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How to write content for seo

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Short deck on how to write con

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How to write content for seo

  1. 1. How to write good(Getting your point across quickly and efficiently without unnecessary amounts of drivel which causes the reader to switch off and without including pointless details and making it all look natural while pleasing search engines so that you don’t end up with spammy writing, spam writing, writing like a spammer or cheap Viagra)
  2. 2. The Myth
  3. 3. The Secret of SEO CopywritingWRITE GOOD COPY
  4. 4. How?
  5. 5. How people read on the internet
  6. 6. What they read• THIS MUCH is enough for users to decide whether to read on.• Readers use the first two words to assess your subject.• Web pages are read in an F shape.• Only you and your mother will read through to the end of your blog post.
  7. 7. Your first words Good start Bad start• NEW TODAY • PAINT WAS• EXCITING PICS • I’M BORED• CHECK OUT • DON’T KNOW• WHAT IS • 1,496 DAYS• BLOODY MURDER • BUY VIAGRA
  8. 8. Then what?Forward facing synergy in a digi-positive future-ready flux mindset
  9. 9. Know Your Audience
  10. 10. Florida Car Hire
  11. 11. Know Yourselves
  12. 12. Write what you know
  13. 13. What the Internet Likes1)Lists2)Humour3) Creativity4)Weirdness5)Cute animals6)Diagrams and pictures
  14. 14. A Note on Quality
  15. 15. To SummariseCreate content you would want to read and share

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