion. 1. POSTS ARE REVIEWED BY BOTS Happens immediately to flag spam. 3. POSTS ARE ASSESSED BY HUMANS LinkedIn staff monitor activity to hand-pick content to distribute beyond the poster’s network. 2. CONTENT IS SCORED Content quality score is most impacted by reactions (or lack of reactions) from first viewers.
  4. 4. Pods impact Step 2. Member activity in the first few hours after posting increases the chance of a high quality-score. 2. CONTENT IS SCORED Content quality score is is most impacted by reactions (or lack of reactions) from first viewers.
  5. 5. Even modest engagement makes a big difference. Not amplified. Amplified.
  6. 6. LIKE, COMMENT, SHARE COMMENT - IS BETTER Comments add content, interest, and invite more comments. Enter a comment to appreciate the sharer or their point, ask a question, or add to the conversation your perspective, knowledge, and experience. LIKE - IS GOOD Others will wonder why you liked the post, which invites them to see what it is you liked and encourages them to join the conversation. SHARE - IS BEST Sharing a post says you liked it, gives the poster credit, and pays it forward to your entire network. All three at the same time is best!
  7. 7. How to Use the IntelliVen Amplification Pod
  8. 8. WHEN IN LINKEDIN, MESSAGES OPENS TO ALERT YOU. CLICK TO OPEN THE POD ENTRY.
  9. 9. SCROLL TO THE TOP OF THE POD.
  10. 10. Why scroll up? 02Angela primes the IntelliVen Amplification Pod with a notice of that day's post. When you open LinkedIn on any given day, because you are a pod member, you will see a notice of pod activity. Your job is to open the pod, scroll up past any spurious entries to find the latest reference to newly posted content to find and then follow the associated link to view, like, comment, and/or share. Do NOT comment or reply in the pod itself. Entries in the pod are seen only by those with access to the pod and so are of no help in driving engagement. While no one should post to the pod, some do (by mistake). When they do, others must scroll-up past the erroneous entries to see the notice of a new post. Note that each new-post notice in the pod has: •An intro •A link •A graphic Click the link to go to the post to LIKE, COMMENT, and SHARE as shown in Steps 4-5 in this PowerPoint presentation which more fully explains our pod and how it works..
  11. 11. CLICK THE LINK TO THE POST.
  12. 12. STEPS1-3DEMO VIEW FULL SCREEN
  13. 13. WHERETOLEAVECOMMENT
  14. 14. CLICKPOSTTOCOMMENT
  15. 15. STEPS4-5DEMO VIEW FULL SCREEN
  16. 16. Questions? REACH OUT TO SUPPORT intelliven@smackhappy.com USE THIS SUBJECT LINE: "AMP POD QUESTION"

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