ROAD RACE RELAYS Presenter: Sean Ryan
<ul><li>PRESENTATION OVERVIEW </li></ul><ul><li>Brief History of Road Relays (5 minutes) </li></ul><ul><li>Marathon Relays...
RELAY RUNNING – A BRIEF HISTORY 1893: University of Pennsylvania: University Track Committee adds a relay event. This even...
 
 
RELAY RUNNING – A BRIEF HISTORY 1893: University of Pennsylvania: University Track Committee adds a relay event. This even...
<ul><li>MODERN RELAY FORMATS </li></ul><ul><li>Track Relays  (4x400, etc.) </li></ul><ul><li>Road Relays </li></ul><ul><li...
MARATHON RELAYS
MARATHON RELAYS  involve two or more people working as a team to complete a 26.2 mile marathon. HALF MARATHON RELAYS  invo...
HOW MANY MARATHON RELAYS ARE THERE IN THE UNITED STATES? According to marathonguide.com, there are approximately  94  mara...
<ul><li>RRM’S MARATHON RELAY SURVEY </li></ul><ul><li>Distributed October 2008 </li></ul><ul><li>Sent to 131 contacts arou...
IN THE LAST FEW YEARS, HAS YOUR RELAY GROWN, SHRUNK OR STAYED THE SAME? (Per Road Race Management Survey, October 2008, 40...
HOW DOES THE RELAY’S GROWTH COMPARE TO THAT OF YOUR OTHER EVENTS? (Per Road Race Management Survey, October 2008, 40 respo...
<ul><li>MECHANICS OF MARATHON RELAYS </li></ul><ul><li>Number of runners (typically 2-5) </li></ul>RELAY RUNNING EVENTS
NUMBER OF RUNNERS ON MARATHON RELAY TEAMS (Per Road Race Management Survey, October 2008, 40 respondents) RELAY RUNNING EV...
<ul><li>MECHANICS OF MARATHON RELAYS </li></ul><ul><li>Number of runners (typically 2-5) </li></ul><ul><li>Leg distances (...
 
 
<ul><li>MECHANICS OF MARATHON RELAYS </li></ul><ul><li>Number of runners (typically 2-5) </li></ul><ul><li>Leg distances (...
ARE TEAMS PERMITTED TO DRIVE THEMSELVES BETWEEN EXCHANGE ZONES? (Per Road Race Management Survey, October 2008, 40 respond...
DOES YOUR RACE PROVIDE SHUTTLE TRANSPORTATION TO/FROM EXCHANGE ZONES? (Per Road Race Management Survey, October 2008, 40 r...
<ul><li>MECHANICS OF MARATHON RELAYS </li></ul><ul><li>Number of runners (typically 2-5) </li></ul><ul><li>Leg distances (...
DO MARATHON RELAY PARTICIPANTS RECEIVE A  FINISHERS MEDAL ? (Per Road Race Management Survey, October 2008, 40 respondents...
IS THE MEDAL THEY RECEIVE SPECIFICALLY DESIGNED FOR THE MARATHON RELAY? (Per Road Race Management Survey, October 2008, 40...
DO MARATHON RELAY PARTICIPANTS RECEIVE A  T-SHIRT ? (Per Road Race Management Survey, October 2008, 40 respondents) RELAY ...
IS THE T-SHIRT THEY RECEIVE SPECIFICALLY DESIGNED FOR THE MARATHON RELAY? (Per Road Race Management Survey, October 2008, ...
<ul><li>MECHANICS OF MARATHON RELAYS </li></ul><ul><li>Number of runners (typically 2-5) </li></ul><ul><li>Leg distances (...
<ul><li>RELAY REGISTRATION CHALLENGES </li></ul><ul><li>Who registers the team?  </li></ul><ul><li>Challenge 1: Team capta...
RELAY REGISTRATION OPTIONS RELAY RUNNING EVENTS WHO PAYS? WHO REGISTERS? OPTIONS Captain pays ALL at one time. Captain reg...
RELAY REGISTRATION CHALLENGES SUBSTITUTIONS & ADDITIONS RELAY RUNNING EVENTS <ul><li>2008 “NO SHOW” RATE </li></ul><ul><li...
<ul><li>MECHANICS OF MARATHON RELAYS </li></ul><ul><li>Number of runners (typically 2-5) </li></ul><ul><li>Leg distances (...
MARATHON RELAY REGISTRATION FEES Early Registration Fees  PER TEAM (Per Road Race Management Survey, October 2008, 40 resp...
MARATHON RELAY REGISTRATION FEES Early Registration Fees  PER PERSON (Per Road Race Management Survey, October 2008, 40 re...
<ul><li>MECHANICS OF MARATHON RELAYS </li></ul><ul><li>Number of runners (typically 2-5) </li></ul><ul><li>Leg distances (...
<ul><li>TIMING AND RESULTS CHALLENGES </li></ul><ul><li>Timing chips (ankle vs. wrist) </li></ul><ul><li>Categories (male/...
WHICH AWARD CATEGORIES DO YOU INCLUDE FOR THE MARATHON RELAY? (Per Road Race Management Survey, October 2008, 40 responden...
<ul><li>TIMING AND RESULTS CHALLENGES </li></ul><ul><li>Timing chips (ankle vs. wrist) </li></ul><ul><li>Categories (male/...
DO YOU OFFER PRIZE MONEY FOR THE MARATHON RELAY? (Per Road Race Management Survey, October 2008, 40 respondents) RELAY RUN...
RELAY RUNNING EVENTS MARATHON RELAY COST/BENEFIT BREAKEVEN ANALYSIS
MARATHON RELAY COST/BENEFIT BREAKEVEN ANALYSIS Assumptions: Existing Relay, 5 runners per team REVENUE PER TEAM $ 150.00 R...
MARATHON RELAY COST/BENEFIT BREAKEVEN ANALYSIS Assumptions: Existing Relay, 5 runners per team VARIABLE EXPENSES T-Shirts ...
MARATHON RELAY COST/BENEFIT BREAKEVEN ANALYSIS <ul><li>SHUTTLE EXPENSE depends on: </li></ul><ul><li>Whether you offer shu...
MARATHON RELAY COST/BENEFIT BREAKEVEN ANALYSIS GETTING “VARIABLE SHUTTLE EXPENSE” Shuttle Usage Percentage ÷  Teams Per Sh...
MARATHON RELAY COST/BENEFIT BREAKEVEN ANALYSIS Assumptions: Existing Relay, 5 runners per team VARIABLE EXPENSES T-Shirts ...
MARATHON RELAY COST/BENEFIT BREAKEVEN ANALYSIS Assumptions: Existing Relay, 5 runners per team REVENUE PER TEAM $ 150.00 V...
MARATHON RELAY COST/BENEFIT BREAKEVEN ANALYSIS FIXED EXPENSES OF MARATHON RELAYS Awards…………………………….…….. $  250.00 (Male/Fe...
MARATHON RELAY COST/BENEFIT BREAKEVEN ANALYSIS Assumptions: Existing Relay, 5 runners per team TOTAL FIXED EXPENSES $ 5,40...
EKIDENS
WHAT IS AN  EKIDEN  ? Ekidens are a road relay format first popularized in Japan. Ekiden, in Japanese, means “messenger be...
HISTORY OF EKIDENS 1917: Yomiuri Shimbun , a Japanese newspaper, sponsors the first  Ekiden  race in Japan. 1983: The Yoko...
HISTORY OF EKIDENS, continued 2003: North American Men’s Marathon Relay Championships debuts in Akron, Ohio, in conjunctio...
AKRON ROAD RUNNER MARATHON 5-Person “Ekiden Style” Relay PROBLEM: EXCHANGE LOCATIONS! 12.2K 7.6 18.6 mile/30K Fifth 5 5K 3...
 
