1. Office for Lease
Ha Noi, Vietnam Q3/2009
Supply trends
Grade C in Q3 2009 posted 78% in the occupancy rate with
Three new office buildings namely Plaschem (Long Bien US$17 per square metre per month in the average rent.
Dist.), CEO Tower (Tu Liem Dist.) and Handi Resco Tower
(Ba Dinh Dist.) coming online in Q3 2009 increased the total Demand trends
supply of Grade A, B & C offices to 493,000 sq m, consisting
of 12 Grade A; 30 Grade B and 32 Grade C buildings. Demand of both Grade A and Grade B, as measured by net
Thirty-two Grade C office buildings included since Q3 2009 absorption, bounced back in Q3 2009 due to positive signals
added nearly 120,000 sq m of office space to the total current of the global economic recovery. However, it is observed that
supply (*) new businesses are still cautious and less willing to take risks
Figure 1: Current supply of office space by grade, Q3 2009 when making a decision to enter new lease contracts. With
overall leasing enquiries remaining at low levels, landlords
Grade A, concentrate on maintaining their current tenants within their
Grade C, 105,275 ,
119,305, 21% buildings by negotiating lease extensions well before expiry
24% of the existing contracts, and by offering competitive rents
with attractive packages of incentives. Besides, Grade C
office buildings are becoming another alternative for tenants,
especially in the present economic context.
Grade B,
.
267,995 ,
55%
Outlook
Source: Savills Research and Consultancy, Q3 2009 Savills estimates that over 1.1 million sq m of office space in
all grades, from around 60 projects is expected to enter the
(*) Note: In Q3 2009, Savills updated the grading of Office for lease report, which
led to changes in the number of Grade A, Grade B and Grade C office buildings .
market in the next 3 years. It is estimated that a total of
145,000 sq m of office space is set to launch in the market
from now to the end of 2009.
Market performance
Figure 3: Stock and new supply, Q4 2009 - 2012E
Average rent and occupancy rate in Q3 2009 saw a further
m2
softening, though less dramatic. Regarding average rent, 2,000,000
Grade A and Grade B office buildings continued to
experience a downward trend, reflected by a q-o-q decline of 1,600,000
4.5% and 2% respectively. Regarding occupancy rate, Grade
1,200,000
A picked up by 1% q-o-q while Grade B dropped by 9% q-o-q
due to the influx of new supply.
800,000
Figure 2: Performance of the Ha Noi office market by grade
400,000
US$/sq m/month
100% 45
90% 40
80% 35 0
70% 30 Q4 2009 2010 2011 2012
60%
25 Current supply New supply
50%
20
40%
15
30%
10
20% Source: Savills Research and Consultancy, Q3 2009
10% 5
0% 0
Grade A Grade B Grade C In 2010 alone, 354,000 sq m of office space is set to launch
Occupancy rate (LHS) Average rent (RHS)
in the market.
Source: Savills Research and Consultancy, Q3 2009
For further information, please contact:
vietnam – ho chi minh city vietnam - hanoi corporate website
Brett Ashton Mathew Powell www.savills.com
Managing Director Branch Director
+84 8 3823 9205 – Ext.116 +84 4 3946 1300 – Ext.105
bashton@savills.com.vn MJPowell@savills.com.vn
address address
Savills Vietnam Ltd – Ho Chi Minh City Savills Vietnam Ltd – Hanoi
18/F, Fideco Tower 13/F Pacific Place
81-85 Ham Nghi , District 1 83b Ly Thuong Kiet, Hoan Kiem
Ho Chi Minh City Hanoi
Vietnam Vietnam
T: +84 8 3823 9205 T: +84 4 3946 1300
F: +84 8 3823 4571 F: +84 4 3946 1302
This document is prepared by Savills for information only. Whilst reasonable care has been exercised in preparing this document, it is subject to change and these
particulars do not constitute, nor constitute part of, an offer or contract, interested parties should not only rely on the statements or representations of fact but must satisfy
themselves by inspection or otherwise as to the accuracy. No person in the employment of Savills has any authority to make any representations or waranties whatsoever
in relation to these particulars and Savills cannot be held responsible for any liability whatsoever or for any loss howsoever arising from or in reliance upon the whole or any
part of the contents of this document. This publication may not be reproduced in any form or in any manner, in part or as a whole without written permission of the publisher,
Savills.© Savills Vietnam Co Limited. 2009

2. Retail
Ha Noi, Vietnam Q3/2009
Supply Trends The CBD is still on top in terms of rents, from approximately
US$40 to US$150 with occupancy rate of almost above 90
Savills classifies the four main retail groups as follows: percent. Right behind the CBD is the secondary area with
1) Shopping centre/ shopping mall, Department Store and average rents varying from US$20 per square metre per
Hypermarket, 2) Supermarket (with area of 300 sq m or more), month to a very high US$120 per square metre per month.
