Choosing the Right CMS for Your Business & How Tendenci Can Generate More Revenue

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This slideshow about choosing the right CMS for your business includes: a detailed look at both Tendenci and WordPress, a list of questions to ask yourself when considering the right CMS, and a look at the revenue-building modules inside Tendenci.
The modules are: the jobs board, custom forms with payment integration for donations, sponsorships, etc. It also includes automated membership management software designed to increase new member applications and renewals, and the Tendenci events module.

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Choosing the Right CMS for Your Business & How Tendenci Can Generate More Revenue

  1. 1. Content Management Systems Which one is right for you?
  2. 2. So what is a CMS?And why is it relevant to me?
  3. 3. • Content Management System (CMS) – A software application used to upload, edit, and manage content displayed on a website. A content management system can perform a variety of different tasks for a website including regulating when content is displayed, how many times the content is shown to a specific user, and managing how the content connects or interacts with other elements of the website. This software also enables less technical individuals to manage content on a website easily without having an extensive coding background.
  4. 4. So what are the benefits of a CMS? And how would it benefit my business?
  5. 5. Gives you theability to add and edit contentwithout priorknowledge of coding!
  6. 6. Quick Recap:– Saves you time– Easily update your website without having to be a developer or know html– Dynamic and real – time content– Rich media– Search Engine Optimization
  7. 7. Schipul’s Motto“Ease of use changes behavior”
  8. 8. • Today we will be focusing on just 2:1. WordPress: Used for websites with basic content updates like posts, pages and basic categorization; easily integrated2. Tendenci: Best for organization and B2B websites that can utilize out-of-the-box functionality and modules; custom plug-ins available
  9. 9. • What is open source? – Open – source: A main principle and practice of open-source software development is peer production by bartering and collaboration, with the end-product, source-material and documentation available at no cost to the public. – Wikipedia• WordPress and Tendenci are both open source
  10. 10. • Open source allows you to host your website elsewhere• It also leaves the chance for outside development: – Plugins – Add ons – 3rd party editing• *Overall more flexibility
  11. 11. • Used for websites with basic content updates like posts, pages and basic categorization; easily integrated
  12. 12. • GoDaddy’s One Click Install http://www.ehow.com/how_4791402_install-wordpress- godaddy-hosting-account.html
  13. 13. • Use WordPress to power your website and blog without having to setup two different websites www.stetsonassociates.com www.stetsonassociates.com/blog
  14. 14. • Thousands of template options out there, for example: – Themeforest – www.themeforest.net – Woothemes – www.woothemes.com
  15. 15. • Extended functionality and access to over 18,000 plug-ins
  16. 16. Stores Rotator Shopping CartBlog
  17. 17. • Limited customization to plug-ins• Installing plug-ins will require a developer at some point• Permission levels are limited• Open-source is free, if you have the skill set
  18. 18. • Best for organization and B2B websites that can utilize out-of-the-box functionality and modules; custom plug-ins available• Originally designed for Nonprofits
  19. 19. • The goal of Software as a Service is to lower cost• Software that brings in more revenue for organizations• Hosted on the cloud (Amazon)
  20. 20. • Core Modules
  21. 21. www.schipul.com/events
  22. 22. www.prsahouston.org/jobs
  23. 23. www.culintro.com/photos
  24. 24. www.discoverygreen.com
  25. 25. www.houstontech.org/directories
  26. 26. www.milleroutdoortheatre.com/news
  27. 27. www.thinkla.org/membership/types
  28. 28. • Campaign Monitor www.campaignmonitor.com
  29. 29. www.thinkla.org/videos
  30. 30. • Flexible framework allows for custom plug-ins at a competitive cost – Ex. Staff – Ex. Architecture – Ex. Projects
  31. 31. www.schipul.com/staff
  32. 32. • Limited flexibility in hosting options during development• Higher security• Smaller community of developers• Working with the actual developers of the software• Custom plugins available
  33. 33. • Budgets vary• Dependent on CMS• Dependent on complexity of your website• Ex. Schipul’s price range
  34. 34. 1. What do I want my website to do? It’s all about the functionality and complexity of your website2. Where do you want your website hosted?3. What is your timeline?4. Who will be updating my website(s) and how many will need access?5. What is your budget?

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