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قصة التدوين

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قصة التدوين

  1. 1. ‫ﺍﻟﺘﺪﻭﻳﻦ!‬
  2. 2. 6
  3. 3. <1>
  4. 4. ‫ﺍﻟﺒﻴﺎﻧﺎﺕ‬
  5. 5. ‫ﺍﳌﻌﻠﻮﻣﺎﺕ‬
  6. 6. ‫ﺍﳌﻌﺮﻓﺔ‬
  7. 7. ‫ﺍﳊﻜﻤﺔ‬
  8. 8. ‫ﺍﻟﺒﻴﺎﻧﺎﺕ‬
  9. 9. ‫ﻣﻌﺎﳉﺔ‬ ‫ﺍﳌﻌﻠﻮﻣﺎﺕ‬ ‫ﺍﻟﺒﻴﺎﻧﺎﺕ‬
  10. 10. ‫ﲢﻠﻴﻞ‬ ‫ﻣﻌﺎﳉﺔ‬ ‫ﺍﳌﻌﺮﻓﺔ‬ ‫ﺍﳌﻌﻠﻮﻣﺎﺕ‬ ‫ﺍﻟﺒﻴﺎﻧﺎﺕ‬
  11. 11. ‫ﺗﻄﺒﻴﻖ‬ ‫ﲢﻠﻴﻞ‬ ‫ﻣﻌﺎﳉﺔ‬ ‫ﺍﳊﻜﻤﺔ‬ ‫ﺍﳌﻌﺮﻓﺔ‬ ‫ﺍﳌﻌﻠﻮﻣﺎﺕ‬ ‫ﺍﻟﺒﻴﺎﻧﺎﺕ‬
  12. 12. ‫ﺍﻟﻘﻴﻤﺔ ﺍﳊﻀﺎﺭﻳﺔ‬ ‫ﺗﻄﺒﻴﻖ‬ ‫ﲢﻠﻴﻞ‬ ‫ﻣﻌﺎﳉﺔ‬ ‫ﺍﳊﻜﻤﺔ‬ ‫ﺍﳌﻌﺮﻓﺔ‬ ‫ﺍﳌﻌﻠﻮﻣﺎﺕ‬ ‫ﺍﻟﺒﻴﺎﻧﺎﺕ‬
  13. 13. ‫ﺍﻟﻘﻴﻤﺔ ﺍﳊﻀﺎﺭﻳﺔ‬ ‫ﺍﻟﺘﺮﺍﻛﻢ ﺍﳌﻌﺮﻓﻲ‬ ‫ﺗﻄﺒﻴﻖ‬ ‫ﲢﻠﻴﻞ‬ ‫ﻣﻌﺎﳉﺔ‬ ‫ﺍﳊﻜﻤﺔ‬ ‫ﺍﳌﻌﺮﻓﺔ‬ ‫ﺍﳌﻌﻠﻮﻣﺎﺕ‬ ‫ﺍﻟﺒﻴﺎﻧﺎﺕ‬
  14. 14. ‫ﺍﻟﻘﻴﻤﺔ ﺍﳊﻀﺎﺭﻳﺔ‬ ‫ﺍﻟﺘﺮﺍﻛﻢ ﺍﳌﻌﺮﻓﻲ‬ ‫ﺗﻄﺒﻴﻖ‬ ‫ﲢﻠﻴﻞ‬ ‫ﻣﻌﺎﳉﺔ‬ ‫ﺍﳊﻜﻤﺔ‬ ‫ﺍﳌﻌﺮﻓﺔ‬ ‫ﺍﳌﻌﻠﻮﻣﺎﺕ‬ ‫ﺍﻟﺒﻴﺎﻧﺎﺕ‬
  15. 15. <2>
  16. 16. ‫ﺍﻟﺼﺤﻒ‬
