Takiing Your Business To A New Level Using Linked In

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Using Linked in to market and sell professional services takes a unique approach. This presentation outlines what is important and should to be done to be successfully market and sell with LinkedIn

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Takiing Your Business To A New Level Using Linked In

  1. 1. Business Sense ConsultingSolutions for Professional Firms<br />Taking Your Business<br />to a <br />New Level Using<br />LinkedIn<br />
  2. 2. What is LinkedIn???<br />Business networking tool :<br />Getting new clients<br />Proactively market your skills<br />Building business relationship<br />Assisting with the sales process<br />Actively marketing your firm<br />
  3. 3. LinkedIn <br />Information needs to be :<br />Coordinated with Marketing & Sales<br />Personal<br />Professional<br />As though it is being reviewed by prospective clients<br />
  4. 4. Linked In Top 10!<br />Review of the Key<br />LinkedIn<br />Elements<br />
  5. 5. #1. Profile Tune Up<br />Generate Business<br />Goal<br />
  6. 6. Profile Tune Up<br />Key Settings Allows Management of:<br />Profile information<br />Profile photo<br />Public profile information<br />Status<br />Member feed<br />
  7. 7. Profile Tune Up<br />Settings to Review<br />E-Mail Notifications<br />Home Page<br />RSS <br />Groups<br />Personal <br />Privacy<br />My Network<br />
  8. 8. Profile Tune Up<br />
  9. 9. Contact Settings<br />Provide Guidance<br />
  10. 10. Your Activity<br />Be Outbound!<br />
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  19. 19. Profile Tune Up<br />
  20. 20. Profile Tune Up<br /><ul><li>Tagline
  21. 21. Appear focused
  22. 22. Your Story
  23. 23. “RELEVANT” skills
  24. 24. Experience
  25. 25. Distinguish yourself</li></li></ul><li>Profile Tune Up<br />Education Connections<br />Count!<br />
  26. 26. #2 Profile MaintenanceYour Assignment!<br />
  27. 27. Profile MaintenanceYour Assignment!<br />Update Whenever Anything Changes<br />
  28. 28. Adding Connections<br />
  29. 29. Adding Connections<br />
  30. 30. Adding Connections<br />
  31. 31. Adding Contacts<br />
  32. 32. Adding Connections<br />This is about making connections!<br />
  33. 33. The Impact of Connecting<br />
  34. 34. #4 Removing Connections!<br />
  35. 35. #5 Improve Your Google Page RankEdit Your Profile!<br />
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  37. 37. #6 References<br />
  38. 38. Make a Recommendation<br />Make Sure to Spell Check<br />Don’t trade recommendations<br />
  39. 39. Make A Recommendation<br />
  40. 40. #7 Advanced Search &Blind Reverse<br />
  41. 41. Advanced Search & Blind Reverse<br />
  42. 42. #8 The Answers SectionBe The Expert<br />
  43. 43. #9 Finding Your Target in Groups<br />
  44. 44. Finding Groups<br />
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  46. 46. Share<br />
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  49. 49. #10 Cool Tools<br />
  50. 50. Slideshare.netRelevancy Based Content<br />
  51. 51. Polls & Buzz<br />
  52. 52. Assignment<br />Adapt!<br />Use a New Tool <br />for the <br />New Age of Business!<br />

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