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LinkedIn Event Singapore Presentation

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Presentation from Singapore event "How Agency Recruiters Gain a Competitive Edge with LinkedIn"

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LinkedIn Event Singapore Presentation

  1. 1. Recruiting to WinSingapore – July 20th, 2012 Recruiting Solutions
  2. 2. Agenda Scott Johnstone Introduction LinkedIn Corporate Solutions sjohnstone@linkedin.com LinkedIn’s Mission LinkedIn | Internet | Singapore Connections: 389 LinkedIn products  Tips for using LinkedIn.com Adam Gregory  LinkedIn’s recruiting solutions LinkedIn Corporate Solutions agregory@linkedin.com Questions LinkedIn | Internet | Sydney, Australia Connections: 530 Recruiting Solutions 2
  3. 3. TalentRecruiting Solutions
  4. 4. Our MissionConnect the world’s professionals to make them more productive and successful Recruiting Solutions
  5. 5. LinkedIn connects talent with opportunity at massivescale + Recruiting Solutions
  6. 6. Transforming the Way the World WorksRecruiting Solutions
  7. 7. The value we bring to our members Identity Insights Everywhere Connect, find and Be great at what We work where our be found you do members work Recruiting Solutions
  8. 8. 170,000,000+ MEMBERS WORLDWIDERecruiting Solutions
  9. 9. Huge local opportunity in members840,000M+ 1 LinkedIn Members 2 1.4M+ Singapore professionals 3 5.1M+ Singapore Population 1 LinkedIn members as of June 2012 | 2 Source: Ministry of National Development | 3 Source: Wikipedia Recruiting Solutions
  10. 10. So where are you looking for talent?Recruiting Solutions 10
  11. 11. Are you reaching passive the 82%? How would you classify your current job search status? Very Active Super Passive 8% Semi-Active 22% 10% Tiptoer 16% 60% Explorer Passive 44% Recruiting Solutions Source: September 2010 survey of US-based professionals by LinkedIn and the Adler Group, n=5525. Chart shows responses of 4,543 participants who were fully-employed at the time.
  12. 12. What about the Only 18%... other 82%?Recruiting Solutions Source: LinkedIn AU online survey, n = 1,035; fielded Dec. 16 - 23, 2010
  13. 13. So where are you looking for talent?Recruiting Solutions 13
  14. 14. Recruiting SolutionsLinkedIn.com Recruiting Solutions v
  15. 15. 1. It all starts with your profile. “Brendan was the staffing manager for Microsoft Research. He did a fantastic job of recruiting top technical talent for us…” Dan Ling, Corporate VP, Microsoft Research “Brendan hired me at LinkedIn. It was a tough decision to leave my former company, but Brendan really made the case.” Sarah James, Director of Sales, LinkedIn Recruiting Solutions 15
  16. 16. 2. Leverage your recruiters’ profiles too Summary I would love to help you be a part of our team in making LinkedIn THE social networking site for professionals. LinkedIn is a company that is changing people’s lives around the world. We are at a point in our growth where your input will help shape our future. Please contact me if you’re interested in working for a great pre-IPO, hyper-growth company (xuan@linkedin.com). Recruiting Solutions 16
  17. 17. 3. Utilize Groups Groups Join many Participate in a few 1Million + Run one Eng & Tech Mining Design Pro’s & Oil Recruiting Solutions 17
  18. 18. 4. Download the Outlook SocialConnector Recruiting Solutions 18
  19. 19. 5. Create a poll Recruiting Solutions 19
  20. 20. 6. Update your status – personal AND company Recruiting Solutions 20
  21. 21. 7. Follow companies Recruiting Solutions 21
  22. 22. 8. Get LinkedIn Today (and every day) Recruiting Solutions 22
  23. 23. 9. Apply with LinkedIn Recruiting Solutions
