This program is a slightly expanded and updated version of a presentation given to Virginia beekeepers in April 2010. It covers basic terminology of pollination (cross-pollination, pollenizer, etc.), common fruit grown in the mid-Atlantic, basics of flower structure and varietal issues relating to pollination needs, honey bee (Apis mellifera) colony recommendations, and highlights non-Apis bees important for pollination. It also highlights fruit families and relationships to native flora, providing fruit for thought regarding pollination in the New World prior to introduction of honey bees. Research results regarding the role of non-Apis bees are summarized, along with buzz pollination, and land management suggestions to support pollinator populations.