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slideshare<br />TrafficStatistics, Switzerland vs. Worldwide<br Defining Social Media in Switzerland - 02/2010 update

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slideshareTrafficStatistics, Switzerland vs. WorldwideUnique visitors (estimated cookies) 40 K 15 MUnique visitors (users) 15 K 8.1 MReach 0.3% 0.5%Page views 160 K 50 MTotal visits 53 K 19 MAvg visits per visitor 3.5 2.3Avg time on site 5:20 5:30Householdincome0 – 46’200 CHF 37%46’201 – 77’900 CHF 22%77’901 – 93’600 CHF 14%93’601 – 113’900 CHF 14%113’901 – 150’000 CHF 13%150’000< 0%GenderMale 76%Female 24%EducationLess than HS diploma 28%High School 19%Some college 16%Bachelors degree 10%Graduate degree 28%Age0-17 0%18-24 0%25-34 15%35-44 40%45-54 27%55-64 17%65< 0%WHAT ABOUT SOCIAL MEDIA IN SWITZERLAND - Source: January 2010, Google Ad Planner

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