4 - Start with people- unless you are a genius with an idea- a team and an attitude first- personal risk: are you willing / able to live for 1 year without salary?personal lifestyle: are you willing to work hard, to take decisions, to lead the way?- teams get funded ahead of ideas- 4 musketeers at playfish: a formula proven twice over- Qualities to seek:can you work together, can you trust each other, are you complementary?
blue ocean scalingCreate Eliminatea new
utility distribution costsFun from playing with friends Design for viral distributionReduce Raisedevelopment costs monetization ceilingRelease early, run as service Micro-transactions & advertising 15
“No battle plan ever survives
contact with the ennemy” – von Moltke Build don’t planForecasts are usually (dramatically) wrongKeep your plan shortPrototyping is key to test your ideasTimebox your developmentHelp us visualise / experience your solution Planning: www.sequoiacap.com/ideas Building: must be able to hand prototype over to a test user 18
When traction, think BIG, think
FASTEnsure cash is not a limiting factorGo global early – new growth modelHire the very best people you can affordCreate constant feedback loopsChange the world 19