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About Me

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About Me

  1. 1. Hello. I’mTom Williams. A serial entrepreneur that has spent my entire career focused on how technology can positively impact people. I’m passionate about helping others make a difference in the world. I founded BetterCompany to help make people happier at work. (If you’re recruiting people, email me at tom@bettercompany.co)
  2. 2. Gotta have meaning Building a company and achieving real scale is really hard. So if you’re not trying to change the world, why bother? No widgets, no bro apps. No bro’s period. Don’t invest in useless things.
  3. 3. It starts with “Founder Market Fit” A very compelling “Why” Sees the world differently than others. Has deep conviction but is open-minded and flexible to how to get there.
  4. 4. Then it’s “venture scale” If the organization can’t touch 100,000,000 people within 5 years, it’s not for me. There isn’t enough time or money to do everything I want to do. So I have to find the people capable of making the most return on my generosity My time, my money, my network should create the greatest amount of good in the world. We could build out a graphic - connect the dots, concentric circles, or some other shape along every step…
  5. 5. But do I care enough? It really has to improve people’s lives in some meaningful way. Joist: Makes contractors lives better Brightwheel: Makes educators lives better So while I do a lot of vertical SaaS, I also look a lot like an “impact” investor Food, Healthcare, Education, Civic Society and Community
  6. 6. Impact has a deservedly bad name. Many early impact investors were trust fund kids (Aging hippy awesome trust fund kids but still not their money) Different relationship to investing. “Great returns” were 10% Took a “donor’s mind” to investing. Many investments were not tech companies.
  7. 7. Impact 2.0 Focus on businesses with teams that can achieve real scale. Invest in core areas fundamental for humans to thrive: Food, Education, Healthcare, Community & Infrastructure. Seek Alpha Become a Legend.
  8. 8. Legends are forged by legendary acts I am in competition to be the most impactful investor in every company I invest in. When I can’t, I’m still a trusted friend to the CEO. I judge my success based on two things: “Am I the first call in good and in bad?” and “Did I win more than my pro-rata?”
  9. 9. Representative Investments Foodworks*: WeWork for Food ChefHero: Killing Sysco Brightwheel: Improving early-stage education Grove Collaborative: Redefining consumer packaged goods Stasis Labs: Better, cheaper vitals monitoring for patients MavenCare: Better eldercare Patch: Simplifying out of network reimbursement for healthcare Accredible: accreditation as a service. * Sourced from last AngelSummit
  10. 10. I want to invest in the following: “Kids Savings +Trusted Job Network” Anything that improves hospitals and patient outcomes. Anything that improves educational outcomes and lowers cost of delivery. Anything that improves labor efficiency while increasing worker empowerment. Anything that reduces food waste and improves access to healthier food for more people. Anything that reduces the cost of being poor or being a person of color or both.
  11. 11. Tom Williams @tomwilliams

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