Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

SEO tarad-awards-2010-akapon

579 views

Published on

  • Be the first to comment

  • Be the first to like this

SEO tarad-awards-2010-akapon

  1. 1. SEO: Search Engine Optimization Seminar SEO Training Mini Course Your Speaker by Akapon Yuttakorn Tel: 081-3737-357 | akapon@redrank.co.th introduce your today speaker Akapon Yuttakorn | อรรคพล ยุตตะกรณ • Co-Founder RedRank Co., Ltd. RedRank.co.th • Committee Thailand Search Engine Marketing Club SEM.or.th • Co-Founder Thailand Search Engine Optimization Site SEO.in.th • Speaker Search Engine Optization / Search Engine Marketign • Magazine Columnist SME Thailand SMEthailandClub.com • Book Author Search Engine Optimization / Google Hack what is search engine marketing? Search Engine Marketing เครื่องมือคนหาบนอินเทอรเน็ต แผนการตลาด SEM Target Group > Searching > Found your Website > Customer! 1
  2. 2. SEO: Search Engine Optimization Seminar SEO Training Mini Course Your Speaker by Akapon Yuttakorn Tel: 081-3737-357 | akapon@redrank.co.th easy formula of sem Search Engine Marketing (SEM) Search Engine Optimization (SEO) Pay per Click Advertising (PPC) SEO + PPC = SEM seo – ppc results location PPC PPC SEO SEO = Organic - Natural Results / PPC = Paid - Sponsored Results 2
  3. 3. SEO: Search Engine Optimization Seminar SEO Training Mini Course Your Speaker by Akapon Yuttakorn Tel: 081-3737-357 | akapon@redrank.co.th page results click behavior Second Results Page 1st position: 6% First Results Page 2nd position: 4% 1st position: 30% 3rd position: 2% 2nd position: 15% 4th position: <1% 3rd position: 7% 4th position: 5% 5th position: 4% 6th position: 2% 7th position: 2% 8th position: 2% 9th position: 3% 10th position: 5% Trust Google Algorithm google website identify nationality • IP Server (Web Hosting Location) http://whois.sc/xxx.com • Top Level Domain TLD .in.th / .co.th / .or.th / .ac.th • Main Language Thai Language in Home Page 3
  4. 4. SEO: Search Engine Optimization Seminar SEO Training Mini Course Your Speaker by Akapon Yuttakorn Tel: 081-3737-357 | akapon@redrank.co.th search engine ratings in april 2008 Google: 61.6% Yahoo: 20.4% MSN: 9.1% AOL: 4.6% search statistic in thailand สํานักบริการเทคโนโลยีสารสนเทศภาครัฐ Since 01/2003 – 03/2009 http://truehits.net/graph/allgraph.php#SEARCH 4
  5. 5. SEO: Search Engine Optimization Seminar SEO Training Mini Course Your Speaker by Akapon Yuttakorn Tel: 081-3737-357 | akapon@redrank.co.th thailand keyword search behavior Thailand Favorite Search Topic ? 1. Talk of the Town Story 2. Online Event, Online Entertainment 3. Future, Progress how to open page indexed 5
  6. 6. SEO: Search Engine Optimization Seminar SEO Training Mini Course Your Speaker by Akapon Yuttakorn Tel: 081-3737-357 | akapon@redrank.co.th seo flow 4 factor of seo 1. Have a Right Web Structure Normal HTML Site 2. Have a Right Most Link Link Popularity / Related 3. Have a Right Source Code Original HTML Code 4. Have a Right Keyword ....??? 6
  7. 7. SEO: Search Engine Optimization Seminar SEO Training Mini Course Your Speaker by Akapon Yuttakorn Tel: 081-3737-357 | akapon@redrank.co.th how to select keyword tips truehits.net keyword selector tool http://business.truehits.net/keyfile/key_5.php 7
  8. 8. SEO: Search Engine Optimization Seminar SEO Training Mini Course Your Speaker by Akapon Yuttakorn Tel: 081-3737-357 | akapon@redrank.co.th google trends search tools See what the world is searching for… google search trends tools -New Trends -New Technology monitoring - New Competitor monitoring 8
  9. 9. SEO: Search Engine Optimization Seminar SEO Training Mini Course Your Speaker by Akapon Yuttakorn Tel: 081-3737-357 | akapon@redrank.co.th 2 major factors for seo On-page Optimization • Content > Text Content > Non Flash Site > Heading Tag • HTML Code > Link Title > ALT Tag • File Name > HTML & Image File Name • Domain > Keyword > TLD > • Structure > Sitemap Off-page Optimization • Link Link Link Linkk….. Linkkkkkk!!!!!!! domain name optimization Insert Keyword in Domain 9
  10. 10. SEO: Search Engine Optimization Seminar SEO Training Mini Course Your Speaker by Akapon Yuttakorn Tel: 081-3737-357 | akapon@redrank.co.th domain name optimization Top Level Domain name: TLD Ex. .in.th / .co.th / .or.th content optimization Fresh Content Write by your self, Exclusive on Website… Update 5 Content / 1 Week Fresh Content… 1 of A4 per Content….. 10
  11. 11. SEO: Search Engine Optimization Seminar SEO Training Mini Course Your Speaker by Akapon Yuttakorn Tel: 081-3737-357 | akapon@redrank.co.th 3 keyword placement combo Title + Content + URL Conclude SEO Training Search Engine Optimization In-Company Training Speaker by Akapon Yuttakorn | www.Akapon.com 11
  12. 12. SEO: Search Engine Optimization Seminar SEO Training Mini Course Your Speaker by Akapon Yuttakorn Tel: 081-3737-357 | akapon@redrank.co.th seo support forum Special Offer for Guest Seminar Only! http://forum.akapon.com End of SEO Training Thank you for Attention! Search Engine Optimization Seminar by Akapon Yuttakorn 12

×