Social Media in Government and Politics

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Bill Burton's discussion of how new media and data streams are shifting the public sector.

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Social Media in Government and Politics

  1. 1. Social Media In Government and Politics William A. Burton Professional Systems, Inc. November 7, 2009
  2. 2. <ul><li>Agenda </li></ul><ul><li>Government 2.0 </li></ul><ul><li>Key Uses and Applications for Government 2.0 </li></ul><ul><li>Political Applications for Social Media </li></ul><ul><li>Q & R </li></ul>
  3. 3. Government 2.0? Government 2.0 is neologism for attempts to apply the social networking and integration advantages of Web 2.0 to the practice of government.
  4. 4. <ul><li>Practical Applications for Social Media </li></ul><ul><li>Connecting with Community and Constituents </li></ul><ul><li>Mobilization of Municipalities </li></ul><ul><li>Emergency Notification / Public Safety </li></ul><ul><li>RFP Distribution / Employment Search </li></ul>
  5. 6. Connect with Important Demographics Within its first few weeks, Billings' personal Facebook page gathered more than 500 fans, Watterson said. Friday evening it was up to 1,241. - Kahrin Deines The Billings Gazette &quot;I decided to become friends with the city because I've lived here the majority of my life,&quot; wrote Brooklyn Porter, 14, in a Facebook message. &quot;Also, because I think it's great, not too big and not too small!“
  6. 7. <ul><li>Mobilization of Municipalities </li></ul><ul><li>Problem : Smaller Municipalities have limited budgets and resources </li></ul><ul><li>Most Municipalities have Common Issues and Challenges </li></ul><ul><li>Individually Cannot Compete with Powerful Lobbyist </li></ul><ul><li>Collectively creates a powerful force at State and Federal Level </li></ul><ul><li>Stay updated with policy issues that impact </li></ul>
  7. 8. <ul><li>Emergency Notification / Public Safety </li></ul><ul><li>Community alert of impeding security or safety concerns </li></ul><ul><li>Get Feedback From Community on Criminal or Safety Concerns </li></ul><ul><li>Provides for Alternative and Flexible Communication for crime prevention and reporting. </li></ul><ul><ul><li>DC Used Social Media to Get 530 Criminals to Surrender </li></ul></ul>
  8. 9. RFP Distribution and Job Search LinkedIn 50 Million Professionals Use Linkedin Targeted Search for Desired Skills and Resources Research Expanded Distribution Improved Quality of Respondents Targeted Audience Increased Competitive Bidding = Better Pricing
  9. 10. Social Media In Politics
  10. 14. Questions & Answers

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