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  1. 1. 1 Connecting with the Cloud Connecting to the cloud has become a strategic advantage for IT departments of all sizes, industries, and geographies. Tens of thousands of customers integrate with hundreds of different enterprise applications and cloud services every day. The cloud makes integration faster, easier, and less risky than ever before. Integration transactions now represent more than half of all the traffic supports each day. Whether customers are unlocking the data stored in their ERP systems or creating next-generation mashups for tracking hurricanes, integrating delivers impressive business results by helping companies focus on integrating their business processes, not their software. As the cloud-computing leader, we applaud these customers, and the thousands of others who have chosen to integrate with and make the platform a strategic part of their enterprise environments. For more information, please visit:
  2. 2. 2 “The fact that the Web services API was so clean and intuitive made the Oracle-Salesforce integration painless. ”Joe Graves, IT Director, Stratus Technologies “Salesforce can integrate seamlessly with our SAP back office and scale to multiple time zones, geographies, and currencies. ”Toby Fox, Assistant Vice President, KONE “We needed CRM that could integrate with Oracle and other applications. Salesforce was the only CRM that could be immediately deployed with full integration capabilities to match our future requirements. ”David Bergstrom, Director Business Development, Yamaha Corporation of America
  3. 3. Integration Makes Up MoreThan Half of all Real-Time CloudTraffic
  5. 5. 5 TABLEOFCONTENTS Adesa . . . . . . . . . . . . . . . . . . . . . . . . . . 62 American Home Shield . . . . . . . . . . 63 AmericsourceBergen . . . . . . . . . . . . 64 Analog Devices . . . . . . . . . . . . . . . . . 65 Ashland . . . . . . . . . . . . . . . . . . . . . . . . 66 Awana . . . . . . . . . . . . . . . . . . . . . . . . . . 67 A.W. Hastings . . . . . . . . . . . . . . . . . . . 68 Bersin and Associates . . . . . . . . . . . 69 Boundless Network . . . . . . . . . . . . . 70 BP Solar . . . . . . . . . . . . . . . . . . . . . . . . 71 Bracco . . . . . . . . . . . . . . . . . . . . . . . . . . 72 Brocade . . . . . . . . . . . . . . . . . . . . . . . . 73 Campus Fundraiser . . . . . . . . . . . . . 74 Chevy Chase Bank . . . . . . . . . . . . . . 75 Configuresoft . . . . . . . . . . . . . . . . . . . 76 Crushpad . . . . . . . . . . . . . . . . . . . . . . . 77 Dermalogica . . . . . . . . . . . . . . . . . . . . 78 Deutsche Bank . . . . . . . . . . . . . . . . . . 79 Dolby . . . . . . . . . . . . . . . . . . . . . . . . . . . 80 Dow Jones . . . . . . . . . . . . . . . . . . . . . . 81 Ellie Mae . . . . . . . . . . . . . . . . . . . . . . . . 82 EnerNOC . . . . . . . . . . . . . . . . . . . . . . . 83 Esker . . . . . . . . . . . . . . . . . . . . . . . . . . . 84 Florida Family Insurance . . . . . . . . . 85 Fox Interactive Media . . . . . . . . . . . 86 GFT . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 87 GoAupair . . . . . . . . . . . . . . . . . . . . . . . 88 Green River College . . . . . . . . . . . . . 89 Grizzard . . . . . . . . . . . . . . . . . . . . . . . . 90 Honeywell . . . . . . . . . . . . . . . . . . . . . . 91 Intrep . . . . . . . . . . . . . . . . . . . . . . . . . . 92 Karl Strauss Brewing Company . . 93 KONE . . . . . . . . . . . . . . . . . . . . . . . . . . . 94 Monster . . . . . . . . . . . . . . . . . . . . . . . . 95 Northeastern University . . . . . . . . . 96 Sanofi Pasteur MSD . . . . . . . . . . . . . 97 Siemens . . . . . . . . . . . . . . . . . . . . . . . . 98 TacitLogic . . . . . . . . . . . . . . . . . . . . . . . 99 TransUnion . . . . . . . . . . . . . . . . . . . 100 YamahaCorporationofAmerica . . . 101 Zimmer Holdings . . . . . . . . . . . . . 102 BDB Payroll Service . . . . . . . . . . . . . . 8 Brady . . . . . . . . . . . . . . . . . . . . . . . . . . . 10 Comcast-Spectacor . . . . . . . . . . . . . 12 ESRI . . . . . . . . . . . . . . . . . . . . . . . . . . . . 14 FICO . . . . . . . . . . . . . . . . . . . . . . . . . . . . 16 IKUSI . . . . . . . . . . . . . . . . . . . . . . . . . . . 18 NetQoS . . . . . . . . . . . . . . . . . . . . . . . . . 20 Purolator . . . . . . . . . . . . . . . . . . . . . . . 22 Schumacher Group . . . . . . . . . . . . . 24 Thomson Reuters . . . . . . . . . . . . . . . 26 PRESENTATION LAYER (Mashups) Synchronous Integration Asynchronous Integration Data Layer (Replication) Logic Layer (Real-time) Advent . . . . . . . . . . . . . . . . . . . . . . . . . 30 Atlanta Dental . . . . . . . . . . . . . . . . . . 31 Author Solutions . . . . . . . . . . . . . . . . 32 Bank of Cyprus Group . . . . . . . . . . . 34 Blum Capital . . . . . . . . . . . . . . . . . . . . 35 British Standards Institution . . . . . 36 . . . . . . . . . . . . . . . . . 37 Cinterion . . . . . . . . . . . . . . . . . . . . . . . 38 Cisco . . . . . . . . . . . . . . . . . . . . . . . . . . . 39 CNS Response . . . . . . . . . . . . . . . . . . 40 FIOS . . . . . . . . . . . . . . . . . . . . . . . . . . . . 42 Heald College . . . . . . . . . . . . . . . . . . . 44 IndigoVision . . . . . . . . . . . . . . . . . . . . 45 Japan Post Network . . . . . . . . . . . . . 46 Lenox . . . . . . . . . . . . . . . . . . . . . . . . . . . 47 Magma Design Automation . . . . . 48 Network Solutions . . . . . . . . . . . . . . 49 Pac-Van . . . . . . . . . . . . . . . . . . . . . . . . . 50 Qualcomm . . . . . . . . . . . . . . . . . . . . . 51 RJF International Corporation . . . 52 Siemens . . . . . . . . . . . . . . . . . . . . . . . . 54 Stratus Technologies . . . . . . . . . . . . 55 Synarc . . . . . . . . . . . . . . . . . . . . . . . . . . 56 Tecan . . . . . . . . . . . . . . . . . . . . . . . . . . . 58 TIBCO Software Inc. . . . . . . . . . . . . . 59 Table of Contents
  6. 6. Presentation Layer Integration 7 (Mashups) PRESENTATIONLAYERintegration
  7. 7. CHALLENGES SOLUTION RESULTS8 BDB • Alert field reps before customers terminate their contracts to improve customer retention and preserve revenues • Integrate shipping data directly into user interface • Save on time and costs associated with manually tracking payroll deliveries via FedEx • Ensure data is continuously up to date • Synchronized back-end payroll system data with • Leveraged back-end application data within to: – Build custom alerts based on customer termination dates – Use FedEx and Google mashups • Onepersonintegratedahomegrown FoxPro payroll system with in 2 working days • Eliminated the costs of re-keying data into • Increased the reliability and timeliness of data in • Unlocked the value of the platform by using alerts plus FedEx and Google mashups Payroll and Shipping Integration Delivers Higher Customer Retention BDB Payroll Service Industry: Business Services Highlights: FedEx and Google mashups Integrated real-time alerts Rapid implementation Approved through Informatica Microsoft FoxPro Custom Payroll System Company two Company one Company two Company one
  8. 8. 9 BDB BDB FedEx Mashup Shipping Detail
  9. 9. CHALLENGES SOLUTION RESULTS10 • A $1.36 billion manufacturer of MRO and OEM products with operations in 26 countries and 9,000 employees worldwide • Self-described SAP shop needed a more agile and usable CRM solution • Wanted a 360-degree view of customers for both the sales and service departments • Needed real-time integration with SAP for orders • Also wanted integration to SAP NetWeaver • Needed simple, integrated single sign-on (SSO) from the existing Lotus Domino portal • Developed a bidirectional sales dashboard for sales and service to access all the customer information they need • Integration includes customers, products, quotes, orders, and credit status • Integration is a mix of mashups, real- time integration, data, and directory integration • Integration project took only half the time and resources expected • IT credits’s architecture and tools with the unusually easy integration effort • Most of the project was done by a single, part-time programmer • Deploying the next wave of applications now, including a volunteer registration application adapted from the AppExchange Brady Brady Industry: Manufacturing Highlights: Mashup,logic,anddataintegrations Quote-to-order integration Rapid implementation Real-Time SAP Integration and Mashups in LessThan 10Weeks IBM Lotus Domino SAP Microsoft Active Directory IBM WebSphere ESB SAP NetWeaver
  10. 10. 11 Brady BRADY SSO SAP ID XRef Custom Volunteer App SAP Mashup SAP Status
  11. 11. CHALLENGES SOLUTION RESULTS12 Comcast-Spectacor Industry: Communications Media Highlights: Prepackaged solution Social media integration • Leader in sports and entertainment wanted to create more innovative and immersive sales and renewals programs • Needed to gather detailed profiles and purchase histories to tailor offers and keep customers engaged • Wanted to better connect with customers in social communities like Twitter • Management wanted a solution that could be deployed and maintained with minimal resources • Ticketing system integration brings together purchase and customer data • Records customer communications as diverse as broken cup holders or additional tickets; workflows help resolve issues quickly • Integration with Eloqua helps track, manage, and measure campaign responses, monitorWeb site visits, and react to leads generated online quickly and efficiently • Integration with Microsoft Outlook documents customer communications • Integration withTwitter to search, monitor, and join conversations taking place onTwitter directly in the Service Cloud • Fan engagement programs are driving increased sales and renewals • Flyers and 76ers season ticket accounts are tracked with more critical data, helping the company maximize renewals • More detailed profile and purchase information produces better customer service and more innovative and effective lead targeting • Central customer database has almost eliminated the need to purchase lead lists; reps can focus on the accounts and leads already in Salesforce CRM Twitter Integration Drives ServiceWith Better Segmentation COMCAST-spectacor Company two Company one Company two Company one Legacy Ticketing
  12. 12. 13 Twitterexample Twitter mashup example Twitter Feeds Twitter Dashboard
  13. 13. CHALLENGES SOLUTION RESULTS14 ESRI Industry: High-Tech Software Services Highlights: 360º customer view Decreased service costs Real-time and bidirectional integration • Improve service and support for global base of 2+ million customers • Integrate SAP ERP with a blend of presentation layer and data layer integration • Create a single, comprehensive view of customer information, including sales activity, order fulfillment, and support incidents • Decrease the time required to answer routine customer questions • Real-time access to key back-office data via CRM screens • Selected Cast Iron for real-time, bidirectional integration between and SAP ERP • Simple“configuration, not coding” approach • Provided a platform for 32 integration projects • Eliminated custom code • Created SAP mashup where CRM users can see real-time information from SAP without moving the data into the database • Improved customer service • Increased sales visibility and productivity SAP Integration Increases Satisfaction Rates for 2+ Million Customers ESRI SAP Approved through Cast Iron
  14. 14. 15 ESRI ESRI Contract Detail Mashup Order Detail Mashup SAP Mashup