<ul><li>FAMOUS EKIDENS </li></ul><ul><li>Hakone Ekiden </li></ul><ul><li>Chiba Ekiden </li></ul><ul><li>Prince Takamatsu C...
ULTRA-DISTANCE RELAYS
<ul><li>WHAT IS AN ULTRA-DISTANCE RELAY? </li></ul><ul><li>Running relay events beyond marathon distance </li></ul><ul><li...
 
<ul><li>WHAT IS AN ULTRA-DISTANCE RELAY? </li></ul><ul><li>Running relay events beyond marathon distance </li></ul><ul><li...
 
 
 
 
<ul><li>WHAT IS AN ULTRA-DISTANCE RELAY? </li></ul><ul><li>Running relay events beyond marathon distance </li></ul><ul><li...
 
<ul><li>WHAT IS AN ULTRA-DISTANCE RELAY? </li></ul><ul><li>Running relay events beyond marathon distance </li></ul><ul><li...
 
<ul><li>Oregon: Mt. Hood to Seaside </li></ul><ul><li>Founded in 1982 by ultra-marathoner Bob Foote </li></ul><ul><li>195 ...
INCEPTION OF ULTRA-DISTANCE RELAYS 1965 Lake Tahoe Relay RELAY RUNNING EVENTS
INCEPTION OF ULTRA-DISTANCE RELAYS 1981 Hana Relay RELAY RUNNING EVENTS
INCEPTION OF ULTRA-DISTANCE RELAYS 1982 Hood to Coast Relay Haney-Harrison Relay Klondike Trail of ’98 International Relay...
INCEPTION OF ULTRA-DISTANCE RELAYS 1983 Edmund Fitzgerald Relay RELAY RUNNING EVENTS
INCEPTION OF ULTRA-DISTANCE RELAYS 1985 Baker Fitzgerald Relay Banff-Calgary Road Race Ocean to Sound Relay RELAY RUNNING ...
INCEPTION OF ULTRA-DISTANCE RELAYS 1986 North Georgia Lake-to-Lake Relay Coors Island Relay RELAY RUNNING EVENTS
INCEPTION OF ULTRA-DISTANCE RELAYS 1987 Kananaskis Relay RELAY RUNNING EVENTS
INCEPTION OF ULTRA-DISTANCE RELAYS 1988 Cabot Trail Relay Illinois River to River Relay RELAY RUNNING EVENTS
INCEPTION OF ULTRA-DISTANCE RELAYS 1989 Mt. Rainier to Pacific Relay RELAY RUNNING EVENTS
INCEPTION OF ULTRA-DISTANCE RELAYS 1990 Portland to Coast Walk Relay RELAY RUNNING EVENTS
INCEPTION OF ULTRA-DISTANCE RELAYS 1995 The Relay (Napa Valley) RELAY RUNNING EVENTS
INCEPTION OF ULTRA-DISTANCE RELAYS 1997 Portland to Coast High School Challenge RELAY RUNNING EVENTS
INCEPTION OF ULTRA-DISTANCE RELAYS 1998 Colorado Relay RELAY RUNNING EVENTS
INCEPTION OF ULTRA-DISTANCE RELAYS 1999 Reach-the-Beach Relay RELAY RUNNING EVENTS
INCEPTION OF ULTRA-DISTANCE RELAYS 2000 Tussey Mountainback Relay RELAY RUNNING EVENTS
INCEPTION OF ULTRA-DISTANCE RELAYS 2002 Skeena River Relay RELAY RUNNING EVENTS
INCEPTION OF ULTRA-DISTANCE RELAYS 2003 Canandaigua Fifties Relay Whistler 100 – The Gold Rush Relay RELAY RUNNING EVENTS
INCEPTION OF ULTRA-DISTANCE RELAYS 2004 Barkerville Rush Relay Trek Relay Ragnar Relay - Wasatch Back Red Eye Relay (forme...
INCEPTION OF ULTRA-DISTANCE RELAYS 2005 Blue Ridge Relay Madison Chicago Relay Heart of Vermont Relay Reno-Tahoe Odyssey W...
INCEPTION OF ULTRA-DISTANCE RELAYS 2006 Fall 50 Relay Great Lakes Relay Green Mountain Relay Avon Need for Speed Relay Rag...
INCEPTION OF ULTRA-DISTANCE RELAYS 2007 Arizona Odyssey Ragnar Relay - Northwest Passage Ragnar Relay Del Sol Westover Sho...
INCEPTION OF ULTRA-DISTANCE RELAYS 2008 Cascade Lakes Relay Ragnar Relay - Florida Ragnar Relay - Texas Ragnar Relay - Was...
INCEPTION OF ULTRA-DISTANCE RELAYS 2009 American Odyssey Relay (Washington, DC) Epic Relays – Cache-Teton Relay (Jackson H...
NORTH AMERICAN ULTRA-DISTANCE RELAYS CUMULATIVE TOTAL RELAY RUNNING EVENTS
This sudden growth raises an obvious question... RELAY RUNNING EVENTS WHY NOW?
RISE OF THE ULTRA-DISTANCE RELAYS CONTRIBUTING FACTORS <ul><li>Gradual, exponential increase in comprehension of the forma...
“ The expansion of interest in Hood To Coast and interest in ultra distance relays in general was a slow simmer that is ju...
RISE OF THE ULTRA-DISTANCE RELAYS CONTRIBUTING FACTORS <ul><li>Gradual, exponential increase in comprehension of the forma...
PARADIGM SHIFT <ul><li>From competition to participation </li></ul><ul><li>From individual event to group activity </li></...
 
