Under developed Markets – Inadequate marketing linkage / support. </li></li></ul><li><ul><li>Aries Agro Ltd was founded by Dr. T. B. Mirchandani and Mrs. BalaMirchandani in 1969
The Company started by manufacturing a small range of mineral feed additives for animals & birds
Through in-house R&D efforts, the company branched out into Agrochemicals in 1975 with the introduction of Chelated Micronutrients.
Aries Agro Ltd is a pioneer of Agricultural Chelates in India, using indigenously developed technology for
Chelation and Complexing of Multi Micro Nutrients.
In 2001, Aries expanded its product line to include secondary nutrients – sulphur, magnesium and calcium.
2004 saw the further addition of water soluble NPK fertilizers.</li></li></ul><li><ul><li>Wide network of 25 branches, 4900 distributors and 70000 retailers across 22 states of India
Investment in Golden Harvest, Sharjah - to set up unit to manufacture 10,800 tpa of Chelated Micronutrients.
Through Golden Harvest, Aries has invested in AmarakChamicals FZC for manufacture of 60,000 tpa of SulphurBentonite
Aries is one of India 's fastest growing Mid Size Indian Companies and has a national presence with over 60,000 retailers and access to 7 million farmers.
Aries has partnered with CII's Young Indians to set up India 's first National Young Indian Farmers' Network.</li></li></ul><li>Objectives<br /><ul><li>The aim of the First ever National Farmers Network is to attempt to bridge the information gap using knowledge as a catalyst.
It focuses on two way knowledge dissemination between Rural Bharat and Urban India.
Engagement of progressive farmers from across the nation in a meaningful dialogue to spread awareness about the best practices in farming being followed in India and adapted from all over the world.
Common platform for scientists, research scholars, agriculturists, students, government officials and industry to ensure that information flows freely and without barriers.</li></li></ul><li>Mr. Ramchand Saini<br />Only farmer to initiate Green House Cultivation for specialized vegetable and exotic crops at Jhunjhunu, near Jaipur in Rajasthan<br />Used the most sophisticated technologies in the form of <br />irrigation system, <br />Fogging system to limit the use in the desert state<br />Temperature control system to maintain the correct temperature within the cultivated area <br />Use of speciality plant nutrition products to increase the yield.<br />
<ul><li>This green house project in the state of Rajastahn, Jhunjhunu dist, has a total ten green houses, each having area of 1000 sq mts, and four more are coming up, in next few weeks.
From this ten green houses, color capsicum will be harvested, which started from, end of August 2010 for 150 days, producing total 1,50,000 kg color capsicum in all ten green houses in 150 days.
The average gate price for the crop would be a minimum of 50.00/-</li></li></ul><li>Greenhouse Technology<br />The benefits which can be derived from the green house cultivation are as follows :<br />1. Environment control allows raising plants anywhere in the world at any time of the year i.e. crops could be grown under the inclement climatic conditions when it would not be otherwise possible to grow crops under the open field conditions.<br />2. The crop yields are at the maximum level per unit area, per unit volume and per unit input basis.<br />3. The control of the microcosm allows the production of higher quality products which are free from insect attack, pathogens and chemical residue.<br />4. High value and high quality crops could be grown for export markets.<br />5. Income from the small and the marginal land holdings maintained by the farmer can be increased by producing crops meant for the export markets.<br />6. It can be used to generate self employment for the educated rural youth in the farm sector.<br />
APPLYING SANDBOX<br />Social Equity<br />Local farmer community has never seen a colored <br />capscicum /exotic crops like this.<br />Offers higher remunerative prices<br />Empowerment of women- Women are best suited for <br /> greenhouse cultivation as it is similar to domestic<br /> responsibilities in terms of activities involved<br />Environment Sustainability<br />Best suited techniques in water scarce regions<br />High quality crops in less resources<br />With new irrigation techniques like drip irrigation, it works very good in areas like Jhujhunu with limited water table.<br />
Global Scalability<br /> Green technology is already practiced for tomatoes all round the world. In India, for the growth of exotic crops, it has been used for the first time and can be easily expanded once successful operations are conducted at the existing place.<br /><ul><li>Price- Performance Levels</li></ul>The average gate price for the crop would be a minimum of 50.00/-<br />The total expected sales revenue generation, in one season is Rs. 75,00,000=00<br />Growth of 4-5 times yield of capscicum from the normal levels with this greenhouse technology<br />