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Data Con LA 2022-Pre-Recorded- XR Interactions for Water Sustaining Behavior Change (Concrete Oasis)

Data Con LA 2022-Pre-Recorded- XR Interactions for Water Sustaining Behavior Change (Concrete Oasis)

Suzan Oslin, Experiential Director at UXXR Design
Elektra Grant, Lecturer at California State Polytechnic University-Pomona
Laura Garcia, Director of Clinical Design at Found
Emerging Tech
Immersive media has been shown to be more effective for learning. It captivates the mind with interactions, involves the whole body through movement, requires eye-hand coordination, absorbs attention with learning by doing, and engages more of the senses. It’s a much stronger sensory experience, it's more memorable, and provides a greater opportunity to lead a participant through some form of transformation. Gamification becomes possible and reinforcements, both positive and negative, can be used to shape behavior. Concrete Oasis is a persistent, city-scale, augmented reality, civic exhibit intended for Pershing Square Park that addresses the water crisis with the intention of engaging the audience with interactions that will lead to lasting behavior change. Hear from the team designing this immersive exhibit about how they are using augmented reality to help shift the collective mindset towards a sustainable water future for LA.

Suzan Oslin, Experiential Director at UXXR Design
Elektra Grant, Lecturer at California State Polytechnic University-Pomona
Laura Garcia, Director of Clinical Design at Found
Emerging Tech
Immersive media has been shown to be more effective for learning. It captivates the mind with interactions, involves the whole body through movement, requires eye-hand coordination, absorbs attention with learning by doing, and engages more of the senses. It’s a much stronger sensory experience, it's more memorable, and provides a greater opportunity to lead a participant through some form of transformation. Gamification becomes possible and reinforcements, both positive and negative, can be used to shape behavior. Concrete Oasis is a persistent, city-scale, augmented reality, civic exhibit intended for Pershing Square Park that addresses the water crisis with the intention of engaging the audience with interactions that will lead to lasting behavior change. Hear from the team designing this immersive exhibit about how they are using augmented reality to help shift the collective mindset towards a sustainable water future for LA.

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Data Con LA 2022-Pre-Recorded- XR Interactions for Water Sustaining Behavior Change (Concrete Oasis)

