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MANAGING FAILURE INSIDE THE ENTERPRISE
command-z
is my
HOMEBOY
@SAYKAY
01.24.2014
I’M SARAH. I RUN SABRE LABS. AND I’M
A HYBRID OF THESE TWO CHARACTERS
MEEK GEEK @ HOME; DJ CHATTY THUG KATHY @ WORK
+
WHAT IS SABRE LABS?
Dedicated internal emerging technology incubator & travel trends research lab at Sabre
!  RESEARCH: Id...
RESEARCH: Inform internal innovation via cutting edge technology research
•
•
•
EXPERIMENT: Learn about new technologies via hands-on, rapid prototyping
EXPERIMENT: Bringing the power of drone-based aerial intelligence to travel
PARTNER: Form unique external innovation partnerships to collaborate + learn
WE BREAK STUFF FOR A LIVING.
THEN WE TELL PEOPLE HOW WE BROKE IT.
SOUNDS FUN.
AND IT CAN BE.
ALSO REALLY, REALLY HARD.
⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘
⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘
⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘...
⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘
⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘
⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘...
I LEARNED HOW TO FAIL ON A
GRAND SCALE AT AN EARLY AGE.
ALL OF US LIKELY DID.
35-1
NEXT CAME COLLEGE AT BAYLOR... #SICEM #MULKEY=SCARY
• 10 MONTHS/300+ DAYS OF ISOLATION + RELENTLESS TORTURE
• 3 TRAINERS, 50 HRS/WK, 6 MIN MILES, 100+ DEGREE HEAT
• 14 MERE D...
YES.SINGLE GREATEST IMPEDIMENT TO
PERSONAL + ENTERPRISE GROWTH IS
YOUR EGO’S FEAR OF admitting failure.
so,
IF COMPANIES & PEOPLE DESIRE GROWTH,
HOW CAN THEY FINALLY BREAK THE CYCLE
AND EMBRACE FAILURE-DRIVEN LEARNING?
Me = pe...
!hat’s a fantastic questi"n!	
  
(CODE FOR: “I have absolutely no idea just yet, but I hope to learn as I go.”)
SO, WHAT H...
PEEPULZ
FIRST, LOOK AROUND AT YOUR FELLOW CORPORATE
HEALTHY CONFIDENCE beget# AUTHENTICITY
SMART FAILURE beget# KNOWLEDGE + INSIGHT
MORE RISKS beget MORE FAILURES
AUTHENTICIT...
LESSONS LEARNED SO FAR ON
EMBRACING + ENABLING
FAILURE INSIDE THE ENTERPRISE.
HEALTHY CONFIDENCE COMES FOR MOST ONCE
THEY BELIEVE THEY’VE FOUND THEIR “MIGHTY PURPOSE”
one:
AUTHENTICITY ISN’T INNATE. IT CAN’T BE MANUFACTURED AND
IT REQUIRES ACCEPTING, EVEN EMBRACING IMPERFECTION.two:
Master P~Y’ALL DON’T WANT NONE SINCE 1994~
A TRAILBLAZER ON AUTHENTIC LEADERSHIP
… AND HOODY-HOO-OLOGY
EVERY PLAYA IN THE ...
AUTHENTICITY ISN’T INNATE. IT CAN’T BE MANUFACTURED
& IT REQUIRES ACCEPTING + EMBRACING IMPERFECTION
THEORY #TWO:
CAN WE G...
TRAINWRECK-O-INSIGHT CORPORATE LAME-O
V
“AWEthinTicity”
IS HIS ‘FAVE’ BRAND OF SLIMMING,
HIGH-END BEDAZZLED JEANS, BRO.
“O...
FOUR: TOP MUST LEAD CHANGE BY EXAMPLE
ß especially when the dog in
question is SO DARN CUTE
you simply cannot stand it.
E...
FIVE:
KNOWING WHEN
IT’S TIME TO
ABORT MISSION
CAN OFTEN BE
HARDER THAN
ADMITTING FAILURE
OUR ABORT MISSION FAILURE IN 2013
SHOULD HAVE SAID NO FROM DAY 1 – DIDN’T FIT OUR M.O.
BUT WE WERE IN SABRE LABS-PEOPLE-PL...
MUST HAVE THE COURAGE
TO PUSH YOUR TEAM TOWARD
A WORTHY VISION, BUT ALSO
THE HUMILITY TO LISTEN &
CHANGE WHEN NEEDED.