  15. 15. CHALLENGES SOLUTION RESULTS16 FICO Industry: Business Services Highlights: Cloud services integration New collaboration channel Single sign-on • Collaborate directly with customers to identify, understand, and address their biggest business challenges • Create an online system that could be deployed quickly and would integrate easily with other applications and cloud-based services • Increase the frequency of user group meetings from twice per year without increasing costs or imposing further on customers’ time • Launched the Decision Management Tools Community in just 8 weeks • Integrated with Lithium community forums, Six Apart’s TypePad blog hosting, Eloqua demand-generation tools, and software trials managed by Intraware • Installed tools from the AppExchange, including Clicktools for fully integrated customer surveys • Integration with Eloqua captures and develops leads and manages multichannel campaigns directly from within Salesforce CRM • The Decision ManagementTools Community now has several thousand members, making it the largest online community of its type in the industry • Integrated, single sign-on community provides a compelling experience that drives customer loyalty • Integration between the online community and Salesforce CRM marketing functionality helps capture leads and increase sales FICO Sites-Based Integration Powers Innovative Online CommunityCompany two Company one Company two Company one Company two Company one Six Apart Blog Hosting Lithium
  16. 16. 17 FiCO FICO Blog Mashup Ideas Integration Product Downloads
  17. 17. CHALLENGES SOLUTION RESULTS18 • Shift company applications to the cloud • Integrate with legacy Baan application for all customer-related information • Have a single source for complete information about customers • Display information in an a format that’s easy to understand and use • Create a single source for meaningful business intelligence and reporting • Provided a true 360-degree view of customers • Created a mashup that displays key ERP data within the UI • Integration eliminates data duplication issues and ensures the entire organization is using the same data • X Ref info is maintained in and the ERP system to ensure data integrity • Deployed in less than 3 months • Integration creates a single place where users can access all information • Significantly improved data quality • Customized user interfaces with mashup increases productivity and user adoption • Added functionality for ERP-generated information using rules and workflow IKUSI Industry: High-Tech Hardware Highlights: Enhanced reporting Multiple endpoints Real-time integration IKUSI Baan Integration Delivers Business ResultsWith Higher-Quality Data X-Ref System Reporting System Baan
  18. 18. 19 IKUSI Order Detail Baan Mashup IKUSI
  19. 19. CHALLENGES SOLUTION RESULTS20 NetQoS Industry: High-Tech Hardware Highlights: FedEx and UPS mashups Multiple endpoints Order management integration Real-time integration • Choose a platform to integrate commissions, contracts, evaluations, and more • Create a solution for quotes using data currently in Excel and ACT! • Meet project requirements for rapid time to value, ease of integration, and the ability to build additional functionality • Built an evaluation management tool to track shipping, product distribution, and retrievals • Mashups take users directly to FedEx and UPS sites for shipment tracking • Custom quoting tool automates printing and customizations of quotes • Maintenance renewal app tracks maintenance renewals and interactions related to servicing appliances • Apps downloaded from the AppExchange handle commissions and contract management • Chose over .NET and J2EE for rapid development, innovation, and cloud-computing model • Lets salespeople submit more than 50 customer quotes per week • Supports company’s 40–50 percent annual growth • Increased revenues 44 percent by using Salesforce CRM NetQoS Integrated Shipping, Distribution, and Orders Drive Growth and Success Legacy ERP Company two Company one Company two Company one Company two Company one
  20. 20. 21 NetQos Shipping Mashup NetQoS
  21. 21. CHALLENGES SOLUTION RESULTS22 Purolator Industry: Business Services Highlights: Rapid implementation SAP integration • Help Canada’s largest courier service process its claims • Design a solution that eliminates the manual sharing of information • Replace the legacy DOS-based app written in FoxPro • Address the lack of vendor support for legacy software and hardware platforms • Integrate with SAP ERP • Chose over .NET and SAP • Built an application that integrates a complex claims management process across multiple endpoints • Custom objects include Claims, Tracking Pins, Districts, and Client Workbook • Workflows enforce processes, assign tasks, and send emails to clients • Approvals put claims through a multistep process based on amount • Dashboards track open claims, claims by status, trending, fraud, and losses • Application went live in only 10 weeks with one developer • No infrastructure investment • Strong user adoption resulted in better- quality data, faster claims processing, and a paperless process • Greatly reduced manual processes through integration with SAP customer master PUROLATOR SAP Integration for Claim Processing App SAP Legacy ESB
  22. 22. 23 Purolator Shipping Mashup Purolator
  23. 23. CHALLENGES SOLUTION RESULTS24 Schumacher Group Industry: Health Life Sciences Highlights: HIPPA compliance Hurricane tracking mashups Multiple endpoints • Needed a platform to help maintain high 30 percent annual growth • Meet stringent Health Insurance Portability and Accountability Act (HIPAA) requirements • Find a solution that could be deployed quickly, customized to fit the business, and integrated with existing systems • Deploy a platform that would provide integration with legacy on-premises applications including PeopleSoft and cloud-based services such as Google • Deployed solutions to all employees • Built multiple custom applications on and installed multiple tools from the AppExchange • UsingtheCastIronAppliance,integrated withPeopleSoftsystemtoensure physiciansarepaidcorrectly • Integrated withTangiers Physician Scheduling system to match physician schedules to the actual number of hours worked • Integrated with Google Maps and NationalWeather Service to create real- time hurricane tracking mashup • Provided mobile access via BlackBerry devices • Reports are easy to generate and let executives quickly identify problem areas • With, users can easily write and deploy applications to meet continued growth • Significantly improved data quality • Company is aggressively moving IT into the cloud to manage rapid growth SCHUMACHERGROUP Integrated Cloud Architecture Delivers 30 Percent Annual Growth Legacy Company two Company one Tangiers Physician Data Company two Company one National Weather Service Approved through Cast Iron SSO
  24. 24. 25 SCHUMACHERGROUP Schumacher Group National Weather Service Tangiers Physicians Data Multi-Source Mashup
  25. 25. CHALLENGES SOLUTION RESULTS26 Thomson Reuters Industry: Business Services Highlights: Multiple endpoints .NET integration SSO authentication • AfterThomson and Reuters merged, the new company needed to consolidate multiple products, customer records, and systems • Create a 360-degree view of customers • Increase sales productivity and adoption by providing all critical information and processes from a single source • Manage customers and customer- facing processes across multiple applications, geographies, and departments • Rapid integration with legacy environment with minimal synch complexity • Deployed with integration and mashup with legacy Siebel systems • Allowed reps to access and view service requests from Siebel within the UI • Built integration with existing .NET-based customer portal that uses single sign-on authentication • Created two custom portal applications designed to gather customer information for all users • provided an environment where users can easily view and manage all customer data in one place • Mashups provide a faster and easier way to display legacy data to sales reps • The API simplified integration across multiple systems, permitting a strategy with two CRM applications • Direct single sign-on access for the install base, with about 60,000 external users • Implementation by partner Appirio thomsonreuters Siebel Integration Streamlines Customer Service ESB Oracle Fusion .NET Company two Company one Siebel SSO
  26. 26. 27 thomsonreuters Siebel Integration Thomson Reuters
  27. 27. Logic Layer Integration 29 (Real-time) Logiclayerintegration
  28. 28. CHALLENGES SOLUTION RESULTS30 • Streamline business architecture and global business processes • Build an easy-to-use, self-serviceWeb site for customers • Replace a 10-year-old legacy system that was rigid and difficult to adapt to business processes • Identify a proven cloud-computing solution that leveraged the time and cost advantages of the cloud model • New solution needed to work seamlessly with existing technology and systems • Bidirectional integration with Advent’s Oracle and Intraware systems makes it easy to get pricing and customer entitlement information • Integrated with core IT systems, including a unified customer hub • Can deploy unlimited standard and custom apps to marketing, professional services, customer support, IT, finance, and executive management employees around the world • A custom application links Salesforce CRM and Advent’sWeb site to provide information on bugs, fixes, and functionality; email-to-case functionality helps customers get fast answers to questions • Central data repository helps sales and customer service better understand customers and provides global visibility across all departments • Fast access to key business metrics and increased visibility across the entire company drive better business oversight and decision-making • After meeting initial business case goals, IT is looking for ways to expand into the cloud • provides a lower-cost option for building and deploying apps to all employees Advent Industry: High-Tech Software Services Highlights: BPEL Process Manager integration Oracle EBS integration Real-time integration Advent Oracle BPM Integration for Order Management and GlobalVisibility Legacy Oracle EBS Legacy CRM Onyx Customer Hub Configurations SSO Fusion Middleware/ BPEL Process Manager
  29. 29. CHALLENGES SOLUTION RESULTS 31 • Integrate existing Breeze order entry system with, which is used to manage pipeline • Work more strategically in the sales process instead of focusing on order entry • Replace a manual data-entry solution that didn’t scale • Orders are integrated with • Orders are no longer entered into both Breeze and • Implemented Informatica within 1 week, with only one call into tech support • Data is now“trusted”in both systems; reports and dashboards are accurate • Saved time because there was no need to enter and audit the data Atlanta Dental Industry: Business Services Highlights: Pipeline integration Rapid implementation Order Entry Integration Eliminates Manual Process Atlantadental Breeze Order Entry System Approved through Informatica
