Agile for Early Stage Start-ups

1. Agile for Startups

2. Agile Manifesto
• Our highest priority is to satisfy the customer through early and continuous
delivery of valuable software.
• Customer is unknown
• Features are unknown
• Approach is unknown
• Want to build something that customers will pay for quickly
• Build new products that emphasizes fast iteration , customer insight, huge
vision all at the same time.
Challenges for Start-ups

3. Parallel Streams
• Customer Discovery and Development
• Agile Product Development

4. Customer
Discovery
Customer
Validation
Customer
Creation
Company
Building
Architecture
Spike
Release
Planning
Iteration Acceptance
Tests
Small
Releases
User Stories Requirements
Feedback

5. Agile Manifesto for Startups
• Continuous Customer interaction
• Revenue goals from Day one
• No scaling till revenue
• Low Burn by Design
• Minimum features, maximum customer coverage
• Frequent Product Release cycles

6. Agile Customer Development
• Continuous cycle of Customer development
• Rapid hypothesis testing about market, pricing, customers
• Collect data for every feature that is released
• Measurable gates for investors

7. Learnings
• Make smart “Buy vs Build” decisions
• Run evaluations with minimal features to check customer acceptance
• Measure every release with respect to increase in customer sessions
• Create flexible designs to accommodate for changes
• Make small improvements with every release
• Invest in analytics