You can’t just hire developers to build your business planYou can’t just find a business monkey to make money for you off what you’re building
Putting thought into this was good though, but it lasted 2 months and then Adam became CEOThe idea of the formality was important, but the real deal never was, the details are asinine and hilarious- Adam acted like a full co-founder, so we made him one, you can’t “hire” a co-founder
You better really like the person since you can’t have sex with them.Can’t expect to agree on everything, but you can’t turn it into a decision by committee, trust them
Disagreed on selling the company.Drunk in hotel room in SF (Ritz) and got in a fight about the people product.Couldn’t agree on product roadmap.Decided to build simply measured.
Love your co-founder.
Aviel Ginzburg & Adam Schoenfeld - Co-founding: The good, the bad, the ugly
Picking the Right Co-Founders Was The First Step in Our Model… Team Market Product
Measuring Our Own Weaknesses• We focused on what we sucked at, not what we were good at.• We created a formal trial period to validate our hypothesis.• We got drunk and talked with our guards down (key to the dating process and the marriage)• We argued.