  30. 30. CHALLENGES SOLUTION RESULTS32 • Integrate the self-publishing process for authors and publishers • Integrate disparate back- and front- office systems to automate processes and increase visibility into business metrics • Created a custom application for the publishing industry in less than 6 months • Integrated the entire workflow from editorial and cover design to marketing and distribution • Integration with existing on-premises systems and external, third-party services created a complete solution with built-in publishing rules, production workflow, file management, e-commerce, and relationship management • Migrated more than 40,000 International Standard Book Numbers (ISBNs) and approximately 2,000 in- flight projects to the new operating environment • Radically improved the process for producing high-quality books at greatly reduced costs • Cloud-based solution delivers more functionality in less time and at a fraction of the cost of a custom-built .NET system • Open interfaces allow easier integration among different internal systems and third-party services Author Solutions Industry: Business Services Highlights: Multiple endpoints .NET integration Web site integration Microsoft Integration Powers Industry-Changing Publishing Application Authorsolutions Legacy eCommerce App Customer Web Site
  31. 31. 33 Author Solutions authorsolutions eCommerce Web Site Project Mgt. App
  32. 32. CHALLENGES SOLUTION RESULTS34 Bank of Cyprus Group Industry: Financial Services Highlights: MQ Series integration Multiple endpoints Rapid implementation • Improve bond sales process • Synchronize and Misys Equation back-office banking system on IBM iSeries platform • Increase staff productivity • Automate repetitive tasks • Free sales staff to focus on sales • Eliminate double entry and duplicate work • Ensure better data integrity • Selected Magic Software’s iBOLT Business Integration Suite: – Code-free and hardware-free solution – Graphical, wizards-based tools – Ready-made, business-oriented, configurable components • Created real-time, automated workflows • Fully implemented desired business processes • Completed project in just 6 days • Enhanced customer service • Eliminated human errors • No more duplicate data entry • Real-time and asynchronous update of data to back-office systems • Sales staff can dedicate more time to bond sales • Better workflow efficiency Back-Office Integration Increases Staff Productivity and Reduces Errors Bankofcyprusgroup Bank of Cyprus Misys MQ Series Approved through Magic Software
  33. 33. CHALLENGES SOLUTION RESULTS 35 Blum Capital Industry: Financial Services Highlights: Cloud services integration Real-time integration • Increase productivity by giving access to customer financial data previously locked in on-premises financial applications • Provide a low-cost method of updating with both real-time data feeds from theWeb and data feeds from local applications • Establish an infrastructure to support ongoing integration needs • Implemented Informatica to update real-time data from Reuters into • Integrate nightly data from Advent Axys portfolio accounting system with • Implemented the solution within 1 month • Increased employee productivity by reducing double entry of customer data into • Increased data fidelity through implementation of common data processing rules BlumCapital PortfolioAccountingSystemIntegrationBoostsEmployeeProductivity Advent Axys Portfolio Accounting System Company two Company one Approved through Informatica
  34. 34. CHALLENGES SOLUTION RESULTS36 British Standards Institution British Standards Institution Industry: Business Services Highlights: Credit check integration Quote-to-order integration Real-time integration • Automate time-consuming, resource- intensive manual processes • Automate credit check request process from users to finance via business process management (BPM) system • Automate quote process • Manage and maintain solution with existing admin staff • Selected Pervasive Data Integrator with on-site customized training for internal IT staff • Updated with account information stored in SAP, which is the system of record • Leveraged the platform to enable future integration projects with SAP • Leveraged self-service attributes while extending the value of the existing SAP investment • Automated quote processing with the OpenText BPM workflow platform • is now a more integral part of customer relationship activities • Real-time synchronization of accounts, contacts, leads, opportunities, and campaigns from SAP to • Automated quote-to-opportunity process with BPM and • Provide on-demand credit requests from sales to finance department • Easily manage solution with internal IT staff Britishstandardsinstitution SAP and BPM Integration Improve Customer Service and Efficiency SAP Open Text-BPM Workflow System Approved through Pervasive
  35. 35. CHALLENGES SOLUTION RESULTS 37 • Most customer service activities were tracked in Excel worksheets • Transfer basic transactional data from e-commerceWeb site (MySQL database) to without manual intervention • Required a real-time integration solution to populate with customer account data for customer service representatives • Selected Boomi AtomSphere for cloud integration • Data from is automatically synchronized with a custom MySQL database • customizations were easily configured into the integration processes • Integrated applications entirely in the cloud • Future plans include integrating financial application with MySQL database • Connectedsalesforce.comandcustom MySQL database in only 50 hours • Fully automated the integration process between e-commerceWeb site and, eliminating painful manual processes and error-prone spreadsheets • Integration let customer service reps provide responses to inquiries with up- to-date information • Automated formerly manual processes let the company meet customer needs, increase productivity, and reduce data errors without enlisting additional resources • Plans to integrate additional data objects between and customized on-premises database Industry: High-Tech Software Services Highlights: eCommerce Web site integration Improved data quality MySQL Integration Powers eCommerce Site, Reduces Human Errors Custom MySQL Database Approved through Boomi
  36. 36. CHALLENGES SOLUTION RESULTS38 Cinterion Industry: High-Tech Software Services Highlights: Complex SAP integration Native middleware Rapid implementation • Disconnected customer-facing and back-office processes, resulting in process inflexibility and inefficiency • Data inconsistencies across SAP back office and front-office systems • No visibility into demand chain • Selected On Demand Business Group’s Cloud Integration Manager • Adaptable integration process content orchestrates cross-functional processes spanning SAP Business Applications (Financials, Distribution, Supply Chain), Right90, and • New cloud-computing-driven integration architecture leveragesWeb services communication • Integration solution built natively on the platform • Deployed nationwide in 30 days, with limited IT involvement • Achieved 100 percent user adoption in just 3 months • Up-to-the-minute reports; job orders available from any location • Integrated processes increase visibility and productivity • Improved collaboration and increased executive involvement on key issues cinterion Company two Company one R SAP Approved through On Demand Business Group
  37. 37. CHALLENGES SOLUTION RESULTS 39 • Deploy a world-class CRM system to centralize data and enhance sales and account planning on a global scale • Support multilingual and multicurrency requirements for a company with locations spanning seven continents • Because partners play a role in the company’s sales structure, preintegrated partner collaboration capabilities were key • Deployed to 15,000 users from Indiana to India and Dubai to Dublin • Bidirectional integration between Siebel forecasting and Salesforce CRM using single sign-on creates a transparent experience • Additional integration with Siebel territory hierarchy and Microsoft Outlook • Cisco uses part of Salesforce CRM’s partner portal for lead and opportunity collaboration • Integration with a lead-routing tool automates the process through Salesforce CRM • Centralized information management maintains control over data in an environment where reps can be transitory • Through extensive integrations, Cisco will eventually phase out superfluous tools • Partner relationship management boosts productivity by extending leads to partners and tracking conversions to opportunities • Salesforce CRM and provide a foundation to expand capabilities as business needs and processes evolve Cisco Industry: High-Tech Hardware Highlights: Customer hub integration Multiple endpoints SOA strategy cisco Siebel Integration Centralizes Information for 15,000 Users Legacy Siebel Customer Master Company two Company one WebEx Fativa My Call Manager
  38. 38. CHALLENGES SOLUTION RESULTS40 • Identify a secure, scalable, reliable platform to integrate and share data between custom data systems and partner physicians, technicians, and neurologists • Organize workflows; capture and store patient data, including medications and technician visits • Present results in an easy-to-use format for physicians and patients • Built a custom production application to gather data and suggest treatment • Linked a custom technician’s portal built on .NET to for secure access to testing schedules and data upload • A SQL database stores proprietary Referenced-EEG® (rEEG®) data, which is accessed via the API • Developed workflows to move information between physicians, technicians, and neurologists • Store information in one centralized location using a combination of code (Apex), pages (Visualforce), .NET, and HTML • Built a complete production system and moved processes onto in 4 months • Cost only 25 percent of what it would have cost to build using .NET or Java • Reduced test processing time from 3 days to 24 hours • Future plans include call center and QuickBooks integration CNS Response Industry: Pharmaceuticals Life Sciences Highlights: Multiple endpoints Portal integration Rapid integration cnsresponse .NET Integration Enables HealthcareTreatment Management App SQL Database .NET Technicians Portal Legacy
  39. 39. 41 CNS Response CNSResponse .NET Integrations
  40. 40. CHALLENGES SOLUTION RESULTS42 • Update self-described antiquated sales process • Improve visibility into customer data stored in disparate systems such as ACT! and Pivota • Improve manual spreadsheet-based forecasting process, which was time- consuming and inaccurate • Integrate critical manufacturing and order data locked in a business process management (BPM) system • Built applications to manage contracts and legal documents • Integrated CRM and BPM systems, giving remote sales users and management real-time views of each order’s manufacturing status • Integrated with on-premises IP telephony system; to place a call to a contact or lead, users simply click aWeb integration link to either Dial Phone or Dial Mobile with the company’s BPM systems • Integrated with Eloqua and Sant • Access to up-to-the-minute sales reports, job orders, and detailed customer status reports from any location • With integration across systems, users are more productive and can better manage lead follow-up and channel opportunities end to end • The integrated system improved collaboration and increased executive involvement on key deals FIOS Industry: High-Tech Software Services Highlights: eCommerce integration HR and finance integration Multiple endpoints Fios BPM Integration DeliversVisibility Company two Company one eCommerce app Legacy BPM Platform
  41. 41. 43 FIOS Fios Quote Management Process Integration