3) Wholesale centre, and 4) Retail podium. Rents in suburban area are relatively low, from US$7 to US$50
per square metre per month.
Vincom Galleries is the only new shopping centre coming
online in Q3 2009 with a net area of nearly 15,000 square Demand Trends
metres. In Q3 2009, the total retail space is about 360,000
square metres, contributed by ten shopping centre/ Despite the economy slowdown, Vietnamese retail sales of
department store/ hypermarket, seventy-eight supermarkets goods and services have maintained growth rates of about 20
and electronics marts, two wholesale centres, and twelve retail percent. Savills expects that the demand for retail space will
podiums. The CBD area performed quite well with a stable rent increase slightly as economy recovery is remaining on track.
and full occupancy most the time, while inappropriate market However, high CPI might once again threaten spending on
positioning of projects has made it difficult for suburban and non-essentials, negatively affecting the retail sector.
secondary areas to operate effectively.
Future Outlook
Figure 1: Market share of retail area by location, Q3 2009
Figure 3: Stock and New Supply, Q4 2009 - 2012
CBD Secondary Suburban Existing stock Future stock
sq m
100% 1,200,000
90%
80% 1,000,000
70%
60% 800,000
50%
40% 600,000
30%
400,000
20%
10% 200,000
0%
Q1 2009 Q2 2009 Q3 2009 0
Source: Savills Research & Consultancy, Q3 2009 2009 2010 2011 2012
Figure 2: Market share of retail area by type, Q3 2009 Source: Savills Research & Consultancy, Q2 2009
Retail Podiums
Hypermarket Figure 3 shows that there will be about 11,200 square metres
Supermarkets 5%
24% possibly coming on line in Q4 2009. Projects that expect to
31%
open in Q4 2009 include Tam Da Plaza (249A Thuy Khue) and
M5 building (Nguyen Chi Thanh Street). There will be
approximately 82,000 square metres of retail space entering
the market by 2010 due to the completion of some major
projects such as Cua Nam, Hang Da market, Ha Noi Plaza and
Sky City Tower. By 2011, Ha Noi is expected to have total new
Shopping center supply of retail area of about 425,000 square metres. The
Wholesales 16%
Centres
Department store majority of future supply is located in the secondary area.
8%
16%
Source: Savills Research & Consultancy, Q3 2009
For further information, please contact:
vietnam – ho chi minh city vietnam - hanoi corporate website
Brett Ashton Matthew Powell www.savills.com
Managing Director Branch Director
+84 8 3823 9205 – Ext.116 +84 4 3946 1300 – Ext.105
bashton@savills.com.vn MJPowell@savills.com.vn
address address
Savills Vietnam Ltd – Ho Chi Minh City Savills Vietnam Ltd – Hanoi
18/F, Fideco Tower 13/F Pacific Place
81-85 Ham Nghi , District 1 83b Ly Thuong Kiet, Hoan Kiem
Ho Chi Minh City Hanoi
Vietnam Vietnam
T: +84 8 3823 9205 T: +84 4 3946 1300
F: +84 8 3823 4571 F: +84 4 3946 1302
This document is prepared by Savills for information only. Whilst reasonable care has been exercised in preparing this document, it is subject to change and these
particulars do not constitute, nor constitute part of, an offer or contract, interested parties should not only rely on the statements or representations of fact but must satisfy
themselves by inspection or otherwise as to the accuracy. No person in the employment of Savills has any authority to make any representations or waranties whatsoever
in relation to these particulars and Savills cannot be held responsible for any liability whatsoever or for any loss howsoever arising from or in reliance upon the whole or any
part of the contents of this document. This publication may not be reproduced in any form or in any manner, in part or as a whole without written permission of the publisher,
Savills.© Savills Vietnam Co. Limited. 2009

3. Hotel
Ha Noi, Vietnam Q3/2009
Supply Trends Demand Trends
The hotel market supply has increased from 5,576 rooms to The demand of the hotel market across all grades decreased
5,678 rooms in Q3 2009 due to the entering of the 4-star slightly in Q3 2009 due to a reduction in the number of
Mercure Ha Noi La Gare Hotel that provides 102 rooms. The international visitors to Ha Noi. There were about 76,000
whole city currently has ten 5-star hotels accounting for 2,983 international arrivals to Ha Noi in September 2009, down by
rooms and six 4-star hotels including 1,083 rooms. 9.6% against last month and reducing by 21.4% compared to
September 2008. The total number of arrivals in the first nine
Revenue per available room (RevPAR), Q3 2008 – Q3 2009 months was about 745,000, down by 19.8% compared to the
same period last year. The global crisis and H1N1 epidemic
RevP A R (US$ ) 5-star 4-star 4 and 5-star
still are the main reasons leading to the reduction.