  24. 24. 10. Build credibility via the Products & Servicestab of your Company Page Shows Viewers People in the Their Network who Recommend You Quick and Easy for Clients/Candidates to Recommend You Recruiting Solutions 24
  25. 25. LinkedIn Recruiting Solutions LinkedIn Recruiter LinkedIn Jobs Network Find the world’s best passive talent Let your jobs do your sourcing for you Work With Us LinkedIn Career Pages Recruitment Media Own the ad space Create a home on LinkedIn to build Share your message to the on your employees’ profiles your employment brand right, targeted audience Recruiting Solutions 25
  26. 26. Recruiting SolutionsJobs Network Recruiting Solutions v
  27. 27. The LinkedIn Network: Your nextplacements are here 4M+ 60% - 80% 170M+ Members passive Members added per candidates month Recruiting Solutions
  28. 28. The New Paradigm in Online Jobs: Source at Scale The old way: Traditional Boards LinkedIn Jobs Network  Active candidates only  Passive & active candidates  Post and pray  Automatic targeting in context Low quality High quality Time intensive Time savings Recruiting Solutions 28
  29. 29. Sourcing begins the moment you post xyzCo, San Francisco, CA  Start sourcing in seconds with a list of high potential profile matches  LinkedIn suggests up to 50 relevant candidates each time you post Recruiting Solutions 29
  30. 30. Forwarding and sharing sends your jobs viral LinkedIn Network Update Audrey Wilkerson posted a job Product & Partner Engineer - Performance Engineer xyzCo - IN xyzCo Twitter @linkedinjobsProduct & Partner Engineer - Performance Engineer xyzCo – IN #in #jobs http://lnkd.in/V8bttu Facebook Audrey Wilkerson We’re hiring! Product & Partner Engineer - Performance Engineer xyzCo – IN http://lnkd.in/V8bttu Each job is shared an average of 11 times Recruiting Solutions 30
  31. 31. Leverage groups as specialized talent pools xyzCo Recruiting Solutions 31
  32. 32. Personalized jobs delivered to member home page Jobs You May Be Interested In beta Eric Robertson Account Executive, ACME systems Account Executive x San Francisco Bay Area | Software xyzCo – Sunnyvale, CA Sr. Account Executive x Amazon.com – Seattle, WA Jobs You May Be Interested In beta Sales Manager Product Marekting Account Executive x x xyzCo – Sunnyvale, CA – ManagerNetApp San Jose, CA NetApp– Sunnyvale, CA Product Marketing Manager Sr. Account Executive Amazon.com – Seattle, WA x Amazon.com – Seattle, WA See more » Sales Manager Senior Product x NetApp – San Jose, CA Manager NetApp – Santa Clara, CA See more » Recruiting Solutions
  33. 33. Jobs automatically appear on yourcompany page Eric Robertson Account Executive, ACME systems San Francisco Bay Area | Computer Software xyzCo xyzCo Each viewer will see personalized jobs Recruiting Solutions 33
  34. 34. Make sure active candidates are seeingyour relevant jobs David Chen Senior Product Manager San Francisco Bay Area | Internet Recruiting Solutions
  35. 35. Understand what types of peopleare viewing your jobs Recruiting Solutions 35
  36. 36. Reach the best candidates with theright jobs Passive 60% Targeting in context:  LinkedIn homepage  Groups  Viral forwarding  Employee profiles  Company Page  Targeted Ads Active Traditional job boards 20% (Remaining ~20% may not consider a job change) Recruiting Solutions 36
  37. 37. For all of your professionalopportunities Passive 60% Targeting in context:  LinkedIn homepage  Groups  Viral forwarding  Employee profiles  Career Page  Targeted Ads off site Active Traditional job boards 20% (Remaining ~20% may not consider a job change) Recruiting Solutions 37
  38. 38. Questions? Recruiting Solutions 38
  39. 39. Recruiting Solutions
  40. 40. Contact UsSCOTT JOHNSTONESALES MANAGER – SE ASIAHIRING SOLUTIONSSJOHNSTONE@LINKEDIN.COM Recruiting Solutions

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