 
“ It’s hard for our participants to experience the ‘loneliness of the long distance runner’ when five of their training pa...
<ul><li>From competition to participation </li></ul><ul><li>From individual event to group activity </li></ul><ul><li>From...
RISE OF THE ULTRA-DISTANCE RELAYS CONTRIBUTING FACTORS <ul><li>Gradual, exponential increase in comprehension of the forma...
<ul><li>Helps reach a narrow audience </li></ul><ul><li>Helps explain the format </li></ul>THE INTERNET REVOLUTION RELAY R...
 
<ul><li>Helps reach a narrow audience </li></ul><ul><li>Helps explain the format </li></ul><ul><li>Helps facilitate team c...
 
<ul><li>Helps reach a narrow audience </li></ul><ul><li>Helps explain the format </li></ul><ul><li>Helps facilitate team c...
 
<ul><li>Helps reach a narrow audience </li></ul><ul><li>Helps explain the format </li></ul><ul><li>Helps facilitate team c...
 
<ul><li>Helps reach a narrow audience </li></ul><ul><li>Helps explain the format </li></ul><ul><li>Helps facilitate team c...
“ The fact that Bob Foote [Hood to Coast Relay] was able to achieve the success he did, in the era he did, to attract the ...
RISE OF THE ULTRA-DISTANCE RELAYS CONTRIBUTING FACTORS <ul><li>Gradual, exponential increase in comprehension of the forma...
<ul><li>ULTRA-DISTANCE RELAYS LOGISTICAL CONSIDERATIONS </li></ul><ul><li>PERMITTING  (sometimes numerous counties and mun...
CLOSING REMARKS <ul><li>Relays are experiencing tremendous growth. </li></ul><ul><li>A relay can drive your participant nu...
QUESTION & ANSWER
 
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2008 RRM Relay Presentation

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  • Thank you for opportunity to present. I love race directing. I especially love the opportunity to talk about RELAY events. Source of passion: Participation in the Hood-to-Coast Relay in 1999 and 2000 Started my own 50 mile (single day) relay a few years ago Research I’ve done to understand relay road races has uncovered a surge in this narrow sub-category of road racing. This discovery was detailed in Rise of the Ultra-Distance Relays in the April 2008 issue of Road Race Management. Let’s get started!
  • 2008 RRM Relay Presentation