SIX:
CULTURE
NOW, LET’S DIVE A LITTLE FURTHER INTO THE LOVELY BEAST OF CORPORATE
3 EASY QUESTIONS FOR
4 TOP EXECUTIVE LEADERS
1)  FIRST BIG FAILURE IN YOUR CAREER?
2)  WHAT DID YOU LEARN OR IMPROVE?
3)  ...
DOCUMENTING FAILURE AS IT HAPPENS
IS ONE OF THE MOST UNNATURAL
TASKS HUMANS CAN ATTEMPT
seven:
(AKA ME)
ARE ESPECIALLY BAD AT IT IN SABRE LABS VERSUS WHAT WE ORIGINALLY ASSUMED.
.(we
.	
  -	
  
oversharing
BUT INSTEAD I DROPPED THE BALL. I MADE EXCUSES:
“REFINE SCOPE” OR “POLITICS” OR “OTHER PRIORITIES”
= SABRE LAB...
HONESTLY? WAS MY FEAR OF WHAT EXECS WOULD THINK.
Why, yes... THAT MADE ME A
CORPORATE DOUCHEBAG TOO.
WHY ARE WE SO BAD AT DOCUMENTING FAILURE?
COMPANIES TRAIN US TO THINK SUCCESS IS THE ONLY NEWS WORTH SHARING.
INTERNAL “WE...
LEADER
ONE OF GREATEST THREATS TO A TEAM OR LARGE COMPANY’S
ABILITY TO EMBRACE FAILURE, LEARN & REACH FULL POTENTIAL?
unsp...
MY BIGGEST ‘KNOWN’ FEARS AS A LEADER?
Losing the respect of my leader(s) and/or
failing to deliver what they need or expec...
TRULY GREAT LEADERS MUST TAKE HARD LOOKS IN THE MIRROR OFTEN
TO ENSURE THEIR OWN FEARS + INSECURITIES ARE FULLY KNOWN.
ONL...
PUT ALL OF YOURSELF OUT THERE, BIG COMPANY OR SMALL.
FAILING PUBLICLY CREATES EFFICIENT, PRICELESS FEEDBACK
LOOPS THAT DON...
FIND YOUR MIGHTY PURPOSE & TEACH WITH HUMILITY & PATIENCE.
EMBRACE LIFE’S TRAINWRECKS AS THEY BECOME PRICELESS WISDOM.
ACT...
THANK YOU.
- @SAYKAY
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Command-Z Is My Homeboy: Managing Failure Inside of the Enterprise Slide 1 Command-Z Is My Homeboy: Managing Failure Inside of the Enterprise Slide 2 Command-Z Is My Homeboy: Managing Failure Inside of the Enterprise Slide 3 Command-Z Is My Homeboy: Managing Failure Inside of the Enterprise Slide 4 Command-Z Is My Homeboy: Managing Failure Inside of the Enterprise Slide 5 Command-Z Is My Homeboy: Managing Failure Inside of the Enterprise Slide 6 Command-Z Is My Homeboy: Managing Failure Inside of the Enterprise Slide 7 Command-Z Is My Homeboy: Managing Failure Inside of the Enterprise Slide 8 Command-Z Is My Homeboy: Managing Failure Inside of the Enterprise Slide 9 Command-Z Is My Homeboy: Managing Failure Inside of the Enterprise Slide 10 Command-Z Is My Homeboy: Managing Failure Inside of the Enterprise Slide 11 Command-Z Is My Homeboy: Managing Failure Inside of the Enterprise Slide 12 Command-Z Is My Homeboy: Managing Failure Inside of the Enterprise Slide 13 Command-Z Is My Homeboy: Managing Failure Inside of the Enterprise Slide 14 Command-Z Is My Homeboy: Managing Failure Inside of the Enterprise Slide 15 Command-Z Is My Homeboy: Managing Failure Inside of the Enterprise Slide 16 Command-Z Is My Homeboy: Managing Failure Inside of the Enterprise Slide 17 Command-Z Is My Homeboy: Managing Failure Inside of the Enterprise Slide 18 Command-Z Is My Homeboy: Managing Failure Inside of the Enterprise Slide 19 Command-Z Is My Homeboy: Managing Failure Inside of the Enterprise Slide 20 Command-Z Is My Homeboy: Managing Failure Inside of the Enterprise Slide 21 Command-Z Is My Homeboy: Managing Failure Inside of the Enterprise Slide 22 Command-Z Is My Homeboy: Managing Failure Inside of the Enterprise Slide 23 Command-Z Is My Homeboy: Managing Failure Inside of the Enterprise Slide 24 Command-Z Is My Homeboy: Managing Failure Inside of the Enterprise Slide 25 Command-Z Is My Homeboy: Managing Failure Inside of the Enterprise Slide 26 Command-Z Is My Homeboy: Managing Failure Inside of the Enterprise Slide 27 Command-Z Is My Homeboy: Managing Failure Inside of the Enterprise Slide 28 Command-Z Is My Homeboy: Managing Failure Inside of the Enterprise Slide 29 Command-Z Is My Homeboy: Managing Failure Inside of the Enterprise Slide 30 Command-Z Is My Homeboy: Managing Failure Inside of the Enterprise Slide 31 Command-Z Is My Homeboy: Managing Failure Inside of the Enterprise Slide 32 Command-Z Is My Homeboy: Managing Failure Inside of the Enterprise Slide 33 Command-Z Is My Homeboy: Managing Failure Inside of the Enterprise Slide 34 Command-Z Is My Homeboy: Managing Failure Inside of the Enterprise Slide 35 Command-Z Is My Homeboy: Managing Failure Inside of the Enterprise Slide 36 Command-Z Is My Homeboy: Managing Failure Inside of the Enterprise Slide 37 Command-Z Is My Homeboy: Managing Failure Inside of the Enterprise Slide 38 Command-Z Is My Homeboy: Managing Failure Inside of the Enterprise Slide 39 Command-Z Is My Homeboy: Managing Failure Inside of the Enterprise Slide 40 Command-Z Is My Homeboy: Managing Failure Inside of the Enterprise Slide 41 Command-Z Is My Homeboy: Managing Failure Inside of the Enterprise Slide 42