  17. 17. ‫ﺍﳌﺠﻼﺕ‬
  18. 18. ‫ﺍﻟﻜﺘﺐ‬
  19. 19. ‫ﺍﻟﺘﻠﻔﺰﻳﻮﻥ‬
  20. 20. ‫ﺍﻟﺮﺍﺩﻳﻮ‬
  21. 21. ‫ﺍﳌﺪﺭﺳﺔ‬
  22. 22. ‫ﺍﳌﺴﺠﺪ‬
  23. 23. ‫ﺍﻟﺒﻴﺖ‬
  24. 24. ‫ﺍﳊﻲ‬
  25. 25. <3>
  26. 26. ‫ﺍﻻﻧﺘﺮﻧﺖ‬
  27. 27. ‫ﺍﻟﺘﺠﺎﺭﺓ ﺍﻻﻟﻜﺘﺮﻭﻧﻴﺔ‬
  28. 28. ‫ﺍﳊﻜﻮﻣﺔ ﺍﻻﻟﻜﺘﺮﻭﻧﻴﺔ‬
  29. 29. ‫ﺍﻹﻋﻼﻡ ﺍﻻﻟﻜﺘﺮﻭﻧﻲ‬
  30. 30. <4>
  31. 31. BBS
  32. 32. ‫ﻣﻨﺘﺪﻳﺎﺕ ﺍﻻﻧﺘﺮﻧﺖ‬
  33. 33. ‫ﺍﳌﻮﺍﻗﻊ ﺍﻟﺸﺨﺼﻴﺔ‬
  34. 34. ‫ﺍﻻﻋﻼﻡ ﺍﻻﺟﺘﻤﺎﻋﻲ‬
  35. 35. ‫ﺍﻟﺘﺪﻭﻳﻦ‬
  36. 36. ‫ﺍﻟﺘﺪﻭﻳﻦ ﺍﻟﺼﻮﺗﻲ‬
  37. 37. ‫ﺍﻟﺘﺪﻭﻳﻦ ﺍﳌﺮﺋﻲ‬
  38. 38. ‫ﺍﻟﺘﺪﻭﻳﻦ ﺍﳌﺨﺘﺼﺮ‬
  39. 39. <5>
  40. 40. ‫"ﺇﻥ ﻗﻴﻤﺔ ﻛﻞ ﺇﻧﺴﺎﻥ ﺗﻌﺪﻝ‬ ‫ﺑﺎﻟﻀﺒﻂ ﻗﻴﻤﺔ ﻣﺎ ﻳﺸﻐﻞ ﺑﻪ ﻧﻔﺴﻪ‬ ‫ﻣﻦ ﺍﻷﺷﻴﺎﺀ"‬
  41. 41. ‫"ﻫﻞ ﻫﺬﺍ (ﺍﻟﺸﺮ) ﺍﻟﺬﻱ ﺃﺻﺎﺑﻚ ﳝﻨﻌﻚ ﺃﻥ ﺗﻜﻮﻥ ﻋﺎﺩﻻً، ﻛﺮﳝﺎً، ﻣﻌﺘﺪﻻً، ﺣﺼﻴﻒ ﺍﻟﺮﺃﻱ...‬ ‫ﻣﺘﻮﺍﺿﻌﺎً، ﺣﺮﺍً؟... ﻭﻟﻨﻔﺮﺽ ﺃﻥ ﺍﻟﻨﺎﺱ ﻗﺪ ﻟﻌﻨﻮﻙ، ﺃﻭ ﻗﺘﻠﻮﻙ، ﺃﻭ ﻣﺰﻗﻮﻙ ﺇﺭﺑﺎً! ﻓﻤﺎﺫﺍ‬ ‫ﺗﺴﺘﻄﻴﻊ ﻫﺬﻩ ﺍﻷﺷﻴﺎﺀ ﺃﻥ ﺗﻔﻌﻞ ﻟﺘﻤﻨﻊ ﻋﻘﻠﻚ ﺃﻥ ﻳﺒﻘﻰ ﻃﺎﻫﺮﺍً، ﺣﻜﻴﻤﺎً، ﻣﺘﺰﻧﺎً، ﻋﺎﺩﻻً؟ ﻭﺇﺫﺍ‬ ‫ﻭﻗﻒ ﺍﻹﻧﺴﺎﻥ ﺑﺠﻮﺍﺭ ﻧﺒﻊ ﺭﺍﺋﻖ ﺻﺎﻑ ﻭﻟﻌﻨﻪ، ﻓﺈﻥ ﺍﻟﻨﺒﻊ ﻻ ﻳﻘﻒ ﻋﻦ ﺇﺭﺳﺎﻝ ﺍﳌﺎﺀ ﺍﻟﻨﻈﻴﻒ،‬ ‫ﻭﺇﺫﺍ ﺩﻧﻪ ﺃﻭ ﺭﻣﻰ ﻓﻴﻪ ﺍﻷﻗﺬﺍﺭ، ﻓﺴﺮﻋﺎﻥ ﻣﺎ ﻳﻠﻘﻰ ﺑﻬﺎ ﺇﻟﻰ ﺧﺎﺭﺟﻬﺎ ﻭﻻ ﻳﺘﺪﻧﺲ ﺑﻬﺎ ﻣﺮﺓً‬ ‫ﺃﺧﺮﻯ... ﻭﻻ ﺗﻨﺲ ﻛﻠﻤﺎ ﺃﺻﺎﺑﺘﻚ ﻛﺎﺭﺛﺔ ﺃﻥ ﺗﻄﺒﻖ ﻫﺬﺍ ﺍﳌﺒﺪﺃ ﺍﻟﻘﺎﺋﻞ: ﺇﻥ ﺫﻟﻚ ﻟﻴﺲ ﺷﻘﺎﺀ ﺣﻞ‬ ‫ﺑﻚ، ﺑﻞ ﺇﻥ ﺍﻟﺼﺒﺮ ﻋﻠﻴﻪ ﺻﺒﺮ ﺍﻟﻜﺮﺍﻡ ﻫﻮ ﺍﻟﺴﻌﺎﺩﺓ ﺑﻌﻴﻨﻬﺎ... ﺃﻻ ﻣﺎ ﺃﻗﻞ ﺍﻷﺷﻴﺎﺀ ﺍﻟﺘﻲ ﺇﺫﺍ‬ ‫ﺣﺼﻞ ﻋﻠﻴﻬﺎ ﺍﻹﻧﺴﺎﻥ ﺍﺳﺘﻄﺎﻉ ﺃﻥ ﻳﺤﻴﺎ ﺣﻴﺎﺓ ﻫﺎﺩﺋﺔ ﻣﻄﻤﺌﻨﺔ ﺗﺸﺒﻪ ﺣﻴﺎﺓ ﺍﻷﺭﺑﺎﺏ"‬
  42. 42. ‫ﻛﻴﻒ ﻏﻴﺮﺕ ﺛﻮﺭﺓ ﺍﻟﺘﺪﻭﻳﻦ ﻋﻠﻰ‬ ‫ﻣﻔﻬﻮﻡ ﺍﻟﻜﺘﺎﺑﺔ؟‬
  43. 43. <6>
  44. 44. ‫ﳌﺎﺫﺍ ﻧﺪﻭﻥ؟‬
  45. 45. ‫‪Change‬‬ ‫ﺍﻟﺘﻐﻴﻴﺮ‬
  46. 46. John Kotter
  47. 47. 8-Step Change Model
  48. 48. Create a Sense of Urgency. ‫ﺻﻨﺎﻋﺔ ﺍﻟﻮﻋﻲ ﺑﺎﳌﺨﺎﻃﺮ‬
  49. 49. ‫‪Change‬‬ ‫ﺍﻟﺘﻐﻴﻴﺮ‬

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