    1. 1. ROAD RACE RELAYS Presenter: Sean Ryan
    2. 2. <ul><li>PRESENTATION OVERVIEW </li></ul><ul><li>Brief History of Road Relays (5 minutes) </li></ul><ul><li>Marathon Relays (15 minutes) </li></ul><ul><li>Overview </li></ul><ul><li>Survey information </li></ul><ul><li>Cost / Benefit Analysis </li></ul><ul><li>Ekiden Relays (5 minutes) </li></ul><ul><li>Ultra-Distance Relays (15 minutes) </li></ul><ul><li>Overview </li></ul><ul><li>Cost / Benefit Analysis </li></ul><ul><li>Q & A (10-20 minutes) </li></ul>RELAY RUNNING EVENTS PLEASE HOLD ALL QUESTIONS UNTIL THE END!
    3. 3. RELAY RUNNING – A BRIEF HISTORY 1893: University of Pennsylvania: University Track Committee adds a relay event. This event eventually morphs into the Penn Relays. 1910: Intercollegiate Association of Amateur Athletes of America (IC4A) formally recognizes relays by adopting the Relay Racing Code. 1912: The Stockholm Olympics debuts relay running on the world stage. The baton is introduced for the first time. 1917: First Ekiden takes place in Japan. 1936: First Olympic torch is carried from Mt. Olympus in Greece to Berlin. RELAY RUNNING EVENTS
    4. 6. RELAY RUNNING – A BRIEF HISTORY 1893: University of Pennsylvania: University Track Committee adds a relay event. This event eventually morphs into the Penn Relays. 1910: Intercollegiate Association of Amateur Athletes of America (IC4A) formally recognizes relays by adopting the Relay Racing Code. 1912: The Stockholm Olympics debuts the marathon on the world stage. The baton is introduced for the first time. 1917: First Ekiden takes place in Japan. 1936: First Olympic torch is carried from Mt. Olympus in Greece to Berlin. 1982: Bob Foote founds Hood-to-Coast Relay, the longest relay in the country at the time. It is now the largest relay in the U.S. in terms of total participants. 1989: Vermont City Marathon becomes the first race to offer a marathon relay. RELAY RUNNING EVENTS
    5. 7. <ul><li>MODERN RELAY FORMATS </li></ul><ul><li>Track Relays (4x400, etc.) </li></ul><ul><li>Road Relays </li></ul><ul><li>Marathon/Half Marathon Relays </li></ul><ul><li>Ekidens </li></ul><ul><li>Ultra-Distance Relays </li></ul><ul><li>Special Events (Olympic Torch Relay, Trek Relay, etc.) </li></ul>RELAY RUNNING EVENTS
    6. 8. MARATHON RELAYS
    7. 9. MARATHON RELAYS involve two or more people working as a team to complete a 26.2 mile marathon. HALF MARATHON RELAYS involve two or more people working as a team to complete a 13.1 mile half marathon. RELAY RUNNING EVENTS
    8. 10. HOW MANY MARATHON RELAYS ARE THERE IN THE UNITED STATES? According to marathonguide.com, there are approximately 94 marathon or half marathon relays in the country. This equates to just over one quarter of the estimated 340 marathons in the United States. RELAY RUNNING EVENTS
    9. 11. <ul><li>RRM’S MARATHON RELAY SURVEY </li></ul><ul><li>Distributed October 2008 </li></ul><ul><li>Sent to 131 contacts around the world </li></ul><ul><li>45 complete responses were received </li></ul>RELAY RUNNING EVENTS
    10. 12. IN THE LAST FEW YEARS, HAS YOUR RELAY GROWN, SHRUNK OR STAYED THE SAME? (Per Road Race Management Survey, October 2008, 40 respondents) RELAY RUNNING EVENTS
    11. 13. HOW DOES THE RELAY’S GROWTH COMPARE TO THAT OF YOUR OTHER EVENTS? (Per Road Race Management Survey, October 2008, 40 respondents) RELAY RUNNING EVENTS
    12. 14. <ul><li>MECHANICS OF MARATHON RELAYS </li></ul><ul><li>Number of runners (typically 2-5) </li></ul>RELAY RUNNING EVENTS
    13. 15. NUMBER OF RUNNERS ON MARATHON RELAY TEAMS (Per Road Race Management Survey, October 2008, 40 respondents) RELAY RUNNING EVENTS
    14. 16. <ul><li>MECHANICS OF MARATHON RELAYS </li></ul><ul><li>Number of runners (typically 2-5) </li></ul><ul><li>Leg distances (based on equity + convenience) </li></ul><ul><li>Hand off zones (aka exchange zones) </li></ul>RELAY RUNNING EVENTS
    15. 19. <ul><li>MECHANICS OF MARATHON RELAYS </li></ul><ul><li>Number of runners (typically 2-5) </li></ul><ul><li>Leg distances (based on equity + convenience) </li></ul><ul><li>Hand off zones aka exchange zones </li></ul><ul><li>Shuttle transportation </li></ul>RELAY RUNNING EVENTS
    16. 20. ARE TEAMS PERMITTED TO DRIVE THEMSELVES BETWEEN EXCHANGE ZONES? (Per Road Race Management Survey, October 2008, 40 respondents) RELAY RUNNING EVENTS
    17. 21. DOES YOUR RACE PROVIDE SHUTTLE TRANSPORTATION TO/FROM EXCHANGE ZONES? (Per Road Race Management Survey, October 2008, 40 respondents) RELAY RUNNING EVENTS
    18. 22. <ul><li>MECHANICS OF MARATHON RELAYS </li></ul><ul><li>Number of runners (typically 2-5) </li></ul><ul><li>Leg distances (based on equity + convenience) </li></ul><ul><li>Hand off zones aka exchange zones </li></ul><ul><li>Shuttle transportation </li></ul><ul><li>Recognition (t-shirts, medals) and awards </li></ul>RELAY RUNNING EVENTS
    19. 23. DO MARATHON RELAY PARTICIPANTS RECEIVE A FINISHERS MEDAL ? (Per Road Race Management Survey, October 2008, 40 respondents) RELAY RUNNING EVENTS