120
100
Outlook
80 Savills estimates that about 1,180 new hotel rooms will enter
the market by the year 2010 and nearly 1,000 of those rooms
60 will be in the Tu Liem and Cau Giay districts in the western
suburbs of Ha Noi. It is noted that the Dan Chu and Oriental
40
Pearl projects have been delayed until 2010.
20
Existing Stock and Future Supply
0
No . o f ro o ms Existing sto ck New supply
Q3 2008 Q4 2008 Q1 2009 Q2 2009 Q3 2009
Source: Savills Research & Consultancy, Q3 2009 12,000
(*)The average room rate is the estimated average room rates exclusive of 5% 10,000
service charge and 5% VAT.
8,000
The industry performance decreased continuously in Q3 2009 6,000
due to the global economic crisis and H1N1 flu. The RevPAR
for 5-star hotel sector has shown a significant decline at about 4,000
10% quarter on quarter. RevPAV for the 4-star segment is
2,000
unchanged from Q2 2009.
0
The average room rate of the 5-star hotel sector decreased 2010 2011 Future
10% quarter on quarter. The average occupancy of the
segment in Q3 2009 stayed at 51% as in the last two quarters, Source: Savills Research & Consultancy, Q3 2009
which was the lowest rate in the last four years.
The total number of international visitors to Viet Nam in Q4
The average rental rate of the 4-star sector continued to 2009 might decline compared to Q4 2008, in spite of the
decrease by 5% against Q2 2009 and about 22% compared to second step of the “Impressive Viet Nam” campaign being
the same period last year. Meanwhile, the average occupancy extended until the end of 2009 and the government’s decision
increased from 52% in Q2 2009 to 54% in Q3 2009. to spend more to promote the program. This is because the
tourism industry has not recovered yet and Viet Nam tour
prices are likely higher than other countries in Asia area.
For further information, please contact:
vietnam – ho chi minh city vietnam - hanoi corporate website
Brett Ashton Matthew Powell www.savills.com
Managing Director Branch Director
+84 8 3823 9205 – Ext.116 +84 4 3946 1300 – Ext.105
bashton@savills.com.vn MJPowell@savills.com.vn
address address
Savills Vietnam Ltd – Ho Chi Minh City Savills Vietnam Ltd – Hanoi
18/F, Fideco Tower 13/F Pacific Place
81-85 Ham Nghi , District 1 83b Ly Thuong Kiet, Hoan Kiem
Ho Chi Minh City Hanoi
Vietnam Vietnam
T: +84 8 3823 9205 T: +84 4 3946 1300
F: +84 8 3823 4571 F: +84 4 3946 1302
This document is prepared by Savills for information only. Whilst reasonable care has been exercised in preparing this document, it is subject to change and these
particulars do not constitute, nor constitute part of, an offer or contract, interested parties should not only rely on the statements or representations of fact but must satisfy
themselves by inspection or otherwise as to the accuracy. No person in the employment of Savills has any authority to make any representations or waranties whatsoever
in relation to these particulars and Savills cannot be held responsible for any liability whatsoever or for any loss howsoever arising from or in reliance upon the whole or any
part of the contents of this document. This publication may not be reproduced in any form or in any manner, in part or as a whole without written permission of the publisher,
Savills.© Savills Vietnam Co. Limited. 2009

4. Apartment for sale
Ha Noi, Vietnam Q3/2009
Supply Trends 2009 had a definite impact on buyers’ decision.