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My favorite presentation I've given of all time - not sure why I never uploaded it before. Presented in January of 2014 as my last official duty as the head of Sabre Labs before I moved into my current job heading up global marketing for Sabre's hospitality business unit.

This is as honest & transparent as I've been personally about my shortcomings as a leader & the failures in life that have refined the way I operate today and how I view the world in general.

Hopefully you'll find one or two things that resonate with your own experience and become all the more willing to embrace failure... and lead your company - big or small - to relentlessly do the same.

#SabreLabs4Life

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Command-Z Is My Homeboy: Managing Failure Inside of the Enterprise

  1. MANAGING FAILURE INSIDE THE ENTERPRISE command-z is my HOMEBOY @SAYKAY 01.24.2014
  2. I’M SARAH. I RUN SABRE LABS. AND I’M A HYBRID OF THESE TWO CHARACTERS MEEK GEEK @ HOME; DJ CHATTY THUG KATHY @ WORK +
  3. WHAT IS SABRE LABS? Dedicated internal emerging technology incubator & travel trends research lab at Sabre !  RESEARCH: Identify emerging tech trends with likely industry impact over next 2-5 years !  EXPERIMENT: Deliver maximum insight with minimal investment via rapid prototyping !  PARTNER: Pursue startups, universities + R&D teams to form unique innovation partnerships
  4. RESEARCH: Inform internal innovation via cutting edge technology research • • •
  5. EXPERIMENT: Learn about new technologies via hands-on, rapid prototyping
  6. EXPERIMENT: Bringing the power of drone-based aerial intelligence to travel
  7. PARTNER: Form unique external innovation partnerships to collaborate + learn
  8. WE BREAK STUFF FOR A LIVING. THEN WE TELL PEOPLE HOW WE BROKE IT. SOUNDS FUN. AND IT CAN BE. ALSO REALLY, REALLY HARD.
  9. ⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘ ⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘ ⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘ ⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘ ⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘ ⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘ ⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘ ⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘ ⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘ ⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘ ⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘ ⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘ ⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘ ⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘ ⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘ ⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘ ⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘ ⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘ ⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘ Z   Z
  10. ⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘ ⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘ ⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘ ⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘ ⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘ ⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘ ⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘ ⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘ ⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘ ⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘ ⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘ ⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘ ⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘ ⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘ ⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘ ⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘ ⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘ ⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘ ⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘⌘ Z   Z WHAT IF YOU HAD TO SHOW...
  11. I LEARNED HOW TO FAIL ON A GRAND SCALE AT AN EARLY AGE. ALL OF US LIKELY DID.
  12. 35-1
  13. NEXT CAME COLLEGE AT BAYLOR... #SICEM #MULKEY=SCARY
  14. • 10 MONTHS/300+ DAYS OF ISOLATION + RELENTLESS TORTURE • 3 TRAINERS, 50 HRS/WK, 6 MIN MILES, 100+ DEGREE HEAT • 14 MERE DAYS FOR TRYOUTS THAT ENDED IN TOTAL FAILURE TO THIS DAY IT PAINS MY EGO TO ADMIT MULKEY CUT ME, EVEN THOUGH THAT EXPERIENCE TAUGHT ME PRICELESS LESSONS. IS EGO THE ENEMY?
