We are hearing more and more about the internal struggles our clients face when implementing bigger service design projects. After the ‘honeymoon’ phase following an initial service design project, corporates tend to run into internal walls when implementing or scaling up. We love a challenge, so we started looking for tools, ideas and methods that we could add to our usual approach. Our talk will be about understanding why validated service innovations still can be left on a shelf to collect dust. And how to tackle these challenges.