  1. 1. https://youtu.be/zQw77xS-oO0
  2. 2. Suzan Oslin A creative technologist with deep experience in design, technology, and team management, Suzan is a visionary leader in the augmented reality industry. She brings teams together from across the globe and leads them to award winning victory. Her passion is to utilize these skills for projects that create positive impact. ● Entrepreneur, community leader Augmented World Expo (AWE) ● User Experience Design, 12 years experience ● 3D Visual Effects and Animation, 8 years experience ● Bachelor of Electronic Visualization, University of Illinois, Chicago
  3. 3. Designing Interactions for Behavior Change 1. AR for Behavior Change 2. Purpose Driven Design 3. Measurement
  4. 4. Augmented Reality for Behavior Change A. Learn by Doing B. Whole Body Engagement C. Sensory Immersion D. Gamification
  5. 5. ● Practical hands-on approach to learning as opposed to memorization ● Active vs Passive ● Interact with the environment in order to adapt and learn ● Performing the action helps to internalize the learning Learn by Doing
  6. 6. ● Captivates the imagination ○ integrating 3 dimensional virtual objects with reality ○ 360° spatial audio can direct attention to virtual objects in any direction ● The unexpected captures attention, where as the familiar tends to be overlooked ● Novelty breeds curiosity Sensory Immersion
  7. 7. ● Understanding of body position, movement, acceleration (or force) ● Integration of the senses, Kinesthetic, Visual, Auditory, Vestibular, and Tactile ● Studies show that the brain actually changes and grows ● Eye-hand coordination engages proprioception through the integration of the senses Whole Body Movement Engages Proprioception
  8. 8. ● Integration of game mechanics to enhance enjoyment ● Reinforcements, positive and negative, can shape behavior ● Can increase engagement up to 30X ● Motivation is increased Gamification
  9. 9. Purpose Driven Experience Design A. Place B. Purpose C. Audience D. Transformation
  10. 10. Place “Place is something that people construct through collective interaction. It’s not physical — it’s a creation. Place is something that is always unfolding but that doesn’t actually exist.” Liam Otten
  11. 11. Laura Garcia PhD nico Expertise in behavioral science, therapeutic content design, and evaluation of innovative digital therapeutics makes Laura a valuable asset in the development of evidence-based behaviour change interactions. She has a passion for the development of tech platforms that can support wellbeing. ● Director of Clinical Design at Found ● Former Director of Research, Design, and Innovation at Applied VR ● Doctor of Philosophy in Clinical Psychology from the University of Southern California
  12. 12. An Aspirational AR Exhibit Once vibrant with freely flowing water, Pershing Square Park, now a barren concrete desert due to water shortages, will be transformed into a lush oasis through augmented reality. It will create a vision for what's possible and encourage the community to act collectively.
  13. 13. Despite the severe drought, residents take for granted that water flows freely from the faucet. Their actions do not align with what is needed to sustain our limited water supply.
  14. 14. Purpose
  15. 15. https://youtu.be/CHyc3X4AjLs Animated Concept Illustration
  16. 16. Families (as a destination) Wide range of ages, technical savvy, socio-economic, and cultural backgrounds. Conservationists Experts that expect accurate information. Average technical sophistication, may not be familiar with augmented reality. Professionals Works downtown, visits on lunch hour. Tech enthusiast with high expectations from the technical execution. Commuters Does not own/drive a car, rides public transportation. Price sensitive. High school education.. Audience
  17. 17. ● Master of Science in Regenerative Studies, Cal Poly Pomona ● LEED Green Associate and Certified Sustainable Building Advisor ● Bachelor of Fine Arts in Film, Video and Animation, Rhode Island School of Design ● Public art muralist (on permanent display at the Petersen Auto Museum) Elektra Grant
  18. 18. Arts Earth Partnership in association with the LA Green Business Program Certification Arts, Culture, and Sustainability
  19. 19. Frustrated by the lack of engaging ways to: ● Support environmental awareness ● Measure personal effectiveness And students are: ● Overwhelmed at the state of the environment ● Disengaged with their personal ability to make positive change Artists have a crucial role in shifting the mindset by: ● Engaging people’s emotions and imaginations ● Translating complex concepts into images, movement, story, and sound
  20. 20. recycLA: ● Overhaul the City’s waste, recycling, and organics ● Reduce GHG-carbon emissions ● Divert 90% of landfill waste by 2025 Westwood Greenway: ● Large open green space which cleans stormwater ● Provides wildlife habitat ● Showcases native drought-tolerant landscaping Public Engagement / Education
  21. 21. Transformation Behavior change implies that something must shift in belief or attitude to activate motivation. A transformation must occur.
  22. 22. Site Map Oasis at Fountain California State Water Project LA Aqueduct Colorado River Los Angeles Reclamation Project W 6th Street W 5th Street S Hill Street S Olive Street Interactive Water Saving Tips
  23. 23. https://youtu.be/UX2MLYxfD70 https://youtu.be/BFpddZeQfp0 Initial technical proof of concept. Pershing Square stage area with virtual lake. Interaction test at remote location using Niantic (Pokemon Go) Lightship ARDK.
  24. 24. Residents gain the knowledge and empathy required to motivate them to engage in lifelong behaviour changes to conserve water. As the mindset shifts, qualified scientists, engineers, and designers become curious about making untapped water technologies attainable. The collective mindset begins to shift. There is a trickle up effect. Residents begin to expect responsible action by corporations, agriculture, and municipalities. A Intended Outcomes Local businesses, residents, municipalities, schools, and organizations develop a greater sense of community in an effort to promote water conservation and ecological restoration.
  25. 25. Natural and Intuitive Interactions ● Equally natural for new and advanced users–is easy but also facilitates advancement ● Take advantage of existing skills or knowledge without rubber stamping old paradigms ● Consider the context, and approach each situation newly ● Relation with the device should feel good, as an extension of the body or environment. ● Leverage the potential of the technology and be authentic to the medium
  26. 26. Measuring Impact A. Data Collection B. Iterative Design
  27. 27. Impact will be measured by collecting engagement metrics within the application, including sentiment and intention. A partnership with Los Angeles Department of Water and Power’s (DWP) rebate program, along with an incentive program from a corporate sponsor will provide a rich set of metrics. DIY Installation Workshops Data Collection
  28. 28. A Alignment with Concrete Oasis Concrete Oasis is aspirational because we know that doom-and-gloom messaging increases hopelessness and disengagement. Community is created when people experience collective action through a shared experience. We use multiple forms of engagement because there are a myriad of ways that people relate to environmental sustainability. People are empowered when their interactions provide real-time demonstration of their effectiveness.
  29. 29. Share this project. Help us to attract… Non-profit Partnerships: i.e. like-minded environmental organizations interested in collaborative grant seeking Creative and technical collaborators: e.g. data scientists, 3D artists, Unity developers, designers, spatial audio engineers Sponsors: e.g. organizations with a stake in water conservation, emerging technology companies, local businesses, private funding Technology partners, providers of: e.g. 5G, edge computing, XR streaming, AR display technologies, VPS, computer vision, AI, projection and audio equipment
  30. 30. Contact Suzan Oslin +1 (323) 842-2096 suzan@concreteoasis.city concreteoasis.city

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