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transform BEAUTY
through DATA SCIENCE
BUTTERFLY
WHO ARE WE
BUTTERFLY
Sandra KuDang Tran
PUZZLES
BUTTERFLY
24 years old
day: bank
night: club
saturday: date
sunday: church
boss
girlfriends
boyfriend
family
BUTTERFLY
1 – 2 hours
everyday
PAINS
MAGAZINES SALONS
INFLUENCERS SOCIAL
MEDIA
E-COMMERCE
REVIEWS
BUTTERFLY
PROBLEMS
PEOPLE DON’T LOOK LIKE ME
CUSTOMERS DON’T LOOK LIKE ME
WISH
BUTTERFLY
1) SELFIE
2) ANALYZE
3) RECOMMEND
FAST
BUTTERFLY
Customers
BUTTERFLY WOW
DISCOVER
CONNECT
TRANSACT
THROUGH DATA EVIDENCE
IN SECONDS
Stylists
Salons
Ideas
WHAT
WHO
WHERE
FOR CONSUMERS
BUTTERFLY
1) SELFIE
2) ANALYZE
3) RECOMMEND
IN SECONDS
FOR CONSUMERS
BUTTERFLY
1) SELFIE
2) ANALYZE
3) RECOMMEND
IN SECONDS
FOR CONSUMERS
BUTTERFLY
1) SELFIE
2) ANALYZE
3) RECOMMEND
IN SECONDS
WORK
CLUB
DATE
CHURCH
STYLES
FOR CONSUMERS
BUTTERFLY
1) SELFIE
2) ANALYZE
3) RECOMMEND
IN SECONDS SALONS PRODUCTSSTYLISTS
HOW WE DO THIS
BUTTERFLY
DATA
HOW WE DO THIS
COMPUTER VISION
ARTIFICIAL INTELLIGENCE
BIG DATA
BUTTERFLY
TECH
Salons
BUSINESS PAIN-POINTS
BUTTERFLY
PERFECT CUSTOMERS
Customers
?
FOR BUSINESSES
BUTTERFLY
1) CUSTOMERS
2) ANALYZE
3) RECOMMEND
IN SECONDS
MONDAY
TUESDAY
WEDNESDAY
THURSDAY
CUSTOMERS
FOR BUSINESSES
BUTTERFLY
1) CUSTOMERS
2) ANALYZE
3) RECOMMEND
IN SECONDS
PERFECT CUSTOMERS
COLOR
SHAPE
STYLE
MONTHLY SUBSCRIPTIONS
BUTTERFLY
$1 - $5
$3 - $10
$25 - $100
$50 - $500
CUSTOMERS
STYLISTS
SALONS
BRANDS
~$10 MM
ANNUALLY (VN)
SOFT LAUNCH
BUTTERFLY
200 (5-DAYS)
200 (5-WEEKS)
CUSTOMERS
STYLISTS
SALONS
BRANDS
$30K
6-MONTH CONTRACTS
WHAT OUR GOALS
BUTTERFLY
$250K
TO GET TO SERIES A
PROFITABLE
IN 6-9 MONTHS
WHAT OUR PLAN
BUTTERFLY
VIETNAM
SEA
KOREA, JAPAN
USA, EUROPE
WORLD
2017
2018
2019
2020
2021
BUTTERFLY TEAM
BUTTERFLY
Dang Tran
Co-Founder, CEO/CTO
MIT
20+ years Data-Science
Lani Phan
Co-Founder, CMO/CFO
Wellesley
20+ years Beauty-Fashion
Other team members worked & lived in USA, Korea, UK, Singapore, andVietnam
BUTTERFLY ADVISORS
BUTTERFLY
Sun Joo Ryu
Cosmetics Professor
(Korea)
Tri Tran
MIT
Munchery Co-Founder
(USA)
Other advisors/investors from MIT, SiliconValley, Korea, Japan networks
Thuan Pham
MIT
Uber CTO
(USA)
Gibs Song
K-Medical Holdings
(Korea, VN)
CONTACT
BUTTERFLY
dang.tran@butterflyhub.com

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