    20. 24. IS THE MEDAL THEY RECEIVE SPECIFICALLY DESIGNED FOR THE MARATHON RELAY? (Per Road Race Management Survey, October 2008, 40 respondents) RELAY RUNNING EVENTS
    21. 25. DO MARATHON RELAY PARTICIPANTS RECEIVE A T-SHIRT ? (Per Road Race Management Survey, October 2008, 40 respondents) RELAY RUNNING EVENTS
    22. 26. IS THE T-SHIRT THEY RECEIVE SPECIFICALLY DESIGNED FOR THE MARATHON RELAY? (Per Road Race Management Survey, October 2008, 40 respondents) RELAY RUNNING EVENTS
    23. 27. <ul><li>MECHANICS OF MARATHON RELAYS </li></ul><ul><li>Number of runners (typically 2-5) </li></ul><ul><li>Leg distances (based on equity + convenience) </li></ul><ul><li>Hand off zones aka exchange zones </li></ul><ul><li>Shuttle transportation </li></ul><ul><li>Recognition (t-shirts, medals) and awards </li></ul><ul><li>Registration </li></ul>RELAY RUNNING EVENTS
    24. 28. <ul><li>RELAY REGISTRATION CHALLENGES </li></ul><ul><li>Who registers the team? </li></ul><ul><li>Challenge 1: Team captain vs. all members </li></ul><ul><li>Challenge 2: Obtaining complete and accurate data </li></ul><ul><li>Challenge 3: Obtaining waivers from all participants </li></ul><ul><li>Who pays the entry fee? </li></ul><ul><li>Team captain vs. all members </li></ul>RELAY RUNNING EVENTS
    25. 29. RELAY REGISTRATION OPTIONS RELAY RUNNING EVENTS WHO PAYS? WHO REGISTERS? OPTIONS Captain pays ALL at one time. Captain registers ALL at one time. #1 Captain pays ALL at one time. Captain registers team only; Individuals “join” later. #2 All members pay separately. Captain registers team only; Individuals “join” later. #3
    26. 30. RELAY REGISTRATION CHALLENGES SUBSTITUTIONS & ADDITIONS RELAY RUNNING EVENTS <ul><li>2008 “NO SHOW” RATE </li></ul><ul><li>Solo Runners: 60 of 71 started (11 no shows, or 15%) </li></ul><ul><li>Teams: 163 of 164 started (1 no show, or 0.6%) </li></ul>CASE STUDY
    27. 31. <ul><li>MECHANICS OF MARATHON RELAYS </li></ul><ul><li>Number of runners (typically 2-5) </li></ul><ul><li>Leg distances (based on equity + convenience) </li></ul><ul><li>Hand off zones aka exchange zones </li></ul><ul><li>Shuttle transportation </li></ul><ul><li>Recognition (t-shirts, medals) and awards </li></ul><ul><li>Registration </li></ul><ul><li>Entry Fees </li></ul>RELAY RUNNING EVENTS
    28. 32. MARATHON RELAY REGISTRATION FEES Early Registration Fees PER TEAM (Per Road Race Management Survey, October 2008, 40 respondents) AVERAGE = $149 RELAY RUNNING EVENTS
    29. 33. MARATHON RELAY REGISTRATION FEES Early Registration Fees PER PERSON (Per Road Race Management Survey, October 2008, 40 respondents) AVERAGE = $35 RELAY RUNNING EVENTS
    30. 34. <ul><li>MECHANICS OF MARATHON RELAYS </li></ul><ul><li>Number of runners (typically 2-5) </li></ul><ul><li>Leg distances (based on equity + convenience) </li></ul><ul><li>Hand off zones aka exchange zones </li></ul><ul><li>Shuttle transportation </li></ul><ul><li>Recognition (t-shirts, medals) and awards </li></ul><ul><li>Registration </li></ul><ul><li>Entry Fees </li></ul><ul><li>Timing and results </li></ul>RELAY RUNNING EVENTS
    31. 35. <ul><li>TIMING AND RESULTS CHALLENGES </li></ul><ul><li>Timing chips (ankle vs. wrist) </li></ul><ul><li>Categories (male/female/mixed, open/masters, etc.) </li></ul>RELAY RUNNING EVENTS
    32. 36. WHICH AWARD CATEGORIES DO YOU INCLUDE FOR THE MARATHON RELAY? (Per Road Race Management Survey, October 2008, 40 respondents) Other categories mentioned include Clydesdale, military, municipal, schools, seniors, hometown and veterans. RELAY RUNNING EVENTS
    33. 37. <ul><li>TIMING AND RESULTS CHALLENGES </li></ul><ul><li>Timing chips (ankle vs. wrist) </li></ul><ul><li>Categories (male/female/mixed, open/masters, etc.) </li></ul><ul><li>Awards (multiply x 3-5) </li></ul>RELAY RUNNING EVENTS
    34. 38. DO YOU OFFER PRIZE MONEY FOR THE MARATHON RELAY? (Per Road Race Management Survey, October 2008, 40 respondents) RELAY RUNNING EVENTS
    35. 39. RELAY RUNNING EVENTS MARATHON RELAY COST/BENEFIT BREAKEVEN ANALYSIS
    36. 40. MARATHON RELAY COST/BENEFIT BREAKEVEN ANALYSIS Assumptions: Existing Relay, 5 runners per team REVENUE PER TEAM $ 150.00 RELAY RUNNING EVENTS
    37. 41. MARATHON RELAY COST/BENEFIT BREAKEVEN ANALYSIS Assumptions: Existing Relay, 5 runners per team VARIABLE EXPENSES T-Shirts ($4/ea x 5)…………………….. $ 20.00 Medals ($3/ea x 5)…………………….... 15.00 Timing ($3/chip x 1 chip/team)……….. 3.00 Bibs ($0.25 x 5)…………………………… 1.25 Miscellaneous (shipping, etc.)………… 0.50 Shuttles? RELAY RUNNING EVENTS
    38. 42. MARATHON RELAY COST/BENEFIT BREAKEVEN ANALYSIS <ul><li>SHUTTLE EXPENSE depends on: </li></ul><ul><li>Whether you offer shuttles </li></ul><ul><li>Number of teams in your event (thus, variable expense) </li></ul><ul><li>Shuttle Usage , which depends on: </li></ul><ul><li>Whether you can utilize idle hotel shuttles you have already paid for </li></ul><ul><li>Course / exchange location configuration </li></ul><ul><li>Audience composition (in town vs. out of town runners) </li></ul><ul><li>Whether you promote the shuttle plan </li></ul>RELAY RUNNING EVENTS
