The Zune is a portable media player and online media service created by Microsoft as competition to the Apple iPod. The original Zune player came in three colors and had 30GB of storage, a 3 inch screen, and could connect to other Zunes wirelessly. Over 1.2 million Zune units had sold as of July 2007. While the Zune market share is still smaller than the iPod, Microsoft indicated it would expand the Zune line for the 2007 holiday season.