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US Mobile Market in 2009<br />Fondation Telecom<br />@ l’Atelier BNP PARIBAS<br />Stephane DELBECQUE<br />July 7 2009<br />
Topics<br />1. &lt;Who I Am&gt;<br />2. &lt;US Mobile market&gt;<br />3. &lt;Mobile Trends in 2009&gt;<br />
1. &lt;WHO I AM&gt;<br />
Who I am<br />Father, <br />Mobile Guy,<br />Geek,<br />Networker,<br />Gamer, <br />Aspiring DJ, <br />Football (Soccer) ...
2006<br />BusinessDegree<br />Wireless Project Manager<br />MarketingProject Manager<br />Mobile ProductManager<br />BAC C...
2009<br />Mobile ProductManager<br />Move<br />Entrepreneur<br />2006<br />Life in SF<br />
What I’ve learnt so far<br />
&lt;/WHO I AM&gt;<br />
2. &lt;US MOBILE MARKET&gt;<br />
Shot: August 2007<br />
Carriers<br />CARRIER NAME<br />Subscribers<br />Revenue<br />Employees<br />Headquarters<br />Source: Wikipedia<br />
MVNOs<br />MVNO NAME<br />Subscribers<br />Revenue<br />Employees<br />Headquarters<br />+24 other MVNOs with less than 50...
Manufacturers / US market<br />MANUFACTURER<br />US share<br />Trend<br />Country<br />Source: Strategy Analytics, Q3 2008...
Manufacturers / US smartphones sales<br />MANUFACTURER<br />Model<br />Rank<br />Source: The NPD Group, Q1 2009<br />
Manufacturers / US smartphones Traffic<br />Source: AdMob, May 2009<br />
Exclusive deals and Mobile OS<br />CARRIER NAME<br />Handset Manufacturer<br />Mobile OS<br />USA<br />Source: Wikipedia<b...
&lt;/MOBILE US MARKET&gt;<br />
3. &lt;MOBILE TRENDS&gt;<br />
4 Mobile Trends<br />
Mobile and Social Networks<br />Shot: January 2007<br />
Location Based Services in early 2000s<br />
Location Based Services in 2009<br />
Location Based Services<br />Used for<br />In-app and Mobile web advertising<br />Content geo-tagging<br />E-couponing<br ...
Mobile Payment / Premium SMS<br />
Mobile Payment / Direct Mobile Billing<br />
Mobile Payment / Mobile Web payments<br />
Mobile Trends / NFC<br />
Mobile 4 Social Change<br />Developed countries<br />Developing countries<br />
Mobile 4 Social Change<br />1/6 Kenyans customers of M-PESA in 2 years.<br />
Mobile 4 Social Change<br />
&lt;/MOBILE TRENDS&gt;<br />
Questions?<br />
Thank you!<br />twitter.com/sdelbecque<br />facebook.com/sdelbecque<br />linkedin.com/in/sdelbecque<br />
Speakers<br />Trend<br />Speaker<br />Title<br />
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US Mobile Market and Mobile Trends in a nutshell

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Presentation to 50 selected Telecoms students.
Three topics covered:
1. Who I am (not the most interesting one).
2. US Mobile Market.
3. Mobile Trends in 2009.

Published in: Technology, Business
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US Mobile Market and Mobile Trends in a nutshell

  1. 1. US Mobile Market in 2009<br />Fondation Telecom<br />@ l’Atelier BNP PARIBAS<br />Stephane DELBECQUE<br />July 7 2009<br />
  2. 2. Topics<br />1. &lt;Who I Am&gt;<br />2. &lt;US Mobile market&gt;<br />3. &lt;Mobile Trends in 2009&gt;<br />
  3. 3. 1. &lt;WHO I AM&gt;<br />
  4. 4. Who I am<br />Father, <br />Mobile Guy,<br />Geek,<br />Networker,<br />Gamer, <br />Aspiring DJ, <br />Football (Soccer) fan & player,<br />Entrepreneur. <br />
  5. 5. 2006<br />BusinessDegree<br />Wireless Project Manager<br />MarketingProject Manager<br />Mobile ProductManager<br />BAC C<br />Militaryservice<br />1993<br />Life before SF<br />
  6. 6. 2009<br />Mobile ProductManager<br />Move<br />Entrepreneur<br />2006<br />Life in SF<br />
  7. 7. What I’ve learnt so far<br />
  8. 8. &lt;/WHO I AM&gt;<br />
  9. 9. 2. &lt;US MOBILE MARKET&gt;<br />
  10. 10. Shot: August 2007<br />
  11. 11. Carriers<br />CARRIER NAME<br />Subscribers<br />Revenue<br />Employees<br />Headquarters<br />Source: Wikipedia<br />
  12. 12. MVNOs<br />MVNO NAME<br />Subscribers<br />Revenue<br />Employees<br />Headquarters<br />+24 other MVNOs with less than 500k user each…<br />Source: Wikipedia<br />
  13. 13. Manufacturers / US market<br />MANUFACTURER<br />US share<br />Trend<br />Country<br />Source: Strategy Analytics, Q3 2008<br />
  14. 14. Manufacturers / US smartphones sales<br />MANUFACTURER<br />Model<br />Rank<br />Source: The NPD Group, Q1 2009<br />
  15. 15. Manufacturers / US smartphones Traffic<br />Source: AdMob, May 2009<br />
  16. 16. Exclusive deals and Mobile OS<br />CARRIER NAME<br />Handset Manufacturer<br />Mobile OS<br />USA<br />Source: Wikipedia<br />
  17. 17. &lt;/MOBILE US MARKET&gt;<br />
  18. 18. 3. &lt;MOBILE TRENDS&gt;<br />
  19. 19. 4 Mobile Trends<br />
  20. 20. Mobile and Social Networks<br />Shot: January 2007<br />
  21. 21. Location Based Services in early 2000s<br />
  22. 22. Location Based Services in 2009<br />
  23. 23. Location Based Services<br />Used for<br />In-app and Mobile web advertising<br />Content geo-tagging<br />E-couponing<br />Turn-by-turn navigation<br />Alerts<br />Social networks<br />Dating<br />And the list goes on<br />
  24. 24. Mobile Payment / Premium SMS<br />
  25. 25. Mobile Payment / Direct Mobile Billing<br />
  26. 26. Mobile Payment / Mobile Web payments<br />
  27. 27. Mobile Trends / NFC<br />
  28. 28. Mobile 4 Social Change<br />Developed countries<br />Developing countries<br />
  29. 29. Mobile 4 Social Change<br />1/6 Kenyans customers of M-PESA in 2 years.<br />
  30. 30. Mobile 4 Social Change<br />
  31. 31. &lt;/MOBILE TRENDS&gt;<br />
  32. 32. Questions?<br />
  33. 33. Thank you!<br />twitter.com/sdelbecque<br />facebook.com/sdelbecque<br />linkedin.com/in/sdelbecque<br />
  34. 34. Speakers<br />Trend<br />Speaker<br />Title<br />

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