  42. 42. CHALLENGES SOLUTION RESULTS44 • Integrate the inquiry-generation process to boost student admissions • Needed to easily integrate with a PeopleSoft system to link marketing, inquiries, and enrollments • Lack of visibility into the process due to 11 separate locations • Reduce the time from when someone clicks on aWeb form and when Heald contacts him or her because it correlates directly with enrollment success • Provide visibility into real-time information • Deployed solution with integration to Microsoft Outlook and PeopleSoft • All up-front inquiry generation via vendors, direct mail, and theWeb site are integrated into Salesforce CRM; auto-response emails are then automatically delivered according to workflow rules • Bidirectional integration with PeopleSoft for student enrollment: users simply click a link in Salesforce CRM; mashups validate the information, which is then matriculated in PeopleSoft • Real-time and nightly synchronizations ensure information is updated in both systems • 100 percent visibility into the marketing and enrollment process drives understanding of the number of touch points needed to attract and enroll new students • Can now centrally and quickly confirm the effectiveness of marketing dollars at 11 campuses • Improved customer outreach and enrollment rates by accelerating inquiry response times Heald College Industry: Education Highlights: Lead capture integration Oracle Fusion BPEL Manager PeopleSoft Integration Speeds Student Enrollment Success healdcollecge PeopleSoft Oracle Fusion BPEL Process Manager
  43. 43. CHALLENGES SOLUTION RESULTS 45 IndigoVision Industry: High-Tech Software Services Highlights: Enhanced visibility Increased data quality • Eliminate duplicate data entry and manual processes • Give sales team visibility into data anywhere, anytime • Improve credit control • Link and Access Dimensions to harmonize data • Selected Cast Iron for integration to provide: – Real-time account updates between and Access Dimensions – Credit limit and payment terms – “Stop supply”status – Batch update of opportunities with sales order information • Eliminated custom code • Completed integration in 10 days • Increased sales and finance productivity by 25 percent • Improved user adoption • Improved data quality in • Automated updates for products, pricing, and shipping • Created one-stop reporting tool for sales indigovision Insurance Claims Integration Enables Cross-EnterpriseWorkflow Access Dimensions Approved through Cast Iron
  44. 44. CHALLENGES SOLUTION RESULTS46 • Create an exclusive system for the newly established Japan Post Service Company that integrates the systems of the three existing companies • Consolidate paper-based customer data and feedback from Japan Post’s branch offices at headquarters for systems development • Issue timely reports to all group companies • Comply with government regulations and compile a database of personal information usage agreements with customers • Built retail banking compliance and customer inquiry management applications on • Deployed rapidly, leveraging a rock- solid data center and security • The interface and tabs can be easily customized, even after deployment • Users can access the app from any of 24,000 offices • Management has real-time visibility into business processes using dashboards and reports • implementation has grown to 65,000 users • Obtained and confirmed personal information usage agreements with customers nationwide • Gained development productivity, flexibility, and the ability to change things easily • Plans to build cloud-computing applications to handle everything— except core systems and detailed analytics—for all corporate and regional offices Japan Post Network Industry: Financial Services Highlights: Enterprise mashups Increased visibility Massive data volumes Integration of Legacy Systems Powers Revolutionary Compliance App japanpost Legacy Insurance Legacy Banking Legacy Database
  45. 45. CHALLENGES SOLUTION RESULTS 47 Lenox Industry: Distribution Retail Highlights: 360º customer view Global integration • Meet multiple integration needs for globally distributed sales teams, including customer contact information and customer discount programs • Replace a current synchronization process that was manual, time- consuming, and error prone • Selected the Cast Iron Integration Appliance for its“no coding”approach • Integrated with an Oracle database to send customer contact and customer discount program information to • Eliminated custom code • Increased productivity of sales teams by eliminating time-consuming, manual data-entry process • Automatically share customer information across globally distributed teams • Improved accuracy of data provided to field sales lenox Oracle Customer Master Integration Eliminates Manual Process Oracle Database Approved through Cast Iron
  46. 46. CHALLENGES SOLUTION RESULTS48 • Needed a simple platform to integrate purchase requisitions and sales orders from SAP with • Provide visibility into customer software downloads for manufacturing • Automate support with streamlined processes for escalations on delays • Rejected custom code as unscalable • Deployed the Cast Iron Integration Appliance to provide out-of-the- box connectivity between SAP and • Avoided the need for middleware programming • Provided real-time integration between the following applications: – Purchase requisitions to SAP – Sales orders to SAP – Escalations to customers on release delays – Automatic download of new software builds • Delivered integration in 16 days • No coding needed to complete project • Costs were 10 times lower than those of the closest competitor • Standards-based, scalable platform Magma Design Automation Industry: High-Tech Hardware Highlights: Multiple endpoints Purchase requisition integration Rapid implementation magma SAP Integration Delivers Customer Master and Sales OrderVisibility SAP Macrovision Intraware Approved through Cast Iron
  47. 47. CHALLENGES SOLUTION RESULTS 49 Network Solutions Industry: High-Tech Software Services Highlights: Data warehouse integration Multiple endpoints • Deploy a new direct, consultative sales channel • Letsalesrepsretrievecustomerandlead intelligencedatatoimprovesalescalls • Provide assurance to the sales staff that deal closures, bookings, and commissions are valid and that sales are completed • Validate and synchronize order data from order management systems with • Load data from multiple sales and marketing channels into • Synchronize all lead activity in with the data warehouse • New sales staff of approximately 175 now has access to customer and prospect intelligence on leads and opportunities across all channels • Reduced the cycle time from deal closure to validation and booking by 80 percent Oracle ERP Integration Reduces Deal ClosureTime by 80 Percent networksolutions Teradata Oracle EBS Email Marketing Vendor Approved through Informatica
  48. 48. CHALLENGES SOLUTION RESULTS50 • Needed to automate the business process of converting opportunities in to orders in Microsoft Dynamics Navision (NAV) • Synchronize account and shipping information in both systems • Orders are delivered to Microsoft Dynamics NAV • Synchronized order management system and CRM solution • is now integrated into key business processes • Data is accurate and thus trusted in both systems Pac-Van Industry: Manufacturing Highlights: Dynamics integration Quote-to-order integration pac-van Microsoft Integration Delivers End-to-End Order Management Process Microsoft Dynamics Navision Approved through Informatica
  49. 49. CHALLENGES SOLUTION RESULTS 51 qualcomm Portal Integration Drives Customer Service Success Qualcomm Industry: Communications Media Highlights: Enhanced enterprise visibility Multiple endpoints • Quickly roll out a new CRM solution for greater user adoption and data unity • Choose a replacement solution that would integrate seamlessly with systems and processes across multiple business groups • Deployedto55initialusersin23days • Replaced two large on-premises CRM systems, extending the deployment to 600+ users • Fuel call center operations with the Service Cloud’s case assignment, escalation, and auto-response email capabilities • Deliver anywhere, anytime access via sales reps’wireless devices • Developed a custom self-service portal with the API • Provide dedicated 24/7 support with Premier Support • Enhanced the solution with the Sales KPI Dashboard, iLinc,, and Adoption Dashboards from the AppExchange • Saved an estimated $100,000 in hardware costs to upgrade the existing, out-of-date on-premises solutions • Reduced support staff by 60 percent • Increased user adoption to 80+ percent from 30–40 percent • Ability to track hundreds of additional customer attributes • Deploy changes in minutes, hours, or days compared to 10–12 weeks for the previous on-premises CRM system, with no system downtime External Portal Customer Web Site Company two Company one
  50. 50. CHALLENGES SOLUTION RESULTS52 RJF International Corporation Industry: Manufacturing Highlights: AS400 integration Integrated pipeline visibility • Migrate customer accounts from Reed Construction to • Integrate customer leads from Infor ERP System21 to • A lack of customer data was resulting in lost sales • Custom code wasn’t scalable • Selected the Cast Iron Integration Appliance • Migrated and integrated customer accounts from Reed CRM and sample orders from Infor ERP System21 (DB2/ AS400) to • Eliminated custom code • Completed integration in 10 days • Increased visibility into the sales pipeline for management • Improved efficiencies • Customer service automatically sends sample orders as leads • Sales obtains lead notifications earlier RJFInternational ERP Sales Order Integration Creates PipelineVisibility Infor ERP Reed CRM Legacy Systems Approved through Cast Iron
  51. 51. 53 RJF International RJFInternational Sample Process Integration Order Detail
  52. 52. CHALLENGES SOLUTION RESULTS54 Siemens Industry:: Manufacturing Highlights: Multi-instance SAP integration NetWeaver integration Rapid implementation • Customer master data and logistics data were locked in more than 20 SAP instances • Limited insight into customer interactions • Selected SAP’s process and Integration Platform Business Connector to orchestrate cross-functional processes spanning SAP and • Prefabricated integration process content complementing the Business Connector Platform provides high cost efficiency and fast time to value • Global rollout to 2,700+ subscribers • Integrating one global instance into multiple SAP instances (different releases) • Automated the event-driven customer management process • Improved customer segmentation and management reporting • Enhanced business visibility into customer interactions helps manage the entire customer experience siemens 20 SAP Instances Integrated to Create a 360-Degree CustomerView SAP SAP SAP SAP Approved through On Demand Business Group SAP NetWeaver SAP
  53. 53. CHALLENGES SOLUTION RESULTS 55 Stratus Technologies Industry: High-Tech Hardware Highlights: Integrated forecast Rapid global implementation Real-time integration • Fix broken business processes, including inaccurate sales forecasting • Measure marketing and other business expenses against actual sales • Align global forecasting, lead management, and operational spend • Integrate disparate sales and operations data silos globally • Replace failed and expensive CRM investments in Siebel and an on- premises, homegrown system • Implemented bidirectional integration to Oracle using • Replaced previous Siebel solution with for 170 users • Integrated sales information with marketing campaigns, supply chain, manufacturing, contracts, and accounting applications • Completed implementation in 7 weeks, including integration with Oracle financials, six languages, and 13 currencies • Accelerated lead conversion from weeks or months to as little as 1 day • Integrated dashboards synchronize sales information with campaigns, supply chain, manufacturing, contracts, and accounting • Achieved high user adoption almost immediately—up to 90 percent of the sales teams access at least once per week StratusTechnologies Oracle Integration Delivers Global Forecast and 90 Percent Adoption Oracle EBS