The total number of apartments available for sale from projects The housing demand from speculators was still low in Q3 2009
that are currently active in Q3 2009 is about more than 1,000 due to the stock market’s rapid recovery in the second quarter
units. The majority of primary supply is concentrated in Tu Liem, and continuing to grow hotter during the third quarter of 2009.
Dong Da and Hai Ba Trung districts. This causes investors to focus much more on the stock market
than the property market.
Performance of the primary market (All Types) in Q3 2009
Outlook
Primary supply (LHS)
No . o f apartments so ld in Q3 2009 (LHS)
Units Average primary asking price excl. VA T (RHS) US$/sq m From the period Q4 2009 up to 2012, it is estimated that there
600 4,000 will be at least 10,000 apartments launched in the market. Of
which, nearly 34% of the apartments belongs to Tu Liem
3,500
500 District, and approximately 30% are located in Cau Giay
3,000 District.
400
2,500
Despite difficult domestic economic conditions foreseen in the
300 2,000 short-term, the fundamentals for residential property demand
1,500 in Ha Noi should persist. However, delays and cancellations in
200
implementing projects may happen accordingly and, therefore,
1,000
supply forecasts may require a downward revision.
100
500
The primary market in Q4 2009 is expected to receive a new
0 0
Tu Liem Dong Da Hai Ba Trung Ba Dinh Hoan Kiem
supply of nearly 2,000 units.
Source: Savills Research & Consultancy, Q3 2009 Future supply from Q4 2009 up to 2012 by district
Units
The number of successful transactions in the overall primary 4,000
market in Q3 2009 was lower than the previous quarter. Only 3,500
around 400 apartments sold in Q3 2009 accounting for nearly 3,000
38% of the primary market in comparison to 610 apartments
2,500
sold in Q2 2009. That is probably due to the lack of
2,000
diversification of products in this market.
1,500
The overall average primary asking price in Q3 2009 is about 1,000
US$1,830 per square metre, which was an increase of 5.5% 500
against Q2 2009.
0
Tu Liem Cau Giay Dong Da Hoang Mai Ba Dinh Thanh Xuan Long Bien Hai Ba
The secondary market seems to have performed better than Q2 Trung
2009. The average secondary asking prices have increased on Source: Savills Research & Consultancy, Q3 2009
all twelve studied districts, by 15.6% on average against Q2
2009. In this market, asking prices range from US$660 - Savills believes that Q4 2009 will see no considerable change
US$4,200 per square metre. in primary asking price of apartments of all grades against Q3
2009. However, prices and performance in the secondary
Demand Trends market may be impacted, partly due to the enforcement of
personal income tax levied on real property transfers since the
Current demand in Q3 2009 in Ha Noi has not met with supply. end of September 2009.
Only about 435 apartments are sold in the primary market and
the upward trend on prices in the secondary market against Q2
For further information, please contact:
vietnam – ho chi minh city vietnam - hanoi corporate website
Brett Ashton Matthew Powell www.savills.com
Managing Director Branch Director
+84 8 3823 9205 – Ext.116 +84 4 3946 1300 – Ext.105
bashton@savills.com.vn MJPowell@savills.com.vn
address address
Savills Vietnam Ltd – Ho Chi Minh City Savills Vietnam Ltd – Hanoi
18/F, Fideco Tower 13/F Pacific Place
81-85 Ham Nghi , District 1 83b Ly Thuong Kiet, Hoan Kiem
Ho Chi Minh City Hanoi
Vietnam Vietnam
T: +84 8 3823 9205 T: +84 4 3946 1300
F: +84 8 3823 4571 F: +84 4 3946 1302
This document is prepared by Savills for information only. Whilst reasonable care has been exercised in preparing this document, it is subject to change and these
particulars do not constitute, nor constitute part of, an offer or contract, interested parties should not only rely on the statements or representations of fact but must satisfy
themselves by inspection or otherwise as to the accuracy. No person in the employment of Savills has any authority to make any representations or waranties whatsoever
in relation to these particulars and Savills cannot be held responsible for any liability whatsoever or for any loss howsoever arising from or in reliance upon the whole or any
part of the contents of this document. This publication may not be reproduced in any form or in any manner, in part or as a whole without written permission of the publisher,
Savills.© Savills Vietnam Co. Limited. 2009

5. Serviced Apartment
Ha Noi, Vietnam Q3/2009
Supply Trends Demand Trends
The total supply of the serviced apartment market in Q3 2009 Generally, demand of the Ha Noi serviced apartment market
increased to more than 219,000 square metres by the addition reduced across all three grades compared to Q2 2009. It is
of 100 units from Hanoi Fraser Suites building, located at 51 likely due to the shift of a certain amount of expatriates to the
Xuan Dieu Street, Tay Ho District. Among these 100 new secondary lease market from the owners’ apartments.
