Other Campaigns

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Other Campaigns

  1. 1. Example of Campaign 685822-857250OTHER CAMPAIGNS 0OTHER CAMPAIGNS Message/aimAudienceCampaigning techniques Effectiveness?Nike To promote/advertise Nike products: i.e. – clothes, equipment, accessories etc.The audience depends on the product being advertised. Example – sport equipment: schools, sport community centres, parentsCommercials, adverts, banners/posters radio broadcasts, banners in the shops were the product is being soldThis campaign has been very effective as Nike is a world known brand and it is one of the profit grossing merchandise companiesChildren In Need This charity focuses helping disadvantaged children. They do this through helping families live a better life, arrange workshops for children, and help with medical issues and the psychological issues. They provide support in the form of grants to The audience for this campaign is aimed at children, but the receiving of the grants is aimed at governments and other sponsorsArrange workshops, radio broadcasts, TV adverts, posters in hospitals, magazines It has been effective as this campaign has been helping out many families and they have retrieved from suffering. Also children in Need is a worldwide campaignGreen peaceTo promote “green” around the world and to help save our planet. It provides suggestions on what you can do in order to make the world in a “Greenpeace state”The audience is everyone around the world as we all need to take part and do something to save our Adverts, banners, radio broadcasts, emails, magazines, leaflets, newslettersGreen Peace is an renowned peace campaign and it has been very successful as people around the world have responded to the campaign and have started to take actions <br />

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