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Icebreaker Source: Killian Wagner Omnichannel Retail Revolution TedTalk
Source: US Census Bureau
Mobile commerce is growing 3x faster
than e-commerce and will be 50% of total
e-commerce by 2020.
82% of
smartphone users
consult their
phone before
making in-store
purchases.
Source: insights.Samsung.com
Source: Chain Storage Age
Card-on-file purchases made up 44% of all
digital purchases last year.
33% of consumers have a card-on-file
with at least 5 retailers.
Source: A.T. Kearney
Source: CNN Money
Traditional models are failing.
“I do not believe that Amazon is killing retailers.
I believe retailers' bad service is killing retailers." 
-Williams Son...
Source: UXBERT
One in four who click on Sprint mobile search ads end up in a store,
so the in-store experience needs to build on that bri...
Walmart deploys tech that lets in-store shoppers
check out - on their own
“Panera 2.0 self-order cafes continue to materially
outperform traditional cafes.”
-Panera Bread CEO Ron Shaich declared
What’s the common thread?
WHAT they want
WHERE they want it
HOW they want it
WHEN they want it
AND…
Customers expect
Not just a trip to the store, but an experience
Experience: Brand, People, Products
Uniqlo & Topshop roll out “Magic Mirrors”
“Sephora debuts largest store in U.S. and it’s
the future of beauty, including facial
recognition kiosk technology.”
Innov...
Immediate
Fulfillment
Anywhere,
Real-Time
Personalized
Journeys
Cross Channel
Consistency
Self-Service
+AI Assistance
Ubiq...
Square works with many kinds of partners to
deliver unique experiences.
We give sellers choice and offer them the best
too...
To name a few, eCommerce partners such as
BigCommerce, WooCommerce, Ecwid and GoDaddy
have built omni-channel solutions fo...
Shake Shack partnered with Square & Fuzz
Productions to offer self-service ordering to
improve speed and experience.
The North Face partnered with Square to
deploy mobile POS, cutting down on
congestion times at their registers.
Cleveland Clinic partnered with Square to
build self-service kiosks powered by our
PaySDK to speed up check-in and increas...
D.C. Taxis partnered with Square to modernize
payments acceptance, switching to digital meters
with swipe, tap, and dip pa...
TNT Fireworks partnered with Square to
deploy 6,000+ Square POS devices across
4000+ locations for 4th of July.
Eventbrite partnered with Square to
provide an omni-channel experience for its
event organizers so they can centrally
mana...
An Omni Channel Experience through Platform and Partnerships
An Omni Channel Experience through Platform and Partnerships
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An Omni Channel Experience through Platform and Partnerships Slide 1 An Omni Channel Experience through Platform and Partnerships Slide 2 An Omni Channel Experience through Platform and Partnerships Slide 3 An Omni Channel Experience through Platform and Partnerships Slide 4 An Omni Channel Experience through Platform and Partnerships Slide 5 An Omni Channel Experience through Platform and Partnerships Slide 6 An Omni Channel Experience through Platform and Partnerships Slide 7 An Omni Channel Experience through Platform and Partnerships Slide 8 An Omni Channel Experience through Platform and Partnerships Slide 9 An Omni Channel Experience through Platform and Partnerships Slide 10 An Omni Channel Experience through Platform and Partnerships Slide 11 An Omni Channel Experience through Platform and Partnerships Slide 12 An Omni Channel Experience through Platform and Partnerships Slide 13 An Omni Channel Experience through Platform and Partnerships Slide 14 An Omni Channel Experience through Platform and Partnerships Slide 15 An Omni Channel Experience through Platform and Partnerships Slide 16 An Omni Channel Experience through Platform and Partnerships Slide 17 An Omni Channel Experience through Platform and Partnerships Slide 18 An Omni Channel Experience through Platform and Partnerships Slide 19 An Omni Channel Experience through Platform and Partnerships Slide 20 An Omni Channel Experience through Platform and Partnerships Slide 21 An Omni Channel Experience through Platform and Partnerships Slide 22 An Omni Channel Experience through Platform and Partnerships Slide 23 An Omni Channel Experience through Platform and Partnerships Slide 24 An Omni Channel Experience through Platform and Partnerships Slide 25 An Omni Channel Experience through Platform and Partnerships Slide 26 An Omni Channel Experience through Platform and Partnerships Slide 27 An Omni Channel Experience through Platform and Partnerships Slide 28

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SaaS Connect 2018 (San Francisco, CA).