  15. YES.SINGLE GREATEST IMPEDIMENT TO PERSONAL + ENTERPRISE GROWTH IS YOUR EGO’S FEAR OF admitting failure.
  16. so, IF COMPANIES & PEOPLE DESIRE GROWTH, HOW CAN THEY FINALLY BREAK THE CYCLE AND EMBRACE FAILURE-DRIVEN LEARNING? Me = perfection! You = dumbface who fails. RAHR!
  17. !hat’s a fantastic questi"n!   (CODE FOR: “I have absolutely no idea just yet, but I hope to learn as I go.”) SO, WHAT HAVE I LEARNED IN MY FAILED ATTEMPTS SO FAR?
  18. PEEPULZ FIRST, LOOK AROUND AT YOUR FELLOW CORPORATE
  19. HEALTHY CONFIDENCE beget# AUTHENTICITY SMART FAILURE beget# KNOWLEDGE + INSIGHT MORE RISKS beget MORE FAILURES AUTHENTICITY beget# LESS FEAR OF RISK (AND SUCCESSES)
  20. LESSONS LEARNED SO FAR ON EMBRACING + ENABLING FAILURE INSIDE THE ENTERPRISE.
  21. HEALTHY CONFIDENCE COMES FOR MOST ONCE THEY BELIEVE THEY’VE FOUND THEIR “MIGHTY PURPOSE” one:
  22. AUTHENTICITY ISN’T INNATE. IT CAN’T BE MANUFACTURED AND IT REQUIRES ACCEPTING, EVEN EMBRACING IMPERFECTION.two:
  23. Master P~Y’ALL DON’T WANT NONE SINCE 1994~ A TRAILBLAZER ON AUTHENTIC LEADERSHIP … AND HOODY-HOO-OLOGY EVERY PLAYA IN THE SOUTH WANNA SERVE ME CAUSE I’M THE GHETTO BILL GATES BUT I’M LEGIT, YA HEARD ME?
  24. AUTHENTICITY ISN’T INNATE. IT CAN’T BE MANUFACTURED & IT REQUIRES ACCEPTING + EMBRACING IMPERFECTION THEORY #TWO: CAN WE GET PEOPLE TO BRAG: HOW “BIG-BONED” IS YOUR #FAILWHALE? •  ENTERPRISES ARE FILLED WITH SELF-PROCLAIMED “RISK-TAKERS” •  YET, ALL ARE CONDITIONED TO ACTIVELY AVOID ADMITTING FAILURE. three:
  25. TRAINWRECK-O-INSIGHT CORPORATE LAME-O V “AWEthinTicity” IS HIS ‘FAVE’ BRAND OF SLIMMING, HIGH-END BEDAZZLED JEANS, BRO. “OH NOOOOO... I’M SO OVERPRICED FOR A PLASTIC KIDS TOY TRAAAAAAAAINNNN.”
  26. FOUR: TOP MUST LEAD CHANGE BY EXAMPLE ß especially when the dog in question is SO DARN CUTE you simply cannot stand it. Eat your own dog food   ß  
  27. FIVE: KNOWING WHEN IT’S TIME TO ABORT MISSION CAN OFTEN BE HARDER THAN ADMITTING FAILURE
  28. OUR ABORT MISSION FAILURE IN 2013 SHOULD HAVE SAID NO FROM DAY 1 – DIDN’T FIT OUR M.O. BUT WE WERE IN SABRE LABS-PEOPLE-PLEASING MODE. DROPPED EVERYTHING DUE TO “URGENCY” OF PROJECT THEN TIME CAME THE SIGNS. I IGNORED THEM, STUPIDLY. 30 MORE DAYS OF WASTED TIME + OPPORTUNITY COST. 100% MY FAULT AS A LEADER. SHOULD HAVE TAKEN ACTION. LESSON LEARNED. HASN’T + WON’T EVER HAPPEN AGAIN.