    39. 43. MARATHON RELAY COST/BENEFIT BREAKEVEN ANALYSIS GETTING “VARIABLE SHUTTLE EXPENSE” Shuttle Usage Percentage ÷ Teams Per Shuttle x Daily Shuttle Rate x Exchange Locations Needing Shuttles = Average Shuttle Cost per Team x 50% ÷ 50 x $110 X 2 ≈ $2.25 RELAY RUNNING EVENTS
    40. 44. MARATHON RELAY COST/BENEFIT BREAKEVEN ANALYSIS Assumptions: Existing Relay, 5 runners per team VARIABLE EXPENSES T-Shirts ($4/ea x 5)…………………….. $ 20.00 Medals ($3/ea x 5)…………………….... 15.00 Timing ($3/chip x 1 chip/team)……….. 3.00 Bibs ($0.25 x 5)…………………………… 1.25 Miscellaneous (shipping, etc.)………… 0.50 Shuttles…………………………………… 2.25 TOTAL ……………………………………… 42.00 RELAY RUNNING EVENTS
    41. 45. MARATHON RELAY COST/BENEFIT BREAKEVEN ANALYSIS Assumptions: Existing Relay, 5 runners per team REVENUE PER TEAM $ 150.00 VARIABLE COST PER TEAM 42.00 GROSS PROFIT PER TEAM $ 108.00 RELAY RUNNING EVENTS
    42. 46. MARATHON RELAY COST/BENEFIT BREAKEVEN ANALYSIS FIXED EXPENSES OF MARATHON RELAYS Awards…………………………….…….. $ 250.00 (Male/Female/Mixed x 3 deep x 5 per team) Infrastructure……………………..…….. – 0 – (start, finish, tents, signage, etc.) Labor / Exchange Staffing……………. – 0 – Promotion……………………………….. 5,150.00 “ Yet-Another-Damn-Event ” Expense ???? TOTAL FIXED COSTS………………….. 5,400.00 RELAY RUNNING EVENTS Potentially ZERO or covered “IF” you have a Relay Sponsor!
    43. 47. MARATHON RELAY COST/BENEFIT BREAKEVEN ANALYSIS Assumptions: Existing Relay, 5 runners per team TOTAL FIXED EXPENSES $ 5,400.00 DIVIDED BY: GROSS PROFIT PER TEAM $ 108.00 EQUALS: BREAK EVEN (TEAMS) 50 RELAY RUNNING EVENTS
    44. 48. EKIDENS
    45. 49. WHAT IS AN EKIDEN ? Ekidens are a road relay format first popularized in Japan. Ekiden, in Japanese, means “messenger between stations,” a reference to an old communication system. Team of typically 5-6 runners each run from one &quot;station&quot; to the next, and then hand off a cloth sash, or tasuki , to the next runner. Ekidens vary from 20 km up to hundreds of kilometers. Television viewership of Ekidens in Japan is tremendous. RELAY RUNNING EVENTS
    46. 50. HISTORY OF EKIDENS 1917: Yomiuri Shimbun , a Japanese newspaper, sponsors the first Ekiden race in Japan. 1983: The Yokohama Ekiden, the world’s first international Ekiden, is hosted in Japan with national teams invited from around the world. 1988: New York City and NYRR host America’s Ekiden , the first Ekiden in the U.S. as a five stage, 50 kilometer relay on the streets of New York. Approximately 305 runners (61 teams) from around the world and a few dozen spectators show up in cold, windy weather. 1992: International Amateur Athletics Federation stages an Ekiden-style World Relay Championships in Hiroshima, Japan. The annual event is discontinued after 1998. RELAY RUNNING EVENTS
    47. 51. HISTORY OF EKIDENS, continued 2003: North American Men’s Marathon Relay Championships debuts in Akron, Ohio, in conjunction with the Akron Road Runner Marathon. At the prompting of consultant Creigh Kelley, the marathon relay is structured as an Ekiden-style marathon relay. International Standard Ekidens are usually held over the standard marathon distance of 26.2 miles (42.195 kilometers) and split into either five (i.e. 2 x 5K, 2 x 10K, 1 x 12.195K) or six (i.e. 3 x 5K, 2 x 10K, 1 x 7.195K) stages, although distances and stage order varies from race to race. RELAY RUNNING EVENTS
    48. 52. AKRON ROAD RUNNER MARATHON 5-Person “Ekiden Style” Relay PROBLEM: EXCHANGE LOCATIONS! 12.2K 7.6 18.6 mile/30K Fifth 5 5K 3.1 15.5 mile/35K Fourth 4 10K 6.2 9.3 mile/15K Third 3 5K 3.1 6.2 mile/15K Second 2 10K 6.2 0 mile/0K First 1 KM Miles Starting Point Leg Relay Point RELAY RUNNING EVENTS
    49. 54. <ul><li>FAMOUS EKIDENS </li></ul><ul><li>Hakone Ekiden </li></ul><ul><li>Chiba Ekiden </li></ul><ul><li>Prince Takamatsu Cup Nishinippon Round-Kyūshū Ekiden </li></ul>RELAY RUNNING EVENTS
    50. 55. ULTRA-DISTANCE RELAYS
    51. 56. <ul><li>WHAT IS AN ULTRA-DISTANCE RELAY? </li></ul><ul><li>Running relay events beyond marathon distance </li></ul><ul><li>Designed primarily to attract teams of 2-12 runners </li></ul><ul><li>Some are two day events, depending on distance </li></ul><ul><li>Really long ones (over 100 miles) go through the night </li></ul>RELAY RUNNING EVENTS
    52. 58. <ul><li>WHAT IS AN ULTRA-DISTANCE RELAY? </li></ul><ul><li>Running relay events beyond marathon distance </li></ul><ul><li>Designed primarily to attract teams of 2-12 runners </li></ul><ul><li>Some are two day events, depending on distance </li></ul><ul><li>Really long ones (over 100 miles) go through the night </li></ul><ul><li>Courses typically highlight scenic beauty </li></ul>RELAY RUNNING EVENTS
