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Brand Purpose in a Schizophrenic Consumer World

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Sep. 28, 2021
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Event Marketing: How to Create a Media Plan for Promotion
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Brand Purpose in a Schizophrenic Consumer World

Sep. 28, 2021
• 0 likes • 103 views

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Marketing

Many consumers say they do not want to support sweatshops, but they still often buy the cheapest clothing and running shoes made in such places anyway. Companies today want to do better, but they are getting such mixed signals from customers. In this inspiring keynote, Samuel Scott will show how companies can navigate this complex environment and both help the world and sell more products at the same time.

Many consumers say they do not want to support sweatshops, but they still often buy the cheapest clothing and running shoes made in such places anyway. Companies today want to do better, but they are getting such mixed signals from customers. In this inspiring keynote, Samuel Scott will show how companies can navigate this complex environment and both help the world and sell more products at the same time.

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Brand Purpose in a Schizophrenic Consumer World

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