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Digital
How to be a
Leader
#DigitalLeader w/ @PaulGordonBrown
outcomes...
1. Describe your digital stamp and make decisions
as to what and how you want to be online.

2. Understand the online space as a context and a
place for community and relationship building.

3. Cultivate a philosophy of openness and
exploration.

4. Identify opportunities and potential for self-
exploration and action using digital and social
media.
How To Be a Digital Leader
technologyis
more than
MICROCHIPS
technologyis
personal
technologyis
integratedinto
ourlives
who’steachingus
howtouseit?
BUT
who’steachingus
howtomanageit?
BUT
who’steachingus
howtotake
advantageofit?
BUT
Just because you use social media…
doesn’t mean you know
how to use it
well.
this
its about impacting
this
and
Goethe(not really)
Whateveryoucandoor
dreamyoucan,beginit.
Boldnesshasgenius,
powerandmagicinit!
social
mediais
powerful
Just because you use social media…
doesn’t mean you know
how to use it
well.
How To Be a Digital Leader
digital stamp
digital footprints
+ digital shadow
+ digital trail
digital stamp
digital footprints
digital shadow
https://flic.kr/p/mhf2SN
digital trail
digital footprints
+ digital shadow
+ digital trail
digital stamp
FROM THE WOMB!
We even have digital stamps
Your Name
How To Be a Digital Leader
How To Be a Digital Leader
How To Be a Digital Leader
Your Name
What is the first thing that comes up?
Is it you?
Is it someone else?
What do you want to come up?
BE
AWARE!
TheInternetIs
Forever
Yourparents
willprobably
postan
embarrassing
pictureasa
#TBT.
Howmany
ofyouhave
hada
picture
postedof
youthat
youdidn’t
want
posted?
Howmany
ofyouhave
posted
something
youwish
youcould
takeback?
Mistakesand
embarrassing
photoscan
followus
forever.
youcan’t
WeWillMake
HowWeHandle
Mistakes
ThemDefinesUs
You might
“STEP
IN IT”
How To Be a Digital Leader
Ownit.
Apologize.
Layoutstepsto“makeitright”
Followthrough.
Learnfromit.
Be flawesome
Beyourself.
Don’tletpridegetintheway.
Don’tbesoconcernedyourimage.
Speakyourtruth.
PrivacyIs
YourProblem
How To Be a Digital Leader
You assume

RESPONSIBILITY!
When it comes to privacy…
raiseyour
privacy
settings
BUT
itlowers
yourpotential
impact
How To Be a Digital Leader
PUBLIC
PRIVATE
Don’tGetSuckedIn
!
How To Be a Digital Leader
socialmediadistortsreality
How To Be a Digital Leader
IMAGE: CHOMPOO BARITONE
IMAGE: CHOMPOO BARITONE
IMAGE: CHOMPOO BARITONE
How To Be a Digital Leader
Howhaveyouseenthisin
yourselforyourpeers?
Whataretheimplications?
think
critically
rememberthat
peoplegenerally
onlypostthe
positive
making
mistakes
isbetter
than
faking
perfections
LookOut
ForOthers
Beanupstander.
Notabystander.
How To Be a Digital Leader
How To Be a Digital Leader
Howdoyouhave
conversationsabout
commentslikethese
online?
Act with kindness
😃
Don’t Act out of anger.
😡
Don’t Act out of hate.
👿
How To Be a Digital Leader
collegesandemployers
arelistening
of jobs are landed through
networking and personal
relationships
80%
John Bennett, Assistant professor of behavioral science at the McColl School of Business at Queens University of Charlotte
of recruiters use or plan to begin
using social networks/social
media for recruiting
94%
Jobvite Social Recruiting Survey 2013
Use Twitter
55%
Jobvite Social Recruiting Survey 2013
Use Facebook
65%
Jobvite Social Recruiting Survey 2013
Use LinkedIn
94%
Jobvite Social Recruiting Survey 2013
http://www.jobvite.com/wp-content/uploads/2014/10/Jobvite_SocialRecruiting_Survey2014.pdf
How To Be a Digital Leader
How To Be a Digital Leader
Face-2-Face
BeReplaced
Cannot
Maslow’s
Hierarchyof
Needs.
How To Be a Digital Leader
How To Be a Digital Leader
How To Be a Digital Leader
How To Be a Digital Leader
BeA
Digital
Change
Agent
follow
what’s
#trending
#slacktivsim
How To Be a Digital Leader
How many of
you have
participated in
an awareness
campaign?
Can we
dig
deeper?
How To Be a Digital Leader
What are the
causes that
matter to you?
digital
compass
your
What’s
?
Whateveryoucandoor
dreamyoucan,beginit.
Boldnesshasgenius,
powerandmagicinit!
and it all began with a tweet.
TWEET!
TWEET!
TWEET!
How To Be a Digital Leader

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How To Be a Digital Leader