    53. 63. <ul><li>WHAT IS AN ULTRA-DISTANCE RELAY? </li></ul><ul><li>Running relay events beyond marathon distance </li></ul><ul><li>Designed primarily to attract teams of 2-12 runners </li></ul><ul><li>Some are two day events, depending on distance </li></ul><ul><li>Really long ones (over 100 miles) go through the night </li></ul><ul><li>Courses typically highlight scenic beauty </li></ul><ul><li>Emphasize fun, adventure, camaraderie over competition (e.g. awards for best team name, best decorated van) </li></ul>RELAY RUNNING EVENTS
    54. 65. <ul><li>WHAT IS AN ULTRA-DISTANCE RELAY? </li></ul><ul><li>Running relay events beyond marathon distance </li></ul><ul><li>Some are two day events, depending on distance </li></ul><ul><li>Really long ones (over 100 miles) go through the night </li></ul><ul><li>Designed primarily to attract teams of 2-12 runners </li></ul><ul><li>Courses typically highlight scenic beauty </li></ul><ul><li>Emphasize fun, adventure, camaraderie over competition (e.g. awards for best team name, best decorated van) </li></ul><ul><li>Typically end with a big post-race celebration </li></ul>RELAY RUNNING EVENTS
    55. 67. <ul><li>Oregon: Mt. Hood to Seaside </li></ul><ul><li>Founded in 1982 by ultra-marathoner Bob Foote </li></ul><ul><li>195 miles broken into 36 legs </li></ul><ul><li>Teams of 12 runners </li></ul><ul><li>First year: 8 teams of 10 (80 runners) </li></ul><ul><li>Capped in 1999 at 1,000 teams of 12 (12,000 participants) </li></ul><ul><li>Sells out in one day each October </li></ul><ul><li>Staggered pace-based start (slowest teams first, fastest teams last) </li></ul><ul><li>Volunteers required for teams with any members living within 50 miles </li></ul><ul><li>Last weekend in August annually </li></ul><ul><li>Title sponsor = Nike </li></ul><ul><li>Entry fee: $1,140 per team ($95 per person) </li></ul><ul><li>www.hoodtocoast.com </li></ul>
    56. 68. INCEPTION OF ULTRA-DISTANCE RELAYS 1965 Lake Tahoe Relay RELAY RUNNING EVENTS
    57. 69. INCEPTION OF ULTRA-DISTANCE RELAYS 1981 Hana Relay RELAY RUNNING EVENTS
    58. 70. INCEPTION OF ULTRA-DISTANCE RELAYS 1982 Hood to Coast Relay Haney-Harrison Relay Klondike Trail of ’98 International Relay RELAY RUNNING EVENTS
    59. 71. INCEPTION OF ULTRA-DISTANCE RELAYS 1983 Edmund Fitzgerald Relay RELAY RUNNING EVENTS
    60. 72. INCEPTION OF ULTRA-DISTANCE RELAYS 1985 Baker Fitzgerald Relay Banff-Calgary Road Race Ocean to Sound Relay RELAY RUNNING EVENTS
    61. 73. INCEPTION OF ULTRA-DISTANCE RELAYS 1986 North Georgia Lake-to-Lake Relay Coors Island Relay RELAY RUNNING EVENTS
    62. 74. INCEPTION OF ULTRA-DISTANCE RELAYS 1987 Kananaskis Relay RELAY RUNNING EVENTS
    63. 75. INCEPTION OF ULTRA-DISTANCE RELAYS 1988 Cabot Trail Relay Illinois River to River Relay RELAY RUNNING EVENTS
    64. 76. INCEPTION OF ULTRA-DISTANCE RELAYS 1989 Mt. Rainier to Pacific Relay RELAY RUNNING EVENTS
    65. 77. INCEPTION OF ULTRA-DISTANCE RELAYS 1990 Portland to Coast Walk Relay RELAY RUNNING EVENTS
    66. 78. INCEPTION OF ULTRA-DISTANCE RELAYS 1995 The Relay (Napa Valley) RELAY RUNNING EVENTS
    67. 79. INCEPTION OF ULTRA-DISTANCE RELAYS 1997 Portland to Coast High School Challenge RELAY RUNNING EVENTS
    68. 80. INCEPTION OF ULTRA-DISTANCE RELAYS 1998 Colorado Relay RELAY RUNNING EVENTS
    69. 81. INCEPTION OF ULTRA-DISTANCE RELAYS 1999 Reach-the-Beach Relay RELAY RUNNING EVENTS
    70. 82. INCEPTION OF ULTRA-DISTANCE RELAYS 2000 Tussey Mountainback Relay RELAY RUNNING EVENTS
    71. 83. INCEPTION OF ULTRA-DISTANCE RELAYS 2002 Skeena River Relay RELAY RUNNING EVENTS
    72. 84. INCEPTION OF ULTRA-DISTANCE RELAYS 2003 Canandaigua Fifties Relay Whistler 100 – The Gold Rush Relay RELAY RUNNING EVENTS
    73. 85. INCEPTION OF ULTRA-DISTANCE RELAYS 2004 Barkerville Rush Relay Trek Relay Ragnar Relay - Wasatch Back Red Eye Relay (formerly Hoosier 200) RELAY RUNNING EVENTS
    74. 86. INCEPTION OF ULTRA-DISTANCE RELAYS 2005 Blue Ridge Relay Madison Chicago Relay Heart of Vermont Relay Reno-Tahoe Odyssey Wild Miles Relay Wild West Relay RELAY RUNNING EVENTS
    75. 87. INCEPTION OF ULTRA-DISTANCE RELAYS 2006 Fall 50 Relay Great Lakes Relay Green Mountain Relay Avon Need for Speed Relay Ragnar Relay - Great River RELAY RUNNING EVENTS
    76. 88. INCEPTION OF ULTRA-DISTANCE RELAYS 2007 Arizona Odyssey Ragnar Relay - Northwest Passage Ragnar Relay Del Sol Westover Shore to Shore Relay Sunrise to Sunset Relay RELAY RUNNING EVENTS
    77. 89. INCEPTION OF ULTRA-DISTANCE RELAYS 2008 Cascade Lakes Relay Ragnar Relay - Florida Ragnar Relay - Texas Ragnar Relay - Washington D.C. Texas Independence Relay RELAY RUNNING EVENTS
    78. 90. INCEPTION OF ULTRA-DISTANCE RELAYS 2009 American Odyssey Relay (Washington, DC) Epic Relays – Cache-Teton Relay (Jackson Hole) Epic Relays – Prelay (Eugene, OR) London Odyssey Ragnar Relay – Los Angeles Ragnar Relay – New York Southern Odyssey (Georgia) RELAY RUNNING EVENTS
    79. 91. NORTH AMERICAN ULTRA-DISTANCE RELAYS CUMULATIVE TOTAL RELAY RUNNING EVENTS
    80. 92. This sudden growth raises an obvious question... RELAY RUNNING EVENTS WHY NOW?