units, there are two penthouses introduced to the serviced
apartment market for the first time. The serviced apartment demand in the Ha Noi market is
mainly from expatriates working for embassies, international
Currently, forty-one studied buildings in seven districts of Ha NGOs and foreign companies. Although the signal of
Noi provide nearly 2,200 units for tenants. Supply stock is economic recovery has been seen in many countries in the
classified into studio, from 1-bedroom to 6-bedroom and world such as UK, America, etc, there may continue, in the
penthouse. They range in size from more than 40 square short-term, to be a slight decrease in demand. International
metres to 560 square metres. companies are still facing difficulties due to the lasting
economic crisis and are still weighing whether to return to Viet
Market performance of Ha Noi Serviced Apartment, Nam for doing business long-term.
Q3 2008 – Q3 2009
Occupancy rate (LHS) Average Rent (RHS) Outlook
US$/ sq m/ month
Stocks and New Supply, 2009E Future
100% 30 Units Stock New supply
4,000
25
80%
3,500
20
60% 3,000
15
2,500
40%
10 2,000
20%
5 1,500
0% 0 1,000
Q3 2008 Q4 2008 Q1 2009 Q2 2009 Q3 2009
500
Source: Savills Research & Consultancy, Q3 2009
0
*Estimated average achievable rent and service charge, exclusive of 2009 2010 2011 2012 Future
VAT, on a net area basis. Source: Savills Research & Consultancy, Q3 2009
Since Q3 2008, the serviced apartment market has witnessed In Q4 2009, new supply (10 units) is expected from Hanoi
continuous reductions of the average rent rate. Q3 2009 Fraser Suites in Tay Ho. By 2012, another seven serviced
showed a significant quarter on quarter reduction of 4.8%, apartment projects are scheduled to complete and provide
equivalent to US$1.2 per square metre per month. more than 1,200 units for the market.
The average occupancy rate of the serviced apartment market Vinh Tuy Bridge has just been officially put into operation. Nhat
in Q3 2009 declined to 88%, down 3% compared to Q2 2009. Tan Bridge is planning to be completed by 2012. There are
It seems this reduction has been caused by the addition of many large on-going infrastructure projects connecting the
about 100 units, which is equal to around 4% growth of supply western zone of Ha Noi (previously Ha Tay) to the city centre,
stock against Q2 2009. such as the extension of Le Van Luong Road and Metro Cat
Linh – Ha Dong. All such projects might have positive a impact
on the serviced apartment market in the future.
For further information, please contact:
vietnam – ho chi minh city vietnam - hanoi corporate website
Brett Ashton Matthew Powell www.savills.com
Managing Director Branch Director
+84 8 3823 9205 – Ext.116 +84 4 3946 1300 – Ext.105
bashton@savills.com.vn MJPowell@savills.com.vn
address address
Savills Vietnam Ltd – Ho Chi Minh City Savills Vietnam Ltd – Hanoi
18/F, Fideco Tower 13/F Pacific Place
81-85 Ham Nghi , District 1 83b Ly Thuong Kiet, Hoan Kiem
Ho Chi Minh City Hanoi
Vietnam Vietnam
T: +84 8 3823 9205 T: +84 4 3946 1300
F: +84 8 3823 4571 F: +84 4 3946 1302
This document is prepared by Savills for information only. Whilst reasonable care has been exercised in preparing this document, it is subject to change and these
particulars do not constitute, nor constitute part of, an offer or contract, interested parties should not only rely on the statements or representations of fact but must satisfy
themselves by inspection or otherwise as to the accuracy. No person in the employment of Savills has any authority to make any representations or waranties whatsoever
in relation to these particulars and Savills cannot be held responsible for any liability whatsoever or for any loss howsoever arising from or in reliance upon the whole or any
part of the contents of this document. This publication may not be reproduced in any form or in any manner, in part or as a whole without written permission of the publisher,
Savills.© Savills Vietnam Co. Limited. 2009