  29. MUST HAVE THE COURAGE TO PUSH YOUR TEAM TOWARD A WORTHY VISION, BUT ALSO THE HUMILITY TO LISTEN & CHANGE WHEN NEEDED. SIX:
  30. CULTURE NOW, LET’S DIVE A LITTLE FURTHER INTO THE LOVELY BEAST OF CORPORATE
  31. 3 EASY QUESTIONS FOR 4 TOP EXECUTIVE LEADERS 1)  FIRST BIG FAILURE IN YOUR CAREER? 2)  WHAT DID YOU LEARN OR IMPROVE? 3)  MOST RECENT FAILURE/LEARNING? “MR. MEAN FAKE EXECUTIVE GUY” (DON’T WORRY – MY EXECS LOOK MUCH KINDER) 6 WEEKS. 3 EMAIL + 2 IN-PERSON REMINDERS. ONLY 1 REPLIED. THE MOST IMPORTANT QUESTION TO ASK NEXT: WHY?
  32. DOCUMENTING FAILURE AS IT HAPPENS IS ONE OF THE MOST UNNATURAL TASKS HUMANS CAN ATTEMPT seven:
  33. (AKA ME) ARE ESPECIALLY BAD AT IT IN SABRE LABS VERSUS WHAT WE ORIGINALLY ASSUMED. .(we .  -  
  34. oversharing BUT INSTEAD I DROPPED THE BALL. I MADE EXCUSES: “REFINE SCOPE” OR “POLITICS” OR “OTHER PRIORITIES” = SABRE LABS’ “NOBLE” AMBITION
  35. HONESTLY? WAS MY FEAR OF WHAT EXECS WOULD THINK. Why, yes... THAT MADE ME A CORPORATE DOUCHEBAG TOO.
  36. WHY ARE WE SO BAD AT DOCUMENTING FAILURE? COMPANIES TRAIN US TO THINK SUCCESS IS THE ONLY NEWS WORTH SHARING. INTERNAL “WEEKLY UPDATE” OR “PERFORMANCE REPORT” EMAILS RING A BELL?
  37. LEADER ONE OF GREATEST THREATS TO A TEAM OR LARGE COMPANY’S ABILITY TO EMBRACE FAILURE, LEARN & REACH FULL POTENTIAL? unspoken or unaddressed fears of their EIGHT:
  38. MY BIGGEST ‘KNOWN’ FEARS AS A LEADER? Losing the respect of my leader(s) and/or failing to deliver what they need or expect. Losing Art Briles to (insert ANY school). Earwigs - creepy Texas bugs that won’t die. Not being capable of performing my job at the same level once I have a family. Empty swimming pools. Just in general. Failing to give enough high-quality time, attention or guidance to my employees. Taking off. (Yes, I know I work in travel.) Lawn care equipment…specifically those tools that have spinning blades.
  39. TRULY GREAT LEADERS MUST TAKE HARD LOOKS IN THE MIRROR OFTEN TO ENSURE THEIR OWN FEARS + INSECURITIES ARE FULLY KNOWN. ONLY THEN ARE THEY CAPABLE OF LEADING OTHERS WITH INTEGRITY, IDENTIFYING RISKS WORTH TAKING & TURNING FAILURE INTO LEARNING. LEADERS WORTH FOLLOWING FAIL BOLDLY + SHARE FREELY. DO YOU? MY LAST FEW TIDBITS OF FAILOSOPHY
  40. PUT ALL OF YOURSELF OUT THERE, BIG COMPANY OR SMALL. FAILING PUBLICLY CREATES EFFICIENT, PRICELESS FEEDBACK LOOPS THAT DON’T EXIST WHEN YOUR FAILURES ARE KEPT PRIVATE.
  41. FIND YOUR MIGHTY PURPOSE & TEACH WITH HUMILITY & PATIENCE. EMBRACE LIFE’S TRAINWRECKS AS THEY BECOME PRICELESS WISDOM. ACT LIKE THE LEADER YOU WISHED OTHERS WOULD’VE BEEN TO YOU. AND FEARLESSLY SHARE, FREELY TAKE RISKS + PASSIONATELY LEAD. final thoughts…
  42. THANK YOU. - @SAYKAY
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My favorite presentation I've given of all time - not sure why I never uploaded it before. Presented in January of 2014 as my last official duty as the head of Sabre Labs before I moved into my current job heading up global marketing for Sabre's hospitality business unit. This is as honest & transparent as I've been personally about my shortcomings as a leader & the failures in life that have refined the way I operate today and how I view the world in general. Hopefully you'll find one or two things that resonate with your own experience and become all the more willing to embrace failure... and lead your company - big or small - to relentlessly do the same. #SabreLabs4Life

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