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Chanel presentazione

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Breve descrizione e analisi CHANEL

Published in: Marketing
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  • DOWNLOAD THIS BOOKS INTO AVAILABLE FORMAT (Unlimited) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { https://tinyurl.com/y6a5rkg5 } ......................................................................................................................... Download Full EPUB Ebook here { https://tinyurl.com/y6a5rkg5 } ......................................................................................................................... ACCESS WEBSITE for All Ebooks ......................................................................................................................... Download Full PDF EBOOK here { https://tinyurl.com/y6a5rkg5 } ......................................................................................................................... Download EPUB Ebook here { https://tinyurl.com/y6a5rkg5 } ......................................................................................................................... Download doc Ebook here { https://tinyurl.com/y6a5rkg5 } ......................................................................................................................... ......................................................................................................................... ......................................................................................................................... .............. Browse by Genre Available eBooks ......................................................................................................................... Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult,
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Chanel presentazione

  1. 1. P H I L O S O P H Y target E L E G A N T E S E M P L I C E L I B E R A L A D O N NA E m a n c i p a t a D e t e r m i n a t a F o r t e
  2. 2. F a s h i o n
  3. 3. A c ce s so r i e s M A K E U P –S K I N C A R E
  4. 4. F R A G R A N C E
  5. 5. W A T C H E S
  6. 6. J E W E L R Y
  7. 7. D I S T R I B U T I O N C H A N E L
  8. 8. B O U T I Q U E CHANEL utilizza principalmente il canale monomarca proprio per affermare la coesione tra brand e punto vendita. Chanel tende a creare con la sua clientela un rapporto in cui si prende cura di loro e li soddisfa pienamente. Il suo personale altamente qualificato mette a proprio agio la clientela esponendo le caratteristiche e produzione dei prodotti scelti. Il cliente chanel si sente quindi gratificato, soddisfatto e conquistato dal brand. Il punto vendita contribuisce alla comunicazione del brand
  9. 9. Le cose piu’ belle sono le piu’ semplici, e niente e’ tanto bello quanto uno spazio vuoto. COCO CHANEL
  10. 10. F l a g s h i p s t o r e Chanel conta piU’ di 200 boutique in tutto il mondo. Dal 2001 E’ iniziato un progetto dell'architetto Peter Marino con il quale e’ iniziata la ristrutturazione di alcune delle principali boutique Chanel, affinche’ esse si adeguino alla filosofia della stilista. sono protagonisti i materiali nobili : la pietra, la lacca, la fibra di carbonio E i colori icona come il beige, il nero e oro. Una location esclusiva e raffinatissima, la cornice ideale per raccontare l'universo Chanel: dal corner dove sono esposte le creazioni più prestigiose della Maison passando per il corridoio dove uno schermo gigante al plasma proietta IMMAGINI DELLE SFILATE.
  11. 11. C o m u n i c a z i o n e digitalMARKETING
  12. 12. N e l m o n d o
  13. 13. G R A Z I E A C U R A DI S E B A S T I ANO B A R T O L O N E

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