  54. 54. CHALLENGES SOLUTION RESULTS56 • Manual data entry by business users on disparate ERP systems was time- consuming and error-prone • A lack of real-time visibility into invoices delayed A/R collections • Needed project and study info from to drive accurate revenue forecasts • Selected Cast Iron to integrate Costpoint and for customer and invoice visibility • Project and work performed information is exchanged between and accounting applications • Now able to access exchange rates from multiple systems • Eliminated custom code and manual processes • Completed project in 17 days • Automating the A/R business process saved $120,000 per year • Eliminating manual date entry saved $200,000 per year • Reduced DSO (days sales outstanding) by 10 days to 48 days Synarc Industry: Pharmaceticals Life Sciences Highlights: 360º view of customers Rapid implementation synarc Customer Master, A/R, Billing Invoices, Project, Resource Integration Deltek Project Management Forecasting App Approved through Cast Iron
  55. 55. 57 Synarc Synarc Product Integrations Order Integration
  56. 56. CHALLENGES SOLUTION RESULTS58 • Siloed customer master data locked in multiple applications and databases • Limited visibility into global sales pipeline • Disconnected customer-centric processes across regions (the Americas, APAC, EMEA) • Need for a more sophisticated demand- planning process • Selected NetWeaver, SAP’s process and integration platform, to orchestrate cross-functional processes spanning SAP and • Prefabricated Integration Process Content (i:services) complements the NetWeaver platform to accelerate time to value • Uses SAP BusinessWarehouse (BW) for advanced analytics • Transformed a product-centric business design into a customer-centric one • Global rollout to 223 users • Accelerated and streamlined quote and sales order management process • Near-real-time global forecast and production-planning sync process • Enhanced business visibility into all customer interactionsTecan Industry: Pharmaceuticals Life Sciences Highlights: Integrated global forecast NetWeaver integration tecan SAP Integration Enables Orders Demand Planning Processes SAP SAP BW SAP NetWeaver Approved through On Demand Business Group
  57. 57. CHALLENGES SOLUTION RESULTS 59 TIBCO Software Inc. Industry: High-Tech Software Services Highlights: Multiple endpoints SOA strategy • Multiple silos of customer information in sales, finance, and marketing resulted in a fragmented view of the customer • Existing systems included Cognos, Oracle, and • Incomplete, overlapping, and incorrect data as a result of a distributed data stewardship model • Senior management wanted real-time visibility into core sales metrics in • Used the existing enterprise service bus (ESB), formed byTIBCO BusinessWorks and EMS • Connected Oracle,, and Cognos to ESB using adapter technology • Developed automated process on top of ESB to aggregate and cleanse data and synchronize it with other systems • TIBCO now has real-time dashboards with clean data • Real-time visibility into deals improves accurate decision-making and effective action • Quick implementation of changes in business requirements tibco Endpoint Integration ProvidesVisibility Across SOA Environment Oracle ERPMarketing Team Data Cleansing Engine Internal Load Call Marketing Staging DB Data Cleansing API Palette Data Warehouse/ Customer Master Index Mapping TIBCO Integration Appliance (BusinessWorks) TIBCO TIBCO TIBCO TIBCO TIBCO Salesforce API palette
  58. 58. 61 Data Layer Integration (Replication) datalayerintegration
  59. 59. CHALLENGES SOLUTION RESULTS62 Adesa • Provide a unified customer view of data in the data warehouse to customer service reps • Required deployment with minimal IT support • Manage ongoing maintenance without using developer resources • Eliminate costly, duplicate records while increasing customer visibility and accuracy • Selected Scribe Insight and the Scribe Adapter for Salesforce • Displayed and consolidated customer profile data in for better customer service and executive reporting • Improved customer satisfaction by giving customer service reps access to customer data in a single system • Reduced support costs while providing customers with a more efficient call center infrastructure and process • Improved data integrity across the customer master Adesa Industry: Business Services Highlights: Rapid integration Service process automation Integrated Support Process Improves Customer Satisfaction Oracle DW Approved through Scribe
  60. 60. CHALLENGES SOLUTION RESULTS 63 Integration Powers Custom Real Estate Listings Warranties App americanhomeshield American Home Shield Industry: Financial Services Highlights: Enterprise visibility High-volume integration • Integrated the unique sales process of the leading U.S. home warranty company, with 1+ million homeowners • Create a better way to track key listings and warranty information • Offer anytime, anywhere data access for the geographically dispersed organization • Ensure ease of use, an intuitiveWeb- based interface, and offline capability • Built custom applications to track the complex relationship between real estate agents, warranties, and end customers • Executives can track listings and closings on a month-by-month and year-over-year basis for accounts and for individual agents within those accounts • Bidirectional integration with legacy customer support and ERP systems • Leveraged applications from the AppExchange for a 360-degree view of staff • Chose because its cloud- computing model allowed for deployment with minimal IT resources • Provide real-time visibility into key market metrics by integrating between 250,000 and 500,000 records • Keep adoption at 100 percent with an innovative incentive program • Now manage promotional budgets with greater accuracy Custom Oracle ERP Reporting Datamart Approved through Pervasive
  61. 61. CHALLENGES SOLUTION RESULTS64 • Replace legacy, custom CRM solution and migrate to • Improvedataintegrationprocess withouttheneedforcostlyspecialists • Efficient allocation of key personnel to improve the focus on strategic activities vs. tactical ones (such as integration) • Selected the Cast Iron Integration Appliance for configuration-driven integration between a data warehouse and • Integration development aligned with SOX-driven process • Integrate data on 100,000+ customer accounts via 10 nightly batch (500,000 rows) and 2 real-time activities (quote and order details) • Retired legacy CRM solution and replaced custom data integration services • Launched nearly 400 seats on in phases over a 6-month period • Reduced dependencies on specialist skills, focusing on development by systems analysts • Provide support for geographically distributed teams via the Cast IronWeb Console AmericsourceBergen Industry: Pharmaceuticals Life Sciences Highlights: Data warehouse integration High-volume integration Amerisourcebergen Legacy Integration Automates SOX-Driven Quote Order Processes Data Warehouse Approved through Cast Iron
  62. 62. CHALLENGES SOLUTION RESULTS 65 • Reduce the need for manual entry and increase application usability • Improve enterprise data integrity and reporting • Increase sales pipeline visibility • Provide better resource allocation • Align sales and marketing • Consolidate different views of the customers produced by multiple applications across different systems • Selected webMethods middleware • Deployed the solution to 800 users in more than 20 countries • Integration covered 40,000 accounts and 30,000 products • Customer and product data are pulled from SAP; SAP remains the account and product master • Data includes hierarchies and attributes • accounts are augmented with SAP sales history • Strong adoption produces worldwide alignment and collaboration • Increased sales and marketing communication result in higher revenue • Unprecedented visibility into the sales pipeline • Standardized views of accounts and products across the company • Reporting and analytics by enterprise data attributes • Support for timely business decisions Analog Devices Industry: High-Tech Hardware Highlights: Account and product master Demand chain alignment Integrated pipeline visibility Analogdevices SAP Integration Delivers Better PipelineVisibility for Manufacturing Firm SAP
  63. 63. CHALLENGES SOLUTION RESULTS66 • Inconsistent processes and data across multiple business units • Needed a common platform to unify 21 different databases • Maintaining multiple databases (legacy CRM systems) was expensive • Valuable company data was located in several static, disparate systems • Limited visibility into the sales pipeline for each business unit • Deployed a centralized ESB strategy with SOA-based middleware • Consolidated data from four disparate business units into • Implemented four projects in parallel: SAP, SAP Business Information Warehouse (BW), price optimization software, and • Deployed the integrated solution to 1,100 current users, including 900 new users • Achieved high user adoption of sales force automation solution • Improved lead and opportunity management • Configured data model to meet integration and visibility requirementsAshland Industry: Energy Chemicals Highlights: Business warehouse integration Enterprise Service Bus Material master integration Ashland SAP Integration Enables Custom Sample Management App SAP SAP BWPricing Optimization Software Approved through Bluewolf ESB
  64. 64. CHALLENGES SOLUTION RESULTS 67 • Wanted deep integration with a JD Edwards back-office system, including visibility into critical order data • Needed customer master integration • Wanted to expose invoice data to sales teams for more effective account management • Selected the Cast Iron Integration Appliance for a simple,“no coding” approach • Simplicity of integration was a major factor in the company’s choice of the appliance over Microsoft CRM • Achieved bidirectional integration with JD Edwards, updating accounts and contacts to JD Edwards and extracting sales orders and invoice data from JD Edwards • Eliminated custom code • Delivered the complex integration in 25 days • Synchronized customer data in multiple systems • Account reps can now close prospects more effectively Awana Awana Industry: Education Highlights: Accounts and contacts integration Orders and invoice integration Rapid implementation JD Edwards Integration Delivers Invoice and Sales OrderVisibility SAP Approved through Cast Iron
  65. 65. CHALLENGES SOLUTION RESULTS68 • Continue to provide Salesforce CRM partner management as a value-added service to independent retail window and door stores • Needed to perform complex outer joins on data to gain insight into the cost of lead sources, the number of leads that became opportunities, and the number of leads that closed • Replicated data and data model in near real time • In 1 hour, had live data in a local SQL database and had developed the required outer joins and reports • Gained intelligence on lead channels • Created a fully automated set-and- forget solution that operates on a predefined schedule and requires no ongoing staff or maintenance A.W. Hastings Industry: Manufacturing Highlights: Enhanced visibility Rapid integration A.W.Hastings SQL Server Integration Results in Intelligent B2B Reporting Microsoft SQL Server Approved through Informatica