    81. 93. RISE OF THE ULTRA-DISTANCE RELAYS CONTRIBUTING FACTORS <ul><li>Gradual, exponential increase in comprehension of the format by the running community </li></ul>RELAY RUNNING EVENTS
    82. 94. “ The expansion of interest in Hood To Coast and interest in ultra distance relays in general was a slow simmer that is just now starting to boil over. The whole thing has been a geographically-outward-moving long-term process.” - Bob Foote, Founder of Hood To Coast Relay “ Without a doubt, our biggest challenge is education – getting runners to understand the format. Every runner knows what a marathon is. I spend as much time at race expos explaining the concept in general as I do promoting our events!” - Tanner Bell, Ragnar Relay Series RELAY RUNNING EVENTS
    83. 95. RISE OF THE ULTRA-DISTANCE RELAYS CONTRIBUTING FACTORS <ul><li>Gradual, exponential increase in comprehension of the format by the running community </li></ul><ul><li>Paradigm shift of the U.S. running community </li></ul>RELAY RUNNING EVENTS
    84. 96. PARADIGM SHIFT <ul><li>From competition to participation </li></ul><ul><li>From individual event to group activity </li></ul>RELAY RUNNING EVENTS
    85. 99. “ It’s hard for our participants to experience the ‘loneliness of the long distance runner’ when five of their training partners are roaring by in a van, honking the horn and shouting words of encouragement (or hurling insults) at them.” - Eric Lerude, Reno-Tahoe Odyssey RELAY RUNNING EVENTS
    86. 100. <ul><li>From competition to participation </li></ul><ul><li>From individual event to group activity </li></ul><ul><li>From highly skilled participants to all skill levels </li></ul><ul><li>From personal performance to fun </li></ul><ul><li>From specific mileage to a scenic journey </li></ul>PARADIGM SHIFT RELAY RUNNING EVENTS
    87. 101. RISE OF THE ULTRA-DISTANCE RELAYS CONTRIBUTING FACTORS <ul><li>Gradual, exponential increase in comprehension of the format by the running community </li></ul><ul><li>Paradigm shift of the U.S. running community </li></ul><ul><li>The Internet Revolution </li></ul>RELAY RUNNING EVENTS
    88. 102. <ul><li>Helps reach a narrow audience </li></ul><ul><li>Helps explain the format </li></ul>THE INTERNET REVOLUTION RELAY RUNNING EVENTS
    89. 104. <ul><li>Helps reach a narrow audience </li></ul><ul><li>Helps explain the format </li></ul><ul><li>Helps facilitate team composition </li></ul>THE INTERNET REVOLUTION RELAY RUNNING EVENTS
    90. 106. <ul><li>Helps reach a narrow audience </li></ul><ul><li>Helps explain the format </li></ul><ul><li>Helps facilitate team composition </li></ul><ul><li>Helps disseminate information and updates cheaply </li></ul>THE INTERNET REVOLUTION RELAY RUNNING EVENTS
    91. 108. <ul><li>Helps reach a narrow audience </li></ul><ul><li>Helps explain the format </li></ul><ul><li>Helps facilitate team composition </li></ul><ul><li>Helps disseminate information and updates cheaply </li></ul><ul><li>Helps obtain post-race feedback </li></ul>THE INTERNET REVOLUTION RELAY RUNNING EVENTS
    92. 110. <ul><li>Helps reach a narrow audience </li></ul><ul><li>Helps explain the format </li></ul><ul><li>Helps facilitate team composition </li></ul><ul><li>Helps disseminate information and updates cheaply </li></ul><ul><li>Helps obtain post-race feedback </li></ul>THE INTERNET REVOLUTION RELAY RUNNING EVENTS
    93. 111. “ The fact that Bob Foote [Hood to Coast Relay] was able to achieve the success he did, in the era he did, to attract the large number of participants he did and have the solid execution he did… all without the advantage of having the Internet as a promotional and informational tool… it’s really nothing short of a MIRACLE!” - Steve Hill, Ragnar Relay series RELAY RUNNING EVENTS
    94. 112. RISE OF THE ULTRA-DISTANCE RELAYS CONTRIBUTING FACTORS <ul><li>Gradual, exponential increase in comprehension of the format by the running community </li></ul><ul><li>Paradigm shift of the U.S. running community </li></ul><ul><li>The Internet Revolution </li></ul><ul><li>A new breed of profit driven, entrepreneurial race organizers </li></ul>RELAY RUNNING EVENTS
    95. 113. <ul><li>ULTRA-DISTANCE RELAYS LOGISTICAL CONSIDERATIONS </li></ul><ul><li>PERMITTING (sometimes numerous counties and municipalities) </li></ul><ul><li>COURSE STAFFING (easy or difficult depending on your perspective) </li></ul><ul><li>EDUCATION BARRIER (may delay achieving break even for several years) </li></ul>RELAY RUNNING EVENTS
    96. 114. CLOSING REMARKS <ul><li>Relays are experiencing tremendous growth. </li></ul><ul><li>A relay can drive your participant numbers and revenue if you have the energy and the personnel resources to address the operational challenges. </li></ul><ul><li>Ultra-distance relays are exploding across the country in every region where scenic routes exist. If you’re in such a region and one doesn’t exist yet, it will soon . Will you or someone else organize it? </li></ul>RELAY RUNNING EVENTS
    97. 115. QUESTION & ANSWER

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