7 slides

The Dojo Canvas, by Dojo Group 3 levels of zooms to define your business model.

Dojo Canvas  - 3 levels
Dojo Canvas  - 3 levels
Dojo Canvas  - 3 levels
Dojo Canvas  - 3 levels

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Dojo Canvas - 3 levels

  1. DOJOCANVAS
  2. DOJOCANVAS Zoom 1 Product Mission People Market
  3. Zoom 2 Product Mission People Market Capital Need Growth Strategy Overview Business Model Team Supporters Stakeholders Founders Competition Customers Difference Market Size DOJOCANVAS Trends Culture Vision Marketing
  4. Product CAPITAL NEED (CA) GROWTH STRATEGY (CO) Capital Allocation Bootstrapping Dashboard Metrics Virality & Growth Hacking Investment Timeline Optimal Scenario Targeted Traction Customer Acquisition OVERVIEW (LE) BUSINESS MODEL (BD) Roadmap User Experience Key Activities Profit per costumer/user 10 years Future Version Key Features Revenue Diversification Cost Structure Zoom 3
  5. TRENDS (CA) CULTURE (CO) Inspiration & Icons Subversion Power Rituals & Myths Incarnation Anticipation of future trends Current trends to ride on Form: Attitude, ambiance, soul Customers Segments Timeline VISION (LE) MARKETING (BD) Core Values Epic Description Support: blog, landing page, FB Killer Feature Core Purpose Audacious 10 years goal Credibility Assets Catch Phrases Mission Zoom 3
  6. COMPETITION (CA) CUSTOMER (CO) $ Invested in this field Existing Alternatives Distribution Channels Customers Relation Entry Barriers Competitors & Newcomers Sources Customers Segments Branding DIFFERENCE (LE) MARKET SIZE (BD) Hidden Advantage Main Difference Extended Markets Source Market Forecast Evolution Strategic Positioning Market Evolution Billion $ Market Market Zoom 3
  7. TEAM (CA) SUPPORTERS (CO) Roles Remuneration & Gamification Investors Communities (ex: early adopters) Interests Alignment Hiring Grants & Awards Prescribers STAKEHOLDERS (LE) FOUNDERS (BD) Board Members Advisors and committees Profiles & Networks Common History Future Stakeholders to be found Key Partners Individual Motivations Roles & Shares People Zoom 3
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