2. "Karakuri" is a driving force creating ideas
do not exist in the world.
3. Publisher administrator's troubles
65-90%
Bounce Rate
Category:
Dictionaries,Blogs,Portals
https://conversionxl.com/guides/bo
unce-rate/benchmarks/
"Karakuri" helps resolving these issues with
ContentSearchWindow
・Prevent departure of visitors and subsequent loss of opportunities.
・”Karakuri” empowers our customers to capture the needs of their site
visitors that are not attainable by existing access analyzers.
Our analysis will help set effective next step measures.
Why did the visitor leave the site?
What kind of content does the visitor have the interest in
reading?
Not fully understanding the needs of visitors.
4. face lotion rough skin
face lotion
skin care
The open pores are exterminated
with this face lotion! Summer's
recommended skin care 5 selections.
Necessities of
summer pores.
New On-site search engine specialized for online publisher
Patent pending in Japan(2017‐213472)
Development of new search advertising market
Karakuri
5. Accelerate business growth based on search data
Improve Advertising
Cost Effectiveness.
New Keyword TargetingData DrivenCustomer Insight
Discovery
For AdvertiserFor Media
New
Ad revenue
6. User’s Next Action
Analyze user interests and On-site behavior
Why did visitor withdraw?
⇒ analize form searched words
Analogize needs with search words after reading
What kind of articles did the visitors show interests in next?
Customer Insight Discovery
8. Content Search Windows Ad(In Development)
Search result area
Search Windows
Word A Word B Word C
ADContent
A
Content
B
WordA
Searc result area
Word A Word B Word C
ADContent
A
Content
B
Standard(Set under the Article) Search within articles ( Scheduled expansion )
Tap a keyword in the article and a search
window is launched at the bottom of
the screen
Keyword targeting for users searching after
reading the articles
Feature 1
A cost effective promotion maybe possible while
utilizaing search word targeting.
Feature 2
Simple Search use of the window introduce the visitors
to the advertisement naturally.
Feature 3
Maximize the advertising revenue by analyzing keywords
with high advertising effectiveness and expanding
contents based on the result.
9. Company Profile
Company Karakuri,inc.
Established 2016 /11 / 29
Head Office 10-12 Yotsuya Sakamachi, garden tower 37, 3F Shinjuku-ku,Tokyo 160-0002
Phone 81367099473
Capital 6,000,000 JPY
Representative CEO Kazuo Ikeda
COO Masahiro Takahashi
CMO Jindo Otsuka
Business Area Content Search Window / Development of own service / advertising
agency business / various consulting / sports business
10. Technology
"Karakuri" aims to be a technology-oriented company.
Content Search Windows technology enhances the accuracy of keywords and search results by
predicting the relevance to the articles and the words that users will search next by utilizing
natural language processing and machine learning.
We intend to create various new services applying this technology to change the web world