Presenter: Amar Chadgar, Interaction Designer, frog design Sound is an essential part of human experience. Whether it is a reactive, proactive, or a byproduct of use, sound is an essential medium to enhance the experience of the products & services we create. But most of what we - as designers - have been designing has been devoid of sound. We define shape, color, motion, behavior etc. but we rarely pay attention to sound. But it’s not that we don’t care about it. We just take it all for granted. Un-muting Design explores the impact that sound has on design and how we can be more mindful of sound in the way our design is experienced.