  66. 66. CHALLENGES SOLUTION RESULTS 69 • Automate the bidirectional integration of prospect registrations from an SQL registrationWeb site to • Wanted a flexible, prebuilt connector to • Needed a solution that was configuration-based so staff could build bidirectional integrations • Needed visibility into the status of registered users during the sales cycle and the ability to keep the registration Web site and synchronized • Concernedaboutthehighcostsof buildingandmaintainingintegration solutionsassociatedwithtraditional integrationmethodologies • Selected Boomi AtomSphere for cloud integration • Automated the synchronization of the registrationWeb site with • Implemented the solution without programming • Connected the registrationWeb site to in 7 days • Completed bidirectional synchronization of thousands of existing registrants in addition to synching newly entered ones • Constructed a reporting tool to check the status of synched records • Built user record validations that required lookups and logic against multiple objects, including Campaigns, Contacts, Leads, and Accounts Bersin and Associates Industry: Business Services Highlights: Bidirectional integration Rapid implementation bersinandassociates Web Site Integration Automates Registration Process Custom MySQL Registration DB Customer Web Site Approved through Boomi
  67. 67. CHALLENGES SOLUTION RESULTS70 • Enable customer service reps to place orders into Microsoft Dynamics GP from • Valuable customer data was located in disparate systems and didn’t match when cross-referenced • Needed better visibility into orders and the sales pipeline to better manage cash and investment decisions • Created one-way link to Microsoft Dynamics GP from for direct order entry • Enabled non-programmers to create integration with a visual mapping tool • Reduced implementation and maintenance costs with out-of-the-box application adapters • Integration between and Microsoft Dynamics GP boosted productivity and reduced costs • Easy and powerful data-mapping capabilities for non-programmers • Reduced maintenance costs Microsoft Dynamics GP Integration Automates Order Entry boundlessnetworks Boundless Network Industry: Business Services Highlights: Higher data quality Integrated order management Integrated sales pipeline Microsoft Dynamics GP Approved through Scribe
  68. 68. CHALLENGES SOLUTION RESULTS 71 • Wanted an integrated opportunity-to- order processing system in its in-store Home Depot kiosks • Effectively manage a partner-based sales process • Loop in the appropriate internal salesperson at the right time • Integrate opportunity data in with order data in the Oracle 11i processing system • Selected the Bluewolf Integrator solution • Integrated and Oracle 11i to streamline front- and back-office processes • Built an enterprise-ready solution exclusively for • Implemented and managed an automated customer sales process with a strategic channel partner • Streamlined overall communication between dealers and installers • Reduced customer service personnel and infrastructure, saving approximately $40,000 annually BP Solar Industry: Energy Chemicals Highlights: Integrated in-store kiosks Reduced service costs Oracle Integration Automates Opportunity-to-Order Process BPSolar Oracle 11i Approved through Bluewolf
  69. 69. CHALLENGES SOLUTION RESULTS72 • Needed visibility into accounts at different hierarchical account levels for advanced reporting • Automate account assignments within after territory realignments • Integrate account and opportunity data in with an Oracle 8i sales and marketing database • Selected Bluewolf integration solutions for o Bluewolf Replicator integrates key account data with Business Objects to deliver advanced reporting o Bluewolf Integrator automatically updates sales teams on all necessary account information when territories are realigned • Together, the products update critical account and opportunity data between and Oracle • Improved visibility into accounts on a micro, parent, and global level • Automated territory updates eliminate the need for direct resources to manage this process • Unlocking data in the Oracle database made information more accessible within the organization Bracco Industry: Health Life Sciences Highlights: Automated territory alignment Enterprise visibility Bracco Oracle Integration Delivers Complex Customer Master and Reporting Oracle 8i Sales and Marketing
  70. 70. CHALLENGES SOLUTION RESULTS 73 • Reduce IT spend (50+ percent of budget was spent on custom integrations) • Address inconsistency in business data caused by data fragmentation across the enterprise • Migrate 300+ salespeople worldwide from a homegrown sales force automation system to • Synchronizeinternaloperational,HR,and • Leverage data for operational and financial reporting and analysis • Wantedtouseadrag-and-drop approachversuscodingfromscratch • Standardized on Informatica PowerCenter to integrate operational and analytical systems – PowerCenter is the same integration platform embedded in the company’s two core applications: Oracle and i2 • Realized a 10 percent improvement in productivity – Completed development, QA, and production rollout in only 8 weeks using two resources – Delivered 50 interfaces between and the data warehouse in 2 months • Improved confidence in data integrity through enterprise data management – Achievedconsistentreferencedata • Increased performance by 300+ percent – Loaded more than 200,000 records nightly from and the data warehouse Brocade Industry: High-Tech Hardware Highlights: Customer hub integration Data warehouse integration Multiple endpoints Integrated Hub Boosts Productivity, Environment, and Quality Data brocade Manufacturing Data Systems i2 Demand Planning Costing Application Multiple Homegrown Apps Oracle 11i ERP Remedy Support Multidimensional Revenue Forecasting Data Warehouse Approved through Informatica
  71. 71. CHALLENGES SOLUTION RESULTS74 • Decrease lead response time • Access current customer account information as well as historical data in • Integrate with a proprietary application • Identify cost- and resource-sensitive solutions • Selected Scribe Insight, the Scribe Adapter for Salesforce • Streamlined the lead-to-opportunity process; salespeople can now follow up on leads in real time • Campus Fundraiser reps can now contact the lead while still on theWeb site, maximizing potential sales • Better tracking of the sale throughout the sales process • Facilitates contact with motivated buyers and provides a more personalized customer experience • Provides support for pursuing renewal business; historical data makes more personalized calls possible Campus Fundraiser Industry: Financial Services Highlights: Higher data quality Real-time lead integration campusfundraiser Legacy Integration Streamlines Lead-to-Opportunity Process Proprietary Database Approved through Scribe
  72. 72. CHALLENGES SOLUTION RESULTS 75 • Migrate 7.5 million ASCII customer records into • Ongoing ASCII integration required updating and consolidation of“child” records in CRM system while providing IDs back to the original system • Run the solution on existing AIX hardware • Address unreliable network availability • Provide a platform for a future integration project: taking messages off WebSphere MQ and converting them to emails • Selected the Pervasive Data Integrator for a fast migration and integration solution • Solution delivered information needed to drive banking opportunities • Handled interruption of Internet connections • Made it possible to integrate with without system monitoring for restarts or administration • Completed the project in 5 days, from project scope to implementation • Fast, highly accurate migration of ASCII fixed records and ongoing integration • Achieved throughput of 90,000 records per hour • is now an integral part of the bank’s CRM activities • Solution is easily managed by internal IT staff • Plans to extend the platform for future integration projects Chevy Chase Bank Industry: Financial Services Highlights: High-volume data integration Rapid integration chevychasebank Legacy Integration of 7.5+ Million Records from Multiple AIX Endpoints 7.5 Million ASCII Fixed Files on AIX (Oracle, DB2, MSQL) Approved through Pervasive
  73. 73. CHALLENGES SOLUTION RESULTS76 • Reduce dependency on the accounting department • Give customer service reps direct access to the most current customer information • Create a responsive and reliable integration between and the Epicor ERP systems • Benefit from advanced features • Reporting now available in an automated solution • Robust, cost-effective option tailored to customers’needs and budget • Sales self-sufficiency has led to higher productivity • Better, more complete data available to reps • Sales team has direct access to the most current order and customer information through Configuresoft Configuresoft Industry: High-Tech Software Services Highlights: Enhanced reporting Order integration Epicor ERP Integration Enables Sales and ServicesTeams Configuresoft Epicor ERP System Approved through Scribe
  74. 74. CHALLENGES SOLUTION RESULTS 77 • NeededWeb site integration with to improve the customerWeb experience and support customer-facing personnel • Wanted operational capabilities for internal support and sales staff, based on a 360-degree view of the customer • Development costs and operational considerations made it impossible to integrate theWeb site directly with • Selected Relational Junction to enable bidirectional replication of data between the Web site’s MySQL database and • Used as a data modeling tool and as an operational interface • Used PHP programming for the customer-facingWeb site, providing a vendor-neutral solution • Achieved a consistent view of data and the company Web site • Drastically reduced development time and complexity • Achieved 100 percent reliability and very high performance • Provided full integration with, without operational dependencies Crushpad Industry: Distribution Retail Highlights: Bidirectional integration Rapid implementation crushpad Web Site Integration Delivers Consistent User Experience MySQL Web Site Approved through Relational Junction
  75. 75. CHALLENGES SOLUTION RESULTS78 • Needed a better way to route and process leads and provide more comprehensive reporting on sales volumes and activities • The ability to integrate with the existing ERP system was essential • Wanted a centralized customer database with account histories to facilitate better communication between teams • Installed the Pervasive Data Integrator from the AppExchange, providing two- way integration between Salesforce CRM and a JD Edwards ERP system • Central repository of CRM information ensures accurate data is readily available and shared across the entire company • Dashboards provide fast access to real-time information on lead volumes, activities, and sales projections vs. actuals • Leads are processed in a timely manner and sent to the appropriate eps • Integration with JD Edwards enables daily data exchange between Salesforce CRM and ERP for better business planning • Better management of people and processes helps the company close more deals more quickly • Managers have greater visibility into field activities and pipeline progress • Applications enable ongoing management of solution support and extensions without additional IT staff Dermalogica Industry: Distribution Retail Highlights: Enhanced executive reporting JD Edwards integration dermalogica Legacy ERP Integration Streamlines Leads Management JD Edwards Approved through Pervasive