Buy tickets for the next SaaS Connect here: http://www.cloudsoftwareassociation.com/saas-connect

VIDEO: https://youtu.be/jEOlj9WCbog

An Omni Channel Experience through Platform and Partnerships
by Gabriella Hernandez, Product Partnerships Lead, Square

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An Omni Channel Experience through Platform and Partnerships

  1. 1. Icebreaker Source: Killian Wagner Omnichannel Retail Revolution TedTalk
  2. 2. Source: US Census Bureau Mobile commerce is growing 3x faster than e-commerce and will be 50% of total e-commerce by 2020.
  3. 3. 82% of smartphone users consult their phone before making in-store purchases. Source: insights.Samsung.com
  4. 4. Source: Chain Storage Age Card-on-file purchases made up 44% of all digital purchases last year.
  5. 5. 33% of consumers have a card-on-file with at least 5 retailers. Source: A.T. Kearney
  6. 6. Source: CNN Money Traditional models are failing.
  7. 7. “I do not believe that Amazon is killing retailers. I believe retailers' bad service is killing retailers."  -Williams Sonoma CEO, Laura Alber Source: Business Insider
  8. 8. Source: UXBERT
  9. 9. One in four who click on Sprint mobile search ads end up in a store, so the in-store experience needs to build on that bridge made in digital. Following its digital transformation, Sprint now has the ability to track multiple channels within a single view of the customer. -Sprint Chief Digital Officer, Rob Roy Source: CMO.com
  10. 10. Walmart deploys tech that lets in-store shoppers check out - on their own
  11. 11. “Panera 2.0 self-order cafes continue to materially outperform traditional cafes.” -Panera Bread CEO Ron Shaich declared
  12. 12. What’s the common thread?
  13. 13. WHAT they want WHERE they want it HOW they want it WHEN they want it AND… Customers expect
  14. 14. Not just a trip to the store, but an experience
  15. 15. Experience: Brand, People, Products
  16. 16. Uniqlo & Topshop roll out “Magic Mirrors”
  17. 17. “Sephora debuts largest store in U.S. and it’s the future of beauty, including facial recognition kiosk technology.” Innovative technology and beauty must-haves meet.
  18. 18. Immediate Fulfillment Anywhere, Real-Time Personalized Journeys Cross Channel Consistency Self-Service +AI Assistance Ubiquitous, Omni Channel Commerce
  19. 19. Square works with many kinds of partners to deliver unique experiences. We give sellers choice and offer them the best tools, even if they’re not made by Square. We value and support a diverse ecosystem of partners and developers.
  20. 20. To name a few, eCommerce partners such as BigCommerce, WooCommerce, Ecwid and GoDaddy have built omni-channel solutions for joint customers so they can centrally manage payments and even item catalog & inventory from a single source.
  21. 21. Shake Shack partnered with Square & Fuzz Productions to offer self-service ordering to improve speed and experience.
  22. 22. The North Face partnered with Square to deploy mobile POS, cutting down on congestion times at their registers.
  23. 23. Cleveland Clinic partnered with Square to build self-service kiosks powered by our PaySDK to speed up check-in and increase quality of patient data.
  24. 24. D.C. Taxis partnered with Square to modernize payments acceptance, switching to digital meters with swipe, tap, and dip payments.
  25. 25. TNT Fireworks partnered with Square to deploy 6,000+ Square POS devices across 4000+ locations for 4th of July.
  26. 26. Eventbrite partnered with Square to provide an omni-channel experience for its event organizers so they can centrally manage ticket, food & bev, and merchandise sales while also providing a unified experience for event attendees.

SaaS Connect 2018 (San Francisco, CA). Buy tickets for the next SaaS Connect here: http://www.cloudsoftwareassociation.com/saas-connect VIDEO: https://youtu.be/jEOlj9WCbog An Omni Channel Experience through Platform and Partnerships by Gabriella Hernandez, Product Partnerships Lead, Square

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