South Ayrshire Libraries - Browse, Check Out, Download: How South Ayrshire libraries embraced eBooks


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South Ayrshire Libraries - Browse, Check Out, Download: How South Ayrshire libraries embraced eBooks.

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South Ayrshire Libraries - Browse, Check Out, Download: How South Ayrshire libraries embraced eBooks

  1. 1. How South Ayrshire libraries embraced Books e
  2. 2. <ul><ul><li>What is an eBook service? </li></ul></ul><ul><ul><li>How did we obtain one? </li></ul></ul><ul><ul><li>Was it value for money? </li></ul></ul><ul><ul><li>What does the future hold ? </li></ul></ul><ul><ul><li>Frequently asked questions. </li></ul></ul>
  3. 3. <ul><li>eBooks are downloadable books which you can read and audio books which you can listen to on a computer and / or on a mobile device such as: an eBook reader, mobile phone, iPod, iPad or MP3 player. </li></ul>
  4. 4. <ul><ul><li>The majority of libraries work with an ‘eBook aggregator’. </li></ul></ul><ul><ul><li>We have a three year contract with Overdrive Inc. </li></ul></ul><ul><ul><li>Overdrive negotiates all lending rights, copyright issues and permissions with publishers and authors, on our behalf. </li></ul></ul><ul><ul><li>The contractis comprised of two elements: stock purchase and fixed-price software maintenance. </li></ul></ul><ul><ul><li>We have contracted to buy a minimum of $5,000 of stock each year. </li></ul></ul>
  5. 5. <ul><ul><li>Browse, check out, and download with your library card… anytime, anywhere! </li></ul></ul><ul><ul><li>Download to a Windows ® or Mac ® computer… and popular mobile devices. </li></ul></ul><ul><ul><li>Transfer to devices like the Apple ® iPod ® and Sony ® Reader ™ . </li></ul></ul>
  6. 6. <ul><ul><li>Library users can choose the lending period – one, two or three weeks. </li></ul></ul><ul><ul><li>eBooks and eAudio books can be requested. Once the request is available to download, an email willautomatically be sent to the customer. </li></ul></ul><ul><ul><li>eBooks and eAudio books are automatically deleted from the user’s device at the end of the borrowing period. </li></ul></ul><ul><ul><li>Easy to use, available 24/7, no late fees </li></ul></ul><ul><ul><li>Our LMS allows our users to join online. </li></ul></ul>
  7. 7. <ul><li>Compatible with </li></ul><ul><li>Android </li></ul><ul><li>Blackberry </li></ul><ul><li>iPhone, iPad, iPod touch </li></ul><ul><li>Windows mobile </li></ul>Download titles directly to your mobile device with the Overdrive ®  Media Console App from iPhone App store or Android Market.
  8. 8. <ul><li>4 th November 2009 conference call with Overdrive. </li></ul><ul><li>24 th November 2009 initial meeting with Council lawyers. </li></ul><ul><li>20 th January 2010 legal contract signed. </li></ul><ul><li>25 th January Overdrive appoints Ben Alcorn as Project Manager </li></ul><ul><li>11 th February Overdrive forms completed and returned. </li></ul><ul><li>8 th March visit from Claudia Weissmann and our first staff training. </li></ul><ul><li>20 th April meeting with our LMS supplier – Innovative Interfaces. </li></ul>
  9. 9. <ul><li>April / May 2010. </li></ul><ul><li>Project implementation and staff training. </li></ul><ul><li>eBook stock purchasing. </li></ul><ul><li>Finding IT solutions. </li></ul><ul><li>2 nd June 2010 first marketing and advertising meeting. </li></ul><ul><li>June 2010 testing of patron and catalogue links. </li></ul><ul><li>15 th June 2010 site live but not advertised or launched. </li></ul><ul><li>1st July 2010 eBook service launched with full media coverage. </li></ul>Once these steps were taken the real fun began!
  10. 10. <ul><ul><li>The answer is a resounding “yes”! </li></ul></ul><ul><ul><li>The service has raised the library profile in the local area. </li></ul></ul><ul><ul><li>New users include many people who had previously thought that the library had nothing to offer. </li></ul></ul><ul><ul><li>It appeals to younger members – and our eBook Twilight series can’t be lost / stolen or soaked in the bath! </li></ul></ul><ul><ul><li>It is socially and geographically inclusive – nursing homes, the visually-impaired and includes those that even the mobile library doesn’t reach! </li></ul></ul><ul><ul><li>Shift workers. </li></ul></ul>
  11. 11. <ul><ul><li>We currently have 692 eBook service users. </li></ul></ul><ul><ul><li>We have issued nearly 5,000 downloads. </li></ul></ul><ul><ul><li>Our opening stock was 228 titles. </li></ul></ul><ul><ul><li>159 titles were eBooks, 70 eAudiobook. </li></ul></ul><ul><ul><li>eAudio books are as popular as eBooks. </li></ul></ul><ul><ul><li>By March 2011 we had 611 titles. </li></ul></ul><ul><ul><li>By March 2011 our e titleswas 3730 - 0.7% of our total checkouts. </li></ul></ul><ul><ul><li>We now have 410 eBooks and 201 eAudiobooks. </li></ul></ul><ul><ul><li>This includes 164 children’s / young adult titles. </li></ul></ul><ul><ul><li>Our budget is £10,500 per year which is 6% of the Book fund. </li></ul></ul><ul><ul><li>A further £5,000is allocated from the IT budget for site maintenance. </li></ul></ul>
  12. 12. <ul><ul><li>Overdrive statistical reports can tell us how our users accessed our site and when they accessed our site. </li></ul></ul><ul><ul><li>We created an online feedback form. </li></ul></ul><ul><ul><li>Utilised our library blog to encourage users to provide comments and participate in online surveys. </li></ul></ul><ul><ul><li>Liaised with school librarians and school pupils. </li></ul></ul><ul><ul><li>Our annual Reader’s Day included a talk and demonstration on eBooks from an eBook publisher. </li></ul></ul>
  13. 13. <ul><li>Close relationship with Council Communications Department. </li></ul><ul><li>Overdrive has an excellent range of publicity materials that can be customised. </li></ul><ul><li>We conducted a “planned” campaign that included: business cards, leaflets, book marks, posters, bill boards, local radio jingles and coverage by BBC, STV and local press. </li></ul><ul><li>Competitions and a range of ongoing publicity on our Library Blog. </li></ul><ul><li>Utilised Social Networking sites. </li></ul><ul><li>Won Overdrive’s International Marketing Award 2010 - $1,000 of credits. </li></ul>
  14. 14. <ul><li>Much talk of the, “death of the printed book”. </li></ul><ul><li>More books than ever are being published in paper form. </li></ul><ul><li>With the ever-increasing number of eBooks being published, it adds up to more words being written, published and read than ever before. </li></ul><ul><li>Consumer driven. </li></ul><ul><li>We are all in a 24 / 7 virtual information age. </li></ul><ul><li>Huge changes being asked of the publishing industry. </li></ul><ul><li>E books / libraries / publishers / Amazon – new business model required. </li></ul>
  15. 15. <ul><li>Big changes being asked of libraries – by their users! </li></ul><ul><li>E publishing gives greater freedom to all would-be authors to publish material. </li></ul><ul><li>Libraries required to “signpost” users through the avalanche of e materials now available. </li></ul><ul><li>Libraries as e publishers. </li></ul><ul><li>No title need ever be out of print. </li></ul>
  16. 16. <ul><li>Library Apps. </li></ul><ul><li>QR Codes and Near Field Communication. </li></ul><ul><li>Augmented Reality. </li></ul><ul><li>E publishing of Local History materials. </li></ul><ul><li>E textbooks for schools. </li></ul><ul><li>18 months ago we had not considered any of the above and now… </li></ul><ul><li>What will we all be doing in the very near future ? </li></ul>
  17. 17. <ul><li>South Ayrshire Libraries are working in conjunction with Solus UK to launch an App in summer 2011. </li></ul><ul><li>Direct access to Library site. </li></ul><ul><li>Ability to use all aspects of the service. </li></ul><ul><li>Branch specific if required. </li></ul><ul><li>Travel information added. </li></ul><ul><li>To appeal to South Ayrshire secondary school pupils as each school library comes on board with our LMS. </li></ul>
  18. 18. <ul><li>South Ayrshire Libraries intends to publish three eBooks – each converted from print titles in our Local History Collection. </li></ul><ul><li>First title will be: “A record of the Ayrshire Militia 1802 – 1883”. </li></ul><ul><li>Books will be sold as POD items and as eBooks on Amazon. </li></ul><ul><li>Contract with a conversion company. </li></ul><ul><li>Opened an account with Lightning Source International. </li></ul><ul><li>Opened an account with Amazon. </li></ul>
  19. 19. <ul><li>Do we lend eBook readers? No </li></ul><ul><li>What proportion of the book budget is devoted to eBooks? 6% </li></ul><ul><li>What proportion of the issues are eBooks? 0.7% </li></ul><ul><li>Do you charge for eBooks ? No </li></ul><ul><li>Most popular downloads: StiegLarsson, James Patterson, Kathy Reichs </li></ul><ul><li>Our top 50 downloads include titles by: Stephanie Meyer, Anthony Horowitz Jacqueline Wilson </li></ul><ul><li>Checkouts to 25th May 4461, including 429 downloads of children’s / young adult titles. </li></ul><ul><li>What formats can be downloaded ? MP3, WMA, ePUB, PDF, Movies and Music </li></ul>Jean Inness, South Ayrshire Libraries June 2011