  76. 76. CHALLENGES SOLUTION RESULTS 79 • Outdated sales applications and platforms required custom coding and were expensive to maintain • The large volume of data was difficult to manage • Wanted timely and complex territory classification realignment • Chose Informatica PowerCenter • Decided to extend on proven integration success • Past projects included: – Data migration and decommissioning of two Siebel instances – B2B integration, with 15 accounts and trade vendors • The mainframe migration to UNIX resulted in IT spend reduction • Delivered seamless integration with a 7TB global data hub • Reduced trade ticket synchronization time with to: – 5 minutes/day (~3,000 tickets) – 13 minutes/month (~40,000 tickets) Deutsche Bank Industry: Financial Services Highlights: Data warehouse integration High data volumes Deutschebank Data IntegrationWith Global Hub Delivers Operational Efficiencies Sales Data Warehouse Global Data Hub Approved through Informatica
  77. 77. CHALLENGES SOLUTION RESULTS80 • Wanted a best-of-breed sales force automation (SFA) solution that would easily integrate with legacy systems and Oracle’s PeopleSoft ERP solution • Needed a tool to replace a spreadsheet- based system for managing equipment and support tickets for cinema customers • Wanted to automate the product shipping and distribution process as well as maintenance renewals • Support for multiple languages and currencies was important for offices across the globe • Replaced legacy CRM solution, including systems integration, in less than 5 months • The Informatica Integration Pack from the AppExchange provides integration with PeopleSoft ERP and other on- premises applications for improved business planning and process management • Dolby and partner Appirio leveraged the development power of to build a cloud- computing cinema asset application in 2 months • The solution integrates with Salesforce CRM’s call center for more effective case management and problem-solving • Integration with legacy systems ensures data integrity • Strong user adoption resulted from better data quality, tight integration, and the elimination of a time- consuming, paper-based process • Easy access to real-time data and advanced analytics provides increased business visibility and improved forecasting • In-depth management of cinema equipment enables more efficient deployment of technical resources and better customer service Dolby Industry: High-Tech Hardware Highlights: Multiple endpoints Rapid implementation PeopleSoft Integration Improves Sales Processes and Customer Service dolby Oracle MS SQL Server PeopleSoft Computer Packages eSolve Custom Apps Company two Company one Approved through Informatica
  78. 78. CHALLENGES SOLUTION RESULTS 81 • Integrate with an advertising data warehouse to streamline and improve the sales process • Needed complete synchronization of customer data • Provide for pipeline and forecast management • Required deeper insight into actual and planned advertising spend by account • Sought to keep abreast of competitive activity • Selected Bluewolf Integrator and Professional Implementation Services • Trained about 400 sales people on the new system • Deeper-level integrations are evolving from use of the system and from innovations within the Bluewolf Integrator product • Completed the integration in 5 months • Bluewolf Integrator is delivering deeper and more meaningful integrations than initially expected • Deliver a complete view of advertising relationships (from actual ad spend to planned future spend), without running custom reports • Improved employee productivity and insight into the company’s accounts and relationships with agencies and advertisers Integration Provides CompleteView of Advertising Pipeline Dow Jones Industry: Communications Media Highlights: Enterprise visibility Rapid implementation dowjones Advertising Data Warehouse Approved through Bluewolf
  79. 79. CHALLENGES SOLUTION RESULTS82 • Reduce cost to customize a legacy CRM system • Increase sales productivity and effectiveness in the field through easier access to information locked in back- office systems • Decrease costs associated with data exchange across business partners • Cleanse and migrate legacy Pivotal CRM data to the more flexible and customizable platform • Synchronize Microsoft Dynamics/ Great Plains data as part of a master data management (MDM) solution that provided back-office data every 30 minutes to • Implementation yielded 100 percent ROI from the migration of Pivotal CRM data alone • Completed in 9 days: 30 percent of the time estimated for a custom code approach and 40 percent of a 3-year TCO • Implementation of MDM across Great Plains and now available to drive partner data exchange Ellie Mae Industry: Financial Services Highlights: CRM-to-CRM Integration Mulitiple endpoints Elliemae Multiple Integrations Result in Quick ROI Pivotal CRM Microsoft Dynamics Approved through Informatica
  80. 80. CHALLENGES SOLUTION RESULTS 83 • Integrate customer information between and various internal systems to support real-time customer service and alerts • Sought to provide a business intelligence reporting platform based on a relational database • Wanted to calculate financials from data within • Sought to integrate customers, payables, and receivables with an Epicor financial system • Selected the Relational Junction solution • Used data replication for reporting data warehouses • Integrated with internal applications using SQL database technology • Integrated with the Epicor ERP system for financials • Up-to-date CRM data now provides timely information for effective business response • Achieved a consistent view of data in a reporting database • Realized development and maintenance savings using off-the- shelf software EnerNOC Industry: Energy Chemicals Highlights: Complex legacy back-office integration Enhanced visibility enernoc Integrated Energy Management System Improves Customer Service Energy Management Systems Approved through Relational Junction
  81. 81. CHALLENGES SOLUTION RESULTS84 • Wanted an affordable system to track and manage customer interactions in 50 countries • Needed integration with the company’s existing SAP system • Frustrated after implementing Siebel CRM software and trying to integrate it with SAP for 3 years • Selected after three-way product evaluation and 2-month trial • Implemented the solution in eight languages and integrated with SAP— all within 90 days • Deployed to 230 staff (including 13 Strategic Partner licenses), ensuring users worldwide have 24/7 access to customer information • Rapid implementation and integration • Customizations can be done in-house with the easy-to-use cloud- computing platform • Very high end-user adoption Esker Industry: High-Tech Hardware Highlights: Enterprise visibility Global integration esker SAP Integration Streamlines Customer Interactions in 50 Countries SAP
  82. 82. CHALLENGES SOLUTION RESULTS 85 • Provide wholesale reps with self-service access to back-end agency data by synchronizing it with • Supply contract and revenue information, agency visitation schedules, and master data information to help agents prep for meetings with independent agencies • Selected Informatica On Demand • Provide marketing reps near-real-time, self-service access to various agency data, including: – Contract counts and resulting revenue figures – Agency visit frequency – Notes and contact information • Synchronized back-end agency system with in 2 days • Consolidated notes in reduced lookups so contracts were processed faster Florida Family Insurance Industry: Financial Services Highlights: Master data management Rapid implementation Legacy Integration Delivers Critical Data to Customer-Facing Agents floridafamilyinsurance MS SQL Server Custom Agency System Approved through Informatica
  83. 83. CHALLENGES SOLUTION RESULTS86 • Standardize sales process worldwide • Wanted to combine six different properties under a single umbrella • Needed to integrate Salesforce CRM with the Oracle 11i database used by the finance department • Wanted to centralize forecasting across all properties • Deployed Bluewolf Integrator to integrate Salesforce CRM with the Oracle 11i back office • Created an automated process for opportunity-to-order management across disparate business systems • Standardized on a single, company- wide sales process • Improved and centralized forecasting across all properties • Implemented a complete solution for opportunity-to-order management • Synchronized opportunities with Oracle opportunities; Oracle orders now automatically update opportunities Fox Interactive Media Industry: Communications Media Highlights: Centralized forecasting Opportunity-to-order integration foxinteractivemedia Oracle ERP Integration Centralizes Enterprise-Wide Order Management Oracle 11i Approved through Bluewolf
  84. 84. CHALLENGES SOLUTION RESULTS 87 • Stored customer data in aWeb database, an on-premises database, and Salesforce CRM • Too inefficient and costly to manage data across three different systems • Process for integrating sales compensation data involved tens of thousands of transactions managed by Excel spreadsheets and transferred manually between systems • Selected Boomi AtomSphere to integrate XML File with via aWeb browser • partner Model Metrics built the integration on the Boomi Platform in less than 40 hours and also configured • The operations manager can easily manage and troubleshoot the integration processes in production from any global office location via a Web browser • Completed the implementation in 40 hours (vs. custom coding integration for $15,000) • Able to pinpoint and independently resolve errors within 2–4 hours instead of the previous 2 weeks costing tens of thousands of dollars and technical resources • Can now generate reports in 5 minutes that previously took 1 business day • Think strategy“Bossy”award winner 2009 GFT Industry: Business Services Highlights: Enhanced reporting Rapid implementation GFT XML File Integration Enables EnterpriseVisibility and Saves Money Database Approved through Boomi
  85. 85. CHALLENGES SOLUTION RESULTS88 • Meetuniquebusinessneeds—the companyprovidesaupairsfromforeign countriestoU.S.hostfamilies • Replace a homegrown system with, QuickBooks, and new, custom-coded portals • Implement new functionality over a 6-month period, using both systems during the rollout • A consistent view of customer data for complex reporting required by government audits • Replace existing QuickBooks integration because integration company had gone out of business • Selected the Relational Junction solution • Converted legacy data to through the Relational Junction warehouse, using Relational Junction ETL • Platform allowed host families, local area representatives, and international representatives to access and update data on custom-developed portals • Integrated with the legacy system during the rollout using both Relational Junction ETL and replication technologies • Provided two-way integration for the QuickBooks accounting system, where all credit card charges are performed • Completed the data migration in 2 months • Achieved on-site backup and accessibility of all data • Provideda1-yearmigrationoflegacy,living seamlesslyoutofbothsystems • Consistent view of data in a local database now accessible to thousands of remote customers and business partners • Updates from the portals automatically update data • Integration with QuickBooks is up and running successfully GoAupair Industry: Services Highlights: Customer master visibility Enhanced reporting goaupair QuickBooks Integration Improves Reporting for Custom Portals QuickBooks Portals (Host Families, Local Reps, Int’l Reps) Approved through Relational Junction
  86. 86. CHALLENGES SOLUTION RESULTS 89 • Automate the bidirectional synchronization of students and prospects from to a customized admissions database • Wanted a flexible, prebuilt connector to • Needed a customizable solution so internal staff could build various bi- directional integrations • Needed the flexibility to handle customize business process requirements • Was concerned about the high costs of building and maintaining integration solutions associated with traditional, costly integration methodologies • Selected Boomi AtomSphere • Student and prospect information from is now synchronized with the custom admissions database • Applications were integrated entirely from theWeb • Connected student and prospect information in and the custom admissions database in 3 days • Allstudentandprospectinformation enteredintosalesforce.comis automaticallyintegratedwiththe admissionsdatabase • Able to process thousands of records per day • AnticipatefutureROIduetoreduced timeandmoneyspentbuilding integrationstoadditionalsystems • Plans to integrate all student-related information between and the admissions database Green River College Industry: Education Highlights: Legacy integration Rapid implementation greenrivercollege Integration Enables Self-Service Admissions ProcessVia theWeb Admissions Database Approved through Boomi
  87. 87. CHALLENGES SOLUTION RESULTS90 • Wanted customer/product master synchronization between Microsoft Great Plains and • Convert incoming order information from vendors to opportunities • Send orders to direct-mail vendors • Convert opportunities into project accounting orders in Microsoft Great Plains • Eliminate the manual re-keying of data • Replace existing custom code that wasn’t scalable • Selected the Cast Iron Integration Appliance • Integrated the following apps across multiple systems: – and vendors, via Web services – and an SQL server- based legacy application • Phase II includes integration between and Microsoft Great Plains • Completed the first phase of the integration in 20 days • Achieved automated sales order processing across and Great Plains • Automation improved operating efficiencies with vendors Grizzard Industry: Services Highlights: Automated sales order processing Legacy integration Great Plains Integration Synchs Customers, Products, Order Processing grizzard Microsoft Great Plains Vendors Legacy Approved through Cast Iron
  88. 88. CHALLENGES SOLUTION RESULTS 91 • Integrate previous solution with a new SAP Business InformationWarehouse (BW) solution • Replicate SAP data to • Update customer container data from an Access database into • Manage and maintain the solution with the existing admin staff • Selected the Pervasive Business Integrators solution • Provided on-site fast-track training • Updated with account information stored in SAP, the system of record • Updated daily customer container information from the Access database • Plans to leverage the platform to enable future integration projects with SAP, including invoicing, A/R, shipping, annual operational planning, and integration with theVendavo pricing application • The integration implementation is more efficient than the previous batch solution • Easier to maintain existing integration points and add new points as necessary • Sales gets more relevant information, for better customer service • Existing admin staff can manage the solution • Solution met new requirements by sales without additional licensing costs Honeywell Industry: High-Tech Hardware Highlights: Account, pricing, and product integration Multiple endpoints honeywell SAP Integration Enables 360-DegreeView of the Customer SAP Access-Container Database Approved through Pervasive
  89. 89. CHALLENGES SOLUTION RESULTS92 • Contact customers faster to increase renewal rates • Support a virtual call center • Needed a flexible integration tool to handle unique needs • Required solutions that were cost and resource sensitive • Selected Scribe Insight, the Scribe Adapter for Salesforce • Streamlined renewal processing • Eliminated error-prone manual process • Solution was made available to telemarketers across the country, using to support a virtual call center • Improved timeliness and number of renewal calls by 20 percent; increased actual renewal rates by 15 percent • Saved more than $100,000 in manual labor costs • Reduced address and phone data errors from 25 percent to 8 percent • Simplified updates from Do Not Call list to ensure compliance • Supported telemarketers in up-selling additional services Intrep Industry: Services Highlights: “Do not call”integration Higher data quality intrep Legacy Integration Improves Customer Renewals by 15 Percent Oracle Database Data Cleansing Services Company two Company one Approved through Scribe
  90. 90. CHALLENGES SOLUTION RESULTS 93 • Compete with the beer order and delivery capabilities of larger rivals • Improve customer interactions by providing sales reps with key information from the Great Plains system while in the field • Required solutions that were cost and resource sensitive • Selected the Scribe Insight solution, including the Scribe Adapter for Salesforce and for Microsoft Dynamics/ Great Plains • Made it possible to enter orders via the Sales Cloud’s mobile functionality • Streamlined sales order processing to handle high order frequency and higher sales volume • Eliminated a manual, dual-entry process and introduced a new audit procedure • Expanded the sales volume and the reach of the sales team, without expanding in-house processing • Immediately eliminated 3–5 hours of processing per day • Improved accuracy and timeliness with mobile order confirmation • Created a competitive advantage by making superior customer service possible • Sales management can now use to track account activity, including sales • Marketing can tie activities directly to sales volume filters • Eliminated costly order-entry mistakes with new audit procedure Karl Strauss Brewing Company Industry: Distribution Retail Highlights: Microsoft integration Quote-to-order integration karlstrauss Great Plains Integration Enables Mobile Order Management Process Microsoft Great Plains Approved through Scribe
  91. 91. CHALLENGES SOLUTION RESULTS94 • Fully integrate with SAP back-office systems • Required rapid deployment to more than 1,800 users in 43 countries within 12 months • Used integrated SAP customer master data and transactional data such as orders, contracts, prospect tenders, and billing with using the platform • Solution included both bulk data migration and a traditional integration component • Synchronized account and equipment data between regional SAP instances and • Enabled bidirectional publishing of account data and unidirectional publishing of equipment updates • Pushed the pilot program live within 3 months • Plans include integrating aWeb-based, automated lead-management system • Winner of the Appy for“Best Customer Integration”KONE Industry: Manufacturing Highlights: Customer, order, and billing integration Global implementation kone SAP IntegrationWins“Appy Award”for Best Integration SAP SAP SAP Company two Company one Lead Management System
  92. 92. CHALLENGES SOLUTION RESULTS 95 • Needed a fast, easy, and affordable way of reporting the number of applicants and job performance data on its MonsterTRAK production system without heavy involvement from IT or outside contractors • Too much effort was spent getting data from Oracle, manipulating it in Excel, and manually emailing it to business users every day • Integrated back-end MonsterTRAK data with a custom application to provide fast, low-cost business intelligence and reporting • Leveraged back-end data within the flexible reporting environment to provide automated, self-service analytics and dashboards • Migrated off manual, legacy Oracle/ Excel workflow-based reporting to automated self-service reporting and custom dashboards in within 1 month • Repurposed 0.5 FTE with automated integration and user-defined KPIs, using a separate application within Oracle Integration Provides Automated, Self-Service Reporting Monster Industry: Services Highlights: Enhanced reporting Multiple endpoints monster QuickBooks Company two Company one Oracle Approved through Informatica
  93. 93. CHALLENGES SOLUTION RESULTS96 • Track fund-raising information from donors • Integrate multiple systems, including, PeopleSoft on DB2, and a fund-raising gifting application • The manual data-entry process was extremely error prone • The existing custom code was unscalable • Deployed the Cast Iron Integration Appliance, which provides a no-coding approach to integration • Implemented a multidirectional integration solution for the PeopleSoft donor process; for accounts, opportunities, and campaigns; and for SQL Server 2000 donor information • Completed integration in 25 days with the university’s internal team • Improved the tracking of fund-raising efforts and campaigns • Improved visibility into associated data Northeastern University Industry: Education Highlights: Multiple endpoints Rapid implementation PeopleSoft and Microsoft SQL Server Integration Speeds Fund Raising Northeasternuniversity Microsoft SQL Server PeopleSoft Approved through Cast Iron
  94. 94. CHALLENGES SOLUTION RESULTS 97 • Inflexible and poor functionality in a proprietary healthcare CRM system • Relied on email for sharing and reviewing customer information from fragmented databases • Lack of a common, central system for viewing customer information gave management minimal insight into sales performance • No integration between CRM and back- office systems and databases, including SAP • Deployed the Sales Cloud to 60 healthcare sales professionals in the U.K. • Customized the system with the builder to provide a single, comprehensive view of GPs, practice nurses, and other professionals • The API provided seamless integration with SAP and the organization’s healthcare databases • Provided complete implementation, customization, and integration • Delivered the solution in 3 months, without any up-front technology investment • Increased sales effectiveness and user productivity • Improved sales processes and insight into critical sales issues and pipeline • Enhanced efficiency of customer service Sanofi Pasteur MSD Industry: Health Life Sciences Highlights: Integrated customer master Integrated pipeline sanofipasteurmsd SAP Integration Boosts PipelineVisibility Customer Service SAP Custom Healthcare Databases
  95. 95. CHALLENGES SOLUTION RESULTS98 • Used SAP as the worldwide standard for order management and financials and for CRM • ERP to CRM processes were not harmonized • Had high demand for reporting key business performance • Needed visibility of orders, shipments, and invoices within • Had limited in-house developer support • Selected the Cast Iron solution for real- time, bidirectional integration between SAP and • Phased approach to success included: – Copying invoice and order status information from SAP to each opportunity – Creating and synchronizing product line item details from SAP to • Phase I delivered in 2 weeks • Phase II now in production • Greater visibility in • Rapid adoption by sales community Siemens Industry: Manufacturing Highlights: Bidirectional integration Order, invoices, and shipment integration siemens SAP Integration Drives Channel Sales Success Across 60 Countries Approved through Cast Iron Oracle 11i