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How to effectively engage the members of the community by using social networking?

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Presented by Richard Guy & Giles Davy, Royal College of Speech and Language Therapists (RCSLT)
At the Association Congress 2011
www.associationcongress.com

Published in: Business, Technology
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How to effectively engage the members of the community by using social networking?

  1. 2. Using social networking to engage members of the community Richard Guy, Director of Membership and Communications Giles Davy, Social Media Campaigner Royal College of Speech and Language Therapists Facebook.com/RCSLT, @RCSLT, @GivingVoiceUK
  2. 3. Strategy: Links Branding: Logo Partner organisations In the press User content External news Interaction Control Facebook.com/RCSLT, @RCSLT, @GivingVoiceUK
  3. 4. Pass the Speech Bubble: Giving Voice for Speech and Language Therapy across Wales Facebook.com/RCSLT, @RCSLT, @GivingVoiceUK
  4. 5. “ An Olympic Torch style journey across Wales .. Collecting great stories , pictures and pledges on 7 large LHB banners .. which join forces to form one big message we’ll take to Cardiff Bay and Westminster !” Facebook.com/RCSLT, @RCSLT, @GivingVoiceUK
  5. 6. Facebook.com/RCSLT, @RCSLT, @GivingVoiceUK
  6. 7. Facebook.com/RCSLT, @RCSLT, @GivingVoiceUK
  7. 8. <ul><li>Photograph yourself holding your speech bubble in an interesting location. </li></ul><ul><li>Upload the photo to your Facebook profile. </li></ul><ul><li>Tag @RCSLT in your picture so that it appears on our page and your news feed. </li></ul><ul><li>Wait and see if you have won! </li></ul>Facebook.com/RCSLT, @RCSLT, @